APA (7th ed.) Citation

Mayr, D. (2018). A holistic view on brand hate: Conceptual development and empirical analyses.

Chicago Style (17th ed.) Citation

Mayr, Daniela. A Holistic View on Brand Hate: Conceptual Development and Empirical Analyses. Erlangen ; Nürnberg, 2018.

MLA (9th ed.) Citation

Mayr, Daniela. A Holistic View on Brand Hate: Conceptual Development and Empirical Analyses. 2018.

Warning: These citations may not always be 100% accurate.