'Ad'apting to markets: repackaging commercials in Indian languages
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Thousand Oaks
SAGE Publications India Pvt Ltd
2015
|
| Schlagworte: | |
| Online-Zugang: | FLA01 |
| Beschreibung: | Print version record |
| Beschreibung: | 1 online resource |
| ISBN: | 9789351502418 9351502414 |
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Datensatz im Suchindex
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| any_adam_object | |
| author | Sunitha Srinivas, C. |
| author_facet | Sunitha Srinivas, C. |
| author_role | aut |
| author_sort | Sunitha Srinivas, C. |
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| building | Verbundindex |
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| contents | <P class=""ABOUTBOOKAI""> An analysis of what goes into localization of advertisements in different Indian languages |
| ctrlnum | (ZDB-4-EBU)ocn914714621 (OCoLC)914714621 (DE-599)BVBBV045358704 |
| dewey-full | 659.10954 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.10954 |
| dewey-search | 659.10954 |
| dewey-sort | 3659.10954 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Allgemeines Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV045358704 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T08:15:55Z |
| institution | BVB |
| isbn | 9789351502418 9351502414 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-030745295 |
| oclc_num | 914714621 |
| open_access_boolean | |
| physical | 1 online resource |
| psigel | ZDB-4-EBU ZDB-4-EBU FLA_PDA_EBU |
| publishDate | 2015 |
| publishDateSearch | 2015 |
| publishDateSort | 2015 |
| publisher | SAGE Publications India Pvt Ltd |
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| spelling | Sunitha Srinivas, C. Verfasser aut 'Ad'apting to markets repackaging commercials in Indian languages Sunitha Srinivas C. Thousand Oaks SAGE Publications India Pvt Ltd 2015 1 online resource txt rdacontent c rdamedia cr rdacarrier Print version record <P class=""ABOUTBOOKAI""> An analysis of what goes into localization of advertisements in different Indian languages BUSINESS & ECONOMICS / Advertising & Promotion bisacsh Advertising fast Advertising / Language fast Psycholinguistics fast Sales promotion fast Advertising India Advertising Language Psycholinguistics Sales promotion Erscheint auch als Druck-Ausgabe Sunitha Srinivas, C. 'Ad'apting to markets 9789351502401 |
| spellingShingle | Sunitha Srinivas, C. 'Ad'apting to markets repackaging commercials in Indian languages <P class=""ABOUTBOOKAI""> An analysis of what goes into localization of advertisements in different Indian languages BUSINESS & ECONOMICS / Advertising & Promotion bisacsh Advertising fast Advertising / Language fast Psycholinguistics fast Sales promotion fast Advertising India Advertising Language Psycholinguistics Sales promotion |
| title | 'Ad'apting to markets repackaging commercials in Indian languages |
| title_auth | 'Ad'apting to markets repackaging commercials in Indian languages |
| title_exact_search | 'Ad'apting to markets repackaging commercials in Indian languages |
| title_full | 'Ad'apting to markets repackaging commercials in Indian languages Sunitha Srinivas C. |
| title_fullStr | 'Ad'apting to markets repackaging commercials in Indian languages Sunitha Srinivas C. |
| title_full_unstemmed | 'Ad'apting to markets repackaging commercials in Indian languages Sunitha Srinivas C. |
| title_short | 'Ad'apting to markets |
| title_sort | ad apting to markets repackaging commercials in indian languages |
| title_sub | repackaging commercials in Indian languages |
| topic | BUSINESS & ECONOMICS / Advertising & Promotion bisacsh Advertising fast Advertising / Language fast Psycholinguistics fast Sales promotion fast Advertising India Advertising Language Psycholinguistics Sales promotion |
| topic_facet | BUSINESS & ECONOMICS / Advertising & Promotion Advertising Advertising / Language Psycholinguistics Sales promotion Advertising India Advertising Language Psycholinguistics Sales promotion |
| work_keys_str_mv | AT sunithasrinivasc adaptingtomarketsrepackagingcommercialsinindianlanguages |