Staff View
MARC
| LEADER | 00000nmm a2200000zc 4500 | ||
|---|---|---|---|
| 001 | BV045459084 | ||
| 003 | DE-604 | ||
| 005 | 20200213 | ||
| 007 | cr|uuu---uuuuu | ||
| 008 | 190213s2018 |||| o||u| ||||||eng d | ||
| 020 | |a 9781317193982 |9 978-1-317-19398-2 | ||
| 020 | |a 9781315563312 |9 978-1-315-56331-2 | ||
| 035 | |a (ZDB-4-NLEBK)1565185 | ||
| 035 | |a (OCoLC)1086283823 | ||
| 035 | |a (DE-599)BVBBV045459084 | ||
| 040 | |a DE-604 |b ger |e rda | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-91 | ||
| 082 | 0 | |a 658.8/72 |2 23 | |
| 084 | |a QP 632 |0 (DE-625)141918: |2 rvk | ||
| 084 | |a QP 650 |0 (DE-625)141922: |2 rvk | ||
| 245 | 1 | 0 | |a Contemporary issues in social media marketing |c edited by Bikramjit Rishi, Subir Bandyopadhyay |
| 264 | 1 | |a London |b Routledge |c 2018 | |
| 300 | |a 1 Online-Ressource | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 650 | 4 | |a Internet marketing |a Social media |x Marketing |a Social marketing |a Customer relations | |
| 650 | 0 | 7 | |a Online-Marketing |0 (DE-588)7706419-7 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Soziale Software |0 (DE-588)7550143-0 |2 gnd |9 rswk-swf |
| 655 | 7 | |8 1\p |0 (DE-588)4143413-4 |a Aufsatzsammlung |2 gnd-content | |
| 689 | 0 | 0 | |a Online-Marketing |0 (DE-588)7706419-7 |D s |
| 689 | 0 | 1 | |a Soziale Software |0 (DE-588)7550143-0 |D s |
| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Rishi, Bikramjit |d 1978- |0 (DE-588)1138636738 |4 edt | |
| 700 | 1 | |a Bandyopadhyay, Subir |d 1958- |0 (DE-588)171586816 |4 edt | |
| 776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe, Hardcover |z 978-1-138-67917-7 |w (DE-604)BV044293092 |
| 776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe, Paperback |z 978-1-138-67918-4 |w (DE-604)BV044293092 |
| 912 | |a ZDB-4-NLEBK | ||
| 999 | |a oai:aleph.bib-bvb.de:BVB01-030844343 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
| 966 | e | |u https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=1565185 |l TUM01 |p ZDB-4-NLEBK |q TUM_PDA_EBSCOBAE_Kauf |x Aggregator |3 Volltext | |
Record in the Search Index
| _version_ | 1804179361524350976 |
|---|---|
| any_adam_object | |
| author2 | Rishi, Bikramjit 1978- Bandyopadhyay, Subir 1958- |
| author2_role | edt edt |
| author2_variant | b r br s b sb |
| author_GND | (DE-588)1138636738 (DE-588)171586816 |
| author_facet | Rishi, Bikramjit 1978- Bandyopadhyay, Subir 1958- |
| building | Verbundindex |
| bvnumber | BV045459084 |
| classification_rvk | QP 632 QP 650 |
| collection | ZDB-4-NLEBK |
| ctrlnum | (ZDB-4-NLEBK)1565185 (OCoLC)1086283823 (DE-599)BVBBV045459084 |
| dewey-full | 658.8/72 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/72 |
| dewey-search | 658.8/72 |
| dewey-sort | 3658.8 272 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01965nmm a2200469zc 4500</leader><controlfield tag="001">BV045459084</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20200213 </controlfield><controlfield tag="007">cr|uuu---uuuuu</controlfield><controlfield tag="008">190213s2018 |||| o||u| ||||||eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781317193982</subfield><subfield code="9">978-1-317-19398-2</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781315563312</subfield><subfield code="9">978-1-315-56331-2</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(ZDB-4-NLEBK)1565185</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)1086283823</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV045459084</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rda</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-91</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8/72</subfield><subfield code="2">23</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 632</subfield><subfield code="0">(DE-625)141918:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 650</subfield><subfield code="0">(DE-625)141922:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Contemporary issues in social media marketing</subfield><subfield code="c">edited by Bikramjit Rishi, Subir Bandyopadhyay</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">London</subfield><subfield code="b">Routledge</subfield><subfield code="c">2018</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 Online-Ressource</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Internet marketing</subfield><subfield code="a">Social media</subfield><subfield code="x">Marketing</subfield><subfield code="a">Social marketing</subfield><subfield code="a">Customer relations</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Online-Marketing</subfield><subfield