Research methodology in marketing: theory development, empirical approaches and philosophy of science considerations
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Cham, Switzerland
Springer
[2019]
|
| Schlagworte: | |
| Beschreibung: | Adaptation from the German language edition: Grundlagen empirischer Forschung : zur Methodologie in der Betriebswirtschaftslehre by Martin Eisend and Alfred Kuss |
| Beschreibung: | ix, 238 Seiten Diagramme |
| ISBN: | 9783030107932 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV045565047 | ||
| 003 | DE-604 | ||
| 005 | 20240409 | ||
| 007 | t | ||
| 008 | 190418s2019 |||| |||| 00||| eng d | ||
| 020 | |a 9783030107932 |9 978-3030-10793-2 | ||
| 035 | |a (OCoLC)1118986127 | ||
| 035 | |a (DE-599)BVBBV045565047 | ||
| 040 | |a DE-604 |b ger |e rda | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-188 |a DE-521 |a DE-11 | ||
| 084 | |a QB 100 |0 (DE-625)141210: |2 rvk | ||
| 084 | |a QP 110 |0 (DE-625)141833: |2 rvk | ||
| 100 | 1 | |a Eisend, Martin |d 1968- |e Verfasser |0 (DE-588)123277248 |4 aut | |
| 240 | 1 | 0 | |a Grundlagen empirischer Forschung |
| 245 | 1 | 0 | |a Research methodology in marketing |b theory development, empirical approaches and philosophy of science considerations |c Martin Eisend, Alfred Kuss |
| 264 | 1 | |a Cham, Switzerland |b Springer |c [2019] | |
| 300 | |a ix, 238 Seiten |b Diagramme | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Adaptation from the German language edition: Grundlagen empirischer Forschung : zur Methodologie in der Betriebswirtschaftslehre by Martin Eisend and Alfred Kuss | ||
| 650 | 0 | 7 | |a Empirische Forschung |0 (DE-588)4300400-3 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Theoriebildung |0 (DE-588)4185105-5 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Betriebswirtschaftslehre |0 (DE-588)4069402-1 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Wissenschaftstheorie |0 (DE-588)4117665-0 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Betriebswirtschaftslehre |0 (DE-588)4069402-1 |D s |
| 689 | 0 | 1 | |a Wissenschaftstheorie |0 (DE-588)4117665-0 |D s |
| 689 | 0 | 2 | |a Theoriebildung |0 (DE-588)4185105-5 |D s |
| 689 | 0 | |8 1\p |5 DE-604 | |
| 689 | 1 | 0 | |a Betriebswirtschaftslehre |0 (DE-588)4069402-1 |D s |
| 689 | 1 | 1 | |a Empirische Forschung |0 (DE-588)4300400-3 |D s |
| 689 | 1 | |8 2\p |5 DE-604 | |
| 700 | 1 | |a Kuß, Alfred |d 1947- |e Sonstige |0 (DE-588)122732367 |4 oth | |
| 776 | 0 | 8 | |i Erscheint auch als |n Online-Ausgabe |z 978-3-030-10794-9 |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-030948730 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
| 883 | 1 | |8 2\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Datensatz im Suchindex
| _version_ | 1804179550660198400 |
|---|---|
| any_adam_object | |
| author | Eisend, Martin 1968- |
| author_GND | (DE-588)123277248 (DE-588)122732367 |
| author_facet | Eisend, Martin 1968- |
| author_role | aut |
| author_sort | Eisend, Martin 1968- |
| author_variant | m e me |
| building | Verbundindex |
| bvnumber | BV045565047 |
| classification_rvk | QB 100 QP 110 |
| ctrlnum | (OCoLC)1118986127 (DE-599)BVBBV045565047 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>02113nam a2200481 c 4500</leader><controlfield tag="001">BV045565047</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20240409 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">190418s2019 |||| |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9783030107932</subfield><subfield code="9">978-3030-10793-2</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)1118986127</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV045565047</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rda</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-188</subfield><subfield code="a">DE-521</subfield><subfield code="a">DE-11</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QB 100</subfield><subfield code="0">(DE-625)141210:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 110</subfield><subfield code="0">(DE-625)141833:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Eisend, Martin</subfield><subfield code="d">1968-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)123277248</subfield><subfield code="4">aut</subfield></datafield><datafield tag="240" ind1="1" ind2="0"><subfield code="a">Grundlagen empirischer Forschung</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Research methodology in marketing</subfield><subfield code="b">theory development, empirical approaches and philosophy of science considerations</subfield><subfield code="c">Martin Eisend, Alfred Kuss</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Cham, Switzerland</subfield><subfield code="b">Springer</subfield><subfield code="c">[2019]</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">ix, 238 Seiten</subfield><subfield code="b">Diagramme</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Adaptation from the German language edition: Grundlagen empirischer Forschung : zur Methodologie in der Betriebswirtschaftslehre by Martin Eisend and Alfred Kuss</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Empirische Forschung</subfield><subfield code="0">(DE-588)4300400-3</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Theoriebildung</subfield><subfield code="0">(DE-588)4185105-5</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Betriebswirtschaftslehre</subfield><subfield