Marketing peace for social transformation and global prosperity:

"This book examines the concept of peace marketing as a vehicle for social transformation and global prosperity. It explores the development of programs destined to impose and sustain some causes that may lead to the salvation of humanity from self-destruction and to live in peace and harmony o...

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Weitere Verfasser: Nedelea, Alexandru-Mircea 1971- (HerausgeberIn), Nedelea, Marilena-Oana 1977- (HerausgeberIn)
Format: Buch
Sprache:English
Veröffentlicht: Hershey, PA IGI Global, Disseminator of Knowledge [2019]
Schriftenreihe:Advances in public policy and administration book series
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Zusammenfassung:"This book examines the concept of peace marketing as a vehicle for social transformation and global prosperity. It explores the development of programs destined to impose and sustain some causes that may lead to the salvation of humanity from self-destruction and to live in peace and harmony on this planet that we like to consider wonderful"...
Beschreibung:Includes bibliographical references
Beschreibung:XVIII, 304 Seiten Illustrationen
ISBN:9781522574644

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