Public relations strategy, theory, and cases: praxis at its best
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
New York
Peter Lang
[2018]
|
| Schlagworte: | |
| Online-Zugang: | FUBA1 Volltext |
| Beschreibung: | Includes index |
| Beschreibung: | 1 Online-Ressource (239 Seiten) |
| ISBN: | 9781453919088 |
| DOI: | 10.3726/978-1-4539-1908-8 |
Internformat
MARC
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| 024 | 7 | |a 10.3726/978-1-4539-1908-8 |2 doi | |
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| 100 | 1 | |a Hansen-Horn, Tricia L. |4 aut | |
| 245 | 1 | 0 | |a Public relations strategy, theory, and cases |b praxis at its best |c Tricia Hansen-Horn and Adam E. Horn |
| 264 | 1 | |a New York |b Peter Lang |c [2018] | |
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| 500 | |a Includes index | ||
| 650 | 4 | |a Public relations |v Case studies | |
| 650 | 4 | |a Strategic planning |v Case studies | |
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Datensatz im Suchindex
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| any_adam_object | |
| author | Hansen-Horn, Tricia L. Horn, Adam E. |
| author_facet | Hansen-Horn, Tricia L. Horn, Adam E. |
| author_role | aut aut |
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| building | Verbundindex |
| bvnumber | BV045326639 |
| callnumber-first | H - Social Science |
| callnumber-label | HD59 |
| callnumber-raw | HD59 |
| callnumber-search | HD59 |
| callnumber-sort | HD 259 |
| callnumber-subject | HD - Industries, Land Use, Labor |
| classification_rvk | AP 17420 QP 637 |
| collection | ZDB-114-LAC |
| ctrlnum | (OCoLC)1077622845 (DE-599)BVBBV045326639 |
| dewey-full | 659.2 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.2 |
| dewey-search | 659.2 |
| dewey-sort | 3659.2 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Allgemeines Wirtschaftswissenschaften |
| doi_str_mv | 10.3726/978-1-4539-1908-8 |
| format | Electronic eBook |
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| id | DE-604.BV045326639 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T08:14:59Z |
| institution | BVB |
| isbn | 9781453919088 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-030713541 |
| oclc_num | 1077622845 |
| open_access_boolean | |
| owner | DE-188 |
| owner_facet | DE-188 |
| physical | 1 Online-Ressource (239 Seiten) |
| psigel | ZDB-114-LAC |
| publishDate | 2018 |
| publishDateSearch | 2018 |
| publishDateSort | 2018 |
| publisher | Peter Lang |
| record_format | marc |
| spelling | Hansen-Horn, Tricia L. aut Public relations strategy, theory, and cases praxis at its best Tricia Hansen-Horn and Adam E. Horn New York Peter Lang [2018] 1 Online-Ressource (239 Seiten) txt rdacontent c rdamedia cr rdacarrier Includes index Public relations Case studies Strategic planning Case studies Öffentlichkeitsarbeit (DE-588)4043188-5 gnd rswk-swf Öffentlichkeitsarbeit (DE-588)4043188-5 s DE-604 Horn, Adam E. aut Erscheint auch als Online-Ausgabe, EPUB 9781433139383 Erscheint auch als Online-Ausgabe, MOBI 9781433139390 Erscheint auch als Druck-Ausgabe 978-1-4331-2080-0 https://doi.org/10.3726/978-1-4539-1908-8 Verlag URL des Erstveröffentlichers Volltext |
| spellingShingle | Hansen-Horn, Tricia L. Horn, Adam E. Public relations strategy, theory, and cases praxis at its best Public relations Case studies Strategic planning Case studies Öffentlichkeitsarbeit (DE-588)4043188-5 gnd |
| subject_GND | (DE-588)4043188-5 |
| title | Public relations strategy, theory, and cases praxis at its best |
| title_auth | Public relations strategy, theory, and cases praxis at its best |
| title_exact_search | Public relations strategy, theory, and cases praxis at its best |
| title_full | Public relations strategy, theory, and cases praxis at its best Tricia Hansen-Horn and Adam E. Horn |
| title_fullStr | Public relations strategy, theory, and cases praxis at its best Tricia Hansen-Horn and Adam E. Horn |
| title_full_unstemmed | Public relations strategy, theory, and cases praxis at its best Tricia Hansen-Horn and Adam E. Horn |
| title_short | Public relations strategy, theory, and cases |
| title_sort | public relations strategy theory and cases praxis at its best |
| title_sub | praxis at its best |
| topic | Public relations Case studies Strategic planning Case studies Öffentlichkeitsarbeit (DE-588)4043188-5 gnd |
| topic_facet | Public relations Case studies Strategic planning Case studies Öffentlichkeitsarbeit |
| url | https://doi.org/10.3726/978-1-4539-1908-8 |
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