code="0">(DE-588)4069402-1</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Wissenschaftstheorie</subfield><subfield code="0">(DE-588)4117665-0</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Betriebswirtschaftslehre</subfield><subfield code="0">(DE-588)4069402-1</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">Wissenschaftstheorie</subfield><subfield code="0">(DE-588)4117665-0</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="2"><subfield code="a">Theoriebildung</subfield><subfield code="0">(DE-588)4185105-5</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="8">1\p</subfield><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="1" ind2="0"><subfield code="a">Betriebswirtschaftslehre</subfield><subfield code="0">(DE-588)4069402-1</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2="1"><subfield code="a">Empirische Forschung</subfield><subfield code="0">(DE-588)4300400-3</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2=" "><subfield code="8">2\p</subfield><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Kuß, Alfred</subfield><subfield code="d">1947-</subfield><subfield code="e">Sonstige</subfield><subfield code="0">(DE-588)122732367</subfield><subfield code="4">oth</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Online-Ausgabe</subfield><subfield code="z">978-3-030-10794-9</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-030948730</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">2\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield></record></collection> |
| id | DE-604.BV045565047 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T08:21:39Z |
| institution | BVB |
| isbn | 9783030107932 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-030948730 |
| oclc_num | 1118986127 |
| open_access_boolean | |
| owner | DE-188 DE-521 DE-11 |
| owner_facet | DE-188 DE-521 DE-11 |
| physical | ix, 238 Seiten Diagramme |
| publishDate | 2019 |
| publishDateSearch | 2019 |
| publishDateSort | 2019 |
| publisher | Springer |
| record_format | marc |
| spelling | Eisend, Martin 1968- Verfasser (DE-588)123277248 aut Grundlagen empirischer Forschung Research methodology in marketing theory development, empirical approaches and philosophy of science considerations Martin Eisend, Alfred Kuss Cham, Switzerland Springer [2019] ix, 238 Seiten Diagramme txt rdacontent n rdamedia nc rdacarrier Adaptation from the German language edition: Grundlagen empirischer Forschung : zur Methodologie in der Betriebswirtschaftslehre by Martin Eisend and Alfred Kuss Empirische Forschung (DE-588)4300400-3 gnd rswk-swf Theoriebildung (DE-588)4185105-5 gnd rswk-swf Betriebswirtschaftslehre (DE-588)4069402-1 gnd rswk-swf Wissenschaftstheorie (DE-588)4117665-0 gnd rswk-swf Betriebswirtschaftslehre (DE-588)4069402-1 s Wissenschaftstheorie (DE-588)4117665-0 s Theoriebildung (DE-588)4185105-5 s 1\p DE-604 Empirische Forschung (DE-588)4300400-3 s 2\p DE-604 Kuß, Alfred 1947- Sonstige (DE-588)122732367 oth Erscheint auch als Online-Ausgabe 978-3-030-10794-9 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Eisend, Martin 1968- Research methodology in marketing theory development, empirical approaches and philosophy of science considerations Empirische Forschung (DE-588)4300400-3 gnd Theoriebildung (DE-588)4185105-5 gnd Betriebswirtschaftslehre (DE-588)4069402-1 gnd Wissenschaftstheorie (DE-588)4117665-0 gnd |
| subject_GND | (DE-588)4300400-3 (DE-588)4185105-5 (DE-588)4069402-1 (DE-588)4117665-0 |
| title | Research methodology in marketing theory development, empirical approaches and philosophy of science considerations |
| title_alt | Grundlagen empirischer Forschung |
| title_auth | Research methodology in marketing theory development, empirical approaches and philosophy of science considerations |
| title_exact_search | Research methodology in marketing theory development, empirical approaches and philosophy of science considerations |
| title_full | Research methodology in marketing theory development, empirical approaches and philosophy of science considerations Martin Eisend, Alfred Kuss |
| title_fullStr | Research methodology in marketing theory development, empirical approaches and philosophy of science considerations Martin Eisend, Alfred Kuss |
| title_full_unstemmed | Research methodology in marketing theory development, empirical approaches and philosophy of science considerations Martin Eisend, Alfred Kuss |
| title_short | Research methodology in marketing |
| title_sort | research methodology in marketing theory development empirical approaches and philosophy of science considerations |
| title_sub | theory development, empirical approaches and philosophy of science considerations |
| topic | Empirische Forschung (DE-588)4300400-3 gnd Theoriebildung (DE-588)4185105-5 gnd Betriebswirtschaftslehre (DE-588)4069402-1 gnd Wissenschaftstheorie (DE-588)4117665-0 gnd |
| topic_facet | Empirische Forschung Theoriebildung Betriebswirtschaftslehre Wissenschaftstheorie |
| work_keys_str_mv | AT eisendmartin grundlagenempirischerforschung AT kußalfred grundlagenempirischerforschung AT eisendmartin researchmethodologyinmarketingtheorydevelopmentempiricalapproachesandphilosophyofscienceconsiderations AT kußalfred researchmethodologyinmarketingtheorydevelopmentempiricalapproachesandphilosophyofscienceconsiderations |