Jobs to be done: a roadmap for customer-centered innovation
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
New York City
AMACOM
2016
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Schlagworte: | |
Online-Zugang: | FLA01 |
Beschreibung: | Print version record |
Beschreibung: | 1 online resource |
ISBN: | 9780814438084 0814438083 |
Internformat
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505 | 8 | |a First popularized by Clayton Christensen, the Jobs to be Done theory argues that people purchase products and services to solve a specific problem. They're not buying ice cream, for example, but celebration, bonding, and indulgence. The concept is so simple (and can remake how companies approach their markets)-and yet many have lacked a way to put it into practice. This book answers that need. Its groundbreaking Jobs Roadmap guides you through the innovation process | |
650 | 7 | |a BUSINESS & ECONOMICS / Industrial Management |2 bisacsh | |
650 | 7 | |a BUSINESS & ECONOMICS / Management |2 bisacsh | |
650 | 7 | |a BUSINESS & ECONOMICS / Management Science |2 bisacsh | |
650 | 7 | |a BUSINESS & ECONOMICS / Organizational Behavior |2 bisacsh | |
650 | 7 | |a Consumer satisfaction |2 fast | |
650 | 7 | |a Cost effectiveness |2 fast | |
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Datensatz im Suchindex
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any_adam_object | |
author | Wunker, Stephen M. |
author_facet | Wunker, Stephen M. |
author_role | aut |
author_sort | Wunker, Stephen M. |
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bvnumber | BV045360142 |
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contents | First popularized by Clayton Christensen, the Jobs to be Done theory argues that people purchase products and services to solve a specific problem. They're not buying ice cream, for example, but celebration, bonding, and indulgence. The concept is so simple (and can remake how companies approach their markets)-and yet many have lacked a way to put it into practice. This book answers that need. Its groundbreaking Jobs Roadmap guides you through the innovation process |
ctrlnum | (ZDB-4-EBU)ocn960210459 (OCoLC)960210459 (DE-599)BVBBV045360142 |
dewey-full | 658.5/038 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.5/038 |
dewey-search | 658.5/038 |
dewey-sort | 3658.5 238 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
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indexdate | 2024-07-10T08:15:58Z |
institution | BVB |
isbn | 9780814438084 0814438083 |
language | English |
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publishDate | 2016 |
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spelling | Wunker, Stephen M. Verfasser aut Jobs to be done a roadmap for customer-centered innovation written by Stephen Wunker, Jessica Wattman, David Farber New York City AMACOM 2016 1 online resource txt rdacontent c rdamedia cr rdacarrier Print version record First popularized by Clayton Christensen, the Jobs to be Done theory argues that people purchase products and services to solve a specific problem. They're not buying ice cream, for example, but celebration, bonding, and indulgence. The concept is so simple (and can remake how companies approach their markets)-and yet many have lacked a way to put it into practice. This book answers that need. Its groundbreaking Jobs Roadmap guides you through the innovation process BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Consumer satisfaction fast Cost effectiveness fast Creative ability in business fast New products fast Creative ability in business New products Cost effectiveness Consumer satisfaction Produktinnovation (DE-588)4047346-6 gnd rswk-swf Unternehmen (DE-588)4061963-1 gnd rswk-swf Kundenanalyse (DE-588)4304338-0 gnd rswk-swf Innovationsmanagement (DE-588)4161817-8 gnd rswk-swf Unternehmen (DE-588)4061963-1 s Produktinnovation (DE-588)4047346-6 s Innovationsmanagement (DE-588)4161817-8 s Kundenanalyse (DE-588)4304338-0 s 1\p DE-604 Wattman, Jessica Sonstige oth Farber, David R. Sonstige oth Erscheint auch als Druck-Ausgabe Wunker, Stephen M. Jobs to be done New York City : AMACOM, 2016 9780814438039 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Wunker, Stephen M. Jobs to be done a roadmap for customer-centered innovation First popularized by Clayton Christensen, the Jobs to be Done theory argues that people purchase products and services to solve a specific problem. They're not buying ice cream, for example, but celebration, bonding, and indulgence. The concept is so simple (and can remake how companies approach their markets)-and yet many have lacked a way to put it into practice. This book answers that need. Its groundbreaking Jobs Roadmap guides you through the innovation process BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Consumer satisfaction fast Cost effectiveness fast Creative ability in business fast New products fast Creative ability in business New products Cost effectiveness Consumer satisfaction Produktinnovation (DE-588)4047346-6 gnd Unternehmen (DE-588)4061963-1 gnd Kundenanalyse (DE-588)4304338-0 gnd Innovationsmanagement (DE-588)4161817-8 gnd |
subject_GND | (DE-588)4047346-6 (DE-588)4061963-1 (DE-588)4304338-0 (DE-588)4161817-8 |
title | Jobs to be done a roadmap for customer-centered innovation |
title_auth | Jobs to be done a roadmap for customer-centered innovation |
title_exact_search | Jobs to be done a roadmap for customer-centered innovation |
title_full | Jobs to be done a roadmap for customer-centered innovation written by Stephen Wunker, Jessica Wattman, David Farber |
title_fullStr | Jobs to be done a roadmap for customer-centered innovation written by Stephen Wunker, Jessica Wattman, David Farber |
title_full_unstemmed | Jobs to be done a roadmap for customer-centered innovation written by Stephen Wunker, Jessica Wattman, David Farber |
title_short | Jobs to be done |
title_sort | jobs to be done a roadmap for customer centered innovation |
title_sub | a roadmap for customer-centered innovation |
topic | BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Consumer satisfaction fast Cost effectiveness fast Creative ability in business fast New products fast Creative ability in business New products Cost effectiveness Consumer satisfaction Produktinnovation (DE-588)4047346-6 gnd Unternehmen (DE-588)4061963-1 gnd Kundenanalyse (DE-588)4304338-0 gnd Innovationsmanagement (DE-588)4161817-8 gnd |
topic_facet | BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior Consumer satisfaction Cost effectiveness Creative ability in business New products Creative ability in business New products Cost effectiveness Consumer satisfaction Produktinnovation Unternehmen Kundenanalyse Innovationsmanagement |
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