code="0">(DE-588)7706419-7</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Soziale Software</subfield><subfield code="0">(DE-588)7550143-0</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="655" ind1=" " ind2="7"><subfield code="8">1\p</subfield><subfield code="0">(DE-588)4143413-4</subfield><subfield code="a">Aufsatzsammlung</subfield><subfield code="2">gnd-content</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Online-Marketing</subfield><subfield code="0">(DE-588)7706419-7</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">Soziale Software</subfield><subfield code="0">(DE-588)7550143-0</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Rishi, Bikramjit</subfield><subfield code="d">1978-</subfield><subfield code="0">(DE-588)1138636738</subfield><subfield code="4">edt</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Bandyopadhyay, Subir</subfield><subfield code="d">1958-</subfield><subfield code="0">(DE-588)171586816</subfield><subfield code="4">edt</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Druck-Ausgabe, Hardcover</subfield><subfield code="z">978-1-138-67917-7</subfield><subfield code="w">(DE-604)BV044293092</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Druck-Ausgabe, Paperback</subfield><subfield code="z">978-1-138-67918-4</subfield><subfield code="w">(DE-604)BV044293092</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-4-NLEBK</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-030844343</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=1565185</subfield><subfield code="l">TUM01</subfield><subfield code="p">ZDB-4-NLEBK</subfield><subfield code="q">TUM_PDA_EBSCOBAE_Kauf</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield></record></collection> |
| genre | 1\p (DE-588)4143413-4 Aufsatzsammlung gnd-content |
| genre_facet | Aufsatzsammlung |
| id | DE-604.BV045459084 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T08:18:39Z |
| institution | BVB |
| isbn | 9781317193982 9781315563312 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-030844343 |
| oclc_num | 1086283823 |
| open_access_boolean | |
| owner | DE-91 DE-BY-TUM |
| owner_facet | DE-91 DE-BY-TUM |
| physical | 1 Online-Ressource |
| psigel | ZDB-4-NLEBK ZDB-4-NLEBK TUM_PDA_EBSCOBAE_Kauf |
| publishDate | 2018 |
| publishDateSearch | 2018 |
| publishDateSort | 2018 |
| publisher | Routledge |
| record_format | marc |
| spelling | Contemporary issues in social media marketing edited by Bikramjit Rishi, Subir Bandyopadhyay London Routledge 2018 1 Online-Ressource txt rdacontent c rdamedia cr rdacarrier Internet marketing Social media Marketing Social marketing Customer relations Online-Marketing (DE-588)7706419-7 gnd rswk-swf Soziale Software (DE-588)7550143-0 gnd rswk-swf 1\p (DE-588)4143413-4 Aufsatzsammlung gnd-content Online-Marketing (DE-588)7706419-7 s Soziale Software (DE-588)7550143-0 s DE-604 Rishi, Bikramjit 1978- (DE-588)1138636738 edt Bandyopadhyay, Subir 1958- (DE-588)171586816 edt Erscheint auch als Druck-Ausgabe, Hardcover 978-1-138-67917-7 (DE-604)BV044293092 Erscheint auch als Druck-Ausgabe, Paperback 978-1-138-67918-4 (DE-604)BV044293092 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Contemporary issues in social media marketing Internet marketing Social media Marketing Social marketing Customer relations Online-Marketing (DE-588)7706419-7 gnd Soziale Software (DE-588)7550143-0 gnd |
| subject_GND | (DE-588)7706419-7 (DE-588)7550143-0 (DE-588)4143413-4 |
| title | Contemporary issues in social media marketing |
| title_auth | Contemporary issues in social media marketing |
| title_exact_search | Contemporary issues in social media marketing |
| title_full | Contemporary issues in social media marketing edited by Bikramjit Rishi, Subir Bandyopadhyay |
| title_fullStr | Contemporary issues in social media marketing edited by Bikramjit Rishi, Subir Bandyopadhyay |
| title_full_unstemmed | Contemporary issues in social media marketing edited by Bikramjit Rishi, Subir Bandyopadhyay |
| title_short | Contemporary issues in social media marketing |
| title_sort | contemporary issues in social media marketing |
| topic | Internet marketing Social media Marketing Social marketing Customer relations Online-Marketing (DE-588)7706419-7 gnd Soziale Software (DE-588)7550143-0 gnd |
| topic_facet | Internet marketing Social media Marketing Social marketing Customer relations Online-Marketing Soziale Software Aufsatzsammlung |
| work_keys_str_mv | AT rishibikramjit contemporaryissuesinsocialmediamarketing AT bandyopadhyaysubir contemporaryissuesinsocialmediamarketing |