Verfügbarkeit: Marketing research

Marketing research: an applied orientation

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Bibliographische Detailangaben
1. Verfasser:	Malhotra, Naresh K. (VerfasserIn)
Format:	Elektronisch E-Book
Sprache:	English
Veröffentlicht:	Harlow, England Pearson [2020]
Ausgabe:	Seventh edition, global edition
Schlagworte:	Marketing research Marketing research > Methodology Marketingforschung Marketing Marktforschung
Online-Zugang:	BTU01 FHA01 FHD01 TUBA1 TUM01 UBG01
Beschreibung:	Revised edition of the author's Marketing research, c2010. - Includes bibliographical references (pages 781-823) and index
Beschreibung:	1 Online-Ressource (882 Seiten) Illustrationen, Diagramme
ISBN:	9781292265919

Internformat

MARC


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Datensatz im Suchindex

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author	Malhotra, Naresh K.
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author_variant	n k m nk nkm
building	Verbundindex
bvnumber	BV045502644
callnumber-first	H - Social Science
callnumber-label	HF5415
callnumber-raw	HF5415.2
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callnumber-subject	HF - Commerce
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dewey-full	658.8/3
dewey-hundreds	600 - Technology (Applied sciences)
dewey-ones	658 - General management
dewey-raw	658.8/3
dewey-search	658.8/3
dewey-sort	3658.8 13
dewey-tens	650 - Management and auxiliary services
discipline	Wirtschaftswissenschaften
edition	Seventh edition, global edition
format	Electronic eBook
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illustrated	Not Illustrated
indexdate	2024-07-10T08:19:53Z
institution	BVB
isbn	9781292265919
language	English
oai_aleph_id	oai:aleph.bib-bvb.de:BVB01-030887325
oclc_num	1089703221
open_access_boolean
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physical	1 Online-Ressource (882 Seiten) Illustrationen, Diagramme
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publishDate	2020
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publisher	Pearson
record_format	marc
spelling	Malhotra, Naresh K. (DE-588)139970096 aut Marketing research an applied orientation Naresh K. Malhotra, Georgia Institute of Technology Seventh edition, global edition Harlow, England Pearson [2020] © 2020 1 Online-Ressource (882 Seiten) Illustrationen, Diagramme txt rdacontent c rdamedia cr rdacarrier Revised edition of the author's Marketing research, c2010. - Includes bibliographical references (pages 781-823) and index Marketing research Marketing research Methodology Marketingforschung (DE-588)4200055-5 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Marktforschung (DE-588)4037630-8 gnd rswk-swf Marketing (DE-588)4037589-4 s Marktforschung (DE-588)4037630-8 s DE-604 Marketingforschung (DE-588)4200055-5 s 1\p DE-604 Erscheint auch als Druck-Ausgabe 978-1-292-26563-6 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk
spellingShingle	Malhotra, Naresh K. Marketing research an applied orientation Marketing research Marketing research Methodology Marketingforschung (DE-588)4200055-5 gnd Marketing (DE-588)4037589-4 gnd Marktforschung (DE-588)4037630-8 gnd
subject_GND	(DE-588)4200055-5 (DE-588)4037589-4 (DE-588)4037630-8
title	Marketing research an applied orientation
title_auth	Marketing research an applied orientation
title_exact_search	Marketing research an applied orientation
title_full	Marketing research an applied orientation Naresh K. Malhotra, Georgia Institute of Technology
title_fullStr	Marketing research an applied orientation Naresh K. Malhotra, Georgia Institute of Technology
title_full_unstemmed	Marketing research an applied orientation Naresh K. Malhotra, Georgia Institute of Technology
title_short	Marketing research
title_sort	marketing research an applied orientation
title_sub	an applied orientation
topic	Marketing research Marketing research Methodology Marketingforschung (DE-588)4200055-5 gnd Marketing (DE-588)4037589-4 gnd Marktforschung (DE-588)4037630-8 gnd
topic_facet	Marketing research Marketing research Methodology Marketingforschung Marketing Marktforschung
work_keys_str_mv	AT malhotranareshk marketingresearchanappliedorientation

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