Technological innovation: generating economic results
Introduction / Marie C. Thursby -- Appropriating the returns from innovation / Marco Ceccagnoli, Frank T. Rothaermel -- Patents and technology commercialization : issues and opportunities / Margo A. Bagley -- Beyond patents : the role of copyrights, trademarks, and trade secrets in technology commer...
Gespeichert in:
| Format: | Elektronisch E-Book |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
Bingley, U.K.
Emerald
2008
|
| Schriftenreihe: | Advances in the study of entrepreneurship, innovation and economic growth
v. 18 |
| Schlagworte: | |
| Online-Zugang: | FWS01 FWS02 FHN01 UEI01 UER01 URL des Erstveröffentlichers |
| Zusammenfassung: | Introduction / Marie C. Thursby -- Appropriating the returns from innovation / Marco Ceccagnoli, Frank T. Rothaermel -- Patents and technology commercialization : issues and opportunities / Margo A. Bagley -- Beyond patents : the role of copyrights, trademarks, and trade secrets in technology commercialization / Stuart J.H. Graham -- Marketing strategy considerations in the commercialization of new technologies : an overview and framework for strategy development / Leslie H. Vincent -- Competitive advantage in technology intensive industries / Frank T. Rothaermel -- Technology commercialization : cooperative versus competitive strategies / Anne W. Fuller, Marie C. Thursby -- Introduction to finance and valuing early stage technology / Matthew J. Higgins -- Venture capital financing and documentation / William J. Carney -- The anatomy of contracts in licensing : the context of Bayh-Dole / Anne M. Rector, Marie C. Thursby -- The benefits and liabilities of multidisciplinary commercialization teams : how professional composition and social networks influence team processes / Jill Perry-Smith, Leslie H. Vincent -- Intellectual property protection in the global economy / Louise Hallenborg, Marco Ceccagnoli, Meadow Clendenin Profiting from technological innovation is a key strategic challenge in technology-intensive industries because it requires not only scientific and engineering expertise but also an understanding of how business and legal factors facilitate commercialization. This volume presents a multidisciplinary view of issues in technology commercialization and entrepreneurship. First, the strategic options available to an innovating firm attempting to commercialize inventions are presented in the context of the legal system and the complementary assets needed for commercialization. Next, the benefits and liabilities associated with multidisciplinary commercialization teams are covered. The chapters on intellectual property include a basic guide to patents, designs, copyrights, trademarks and trade secrets and marks, as well as an analysis of how these mechanisms can be viewed as complements in commercialization. Issues and challenges associated with US laws such as Bayh-Dole are covered. Three chapters cover elements of strategy including industry analysis and strategy, marketing strategy, alliances and other strategies for technology commercialization. The final chapters cover financial issues in commercialization, with a guide to different techniques used in valuing early stage technologies, steps in obtaining venture capital funding, and an analysis of the role of contracts and nondisclosure agreements in licensing of early stage inventions |
| Beschreibung: | Profiting from technological innovation is a key strategic challenge in technology-intensive industries because it requires not only scientific and engineering expertise but also an understanding of how business and legal factors facilitate commercialization. This volume presents a multidisciplinary view of issues in technology commercialization and entrepreneurship. First, the strategic options available to an innovating firm attempting to commercialize inventions are presented in the context of the legal system and the complementary assets needed for commercialization. Next, the benefits and liabilities associated with multidisciplinary commercialization teams are covered. The chapters on intellectual property include a basic guide to patents, designs, copyrights, trademarks and trade secrets and marks, as well as an analysis of how these mechanisms can be viewed as complements in commercialization. Issues and challenges associated with US laws such as Bayh-Dole are covered. Three chapters cover elements of strategy including industry analysis and strategy, marketing strategy, alliances and other strategies for technology commercialization. The final chapters cover financial issues in commercialization, with a guide to different techniques used in valuing early stage technologies, steps in obtaining venture capital funding, and an analysis of the role of contracts and nondisclosure agreements in licensing of early stage inventions |
| Beschreibung: | 1 Online-Ressource (347 p.) |
| ISBN: | 9781849505321 |
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| series2 | Advances in the study of entrepreneurship, innovation and economic growth |
| spellingShingle | Technological innovation generating economic results bisacsh bicssc Business & Economics / Budgeting Business & Economics / Entrepreneurship Budgeting & financial management Entrepreneurship Technological innovations / Economic aspects Business enterprises / Finance Innovationsmanagement (DE-588)4161817-8 gnd Wettbewerbsstrategie (DE-588)4200234-5 gnd Technische Innovation (DE-588)4431027-4 gnd |
| subject_GND | (DE-588)4161817-8 (DE-588)4200234-5 (DE-588)4431027-4 (DE-588)4143413-4 |
| title | Technological innovation generating economic results |
| title_auth | Technological innovation generating economic results |
| title_exact_search | Technological innovation generating economic results |
| title_full | Technological innovation generating economic results edited by Gary D. Libecap, Marie C. Thursby |
| title_fullStr | Technological innovation generating economic results edited by Gary D. Libecap, Marie C. Thursby |
| title_full_unstemmed | Technological innovation generating economic results edited by Gary D. Libecap, Marie C. Thursby |
| title_short | Technological innovation |
| title_sort | technological innovation generating economic results |
| title_sub | generating economic results |
| topic | bisacsh bicssc Business & Economics / Budgeting Business & Economics / Entrepreneurship Budgeting & financial management Entrepreneurship Technological innovations / Economic aspects Business enterprises / Finance Innovationsmanagement (DE-588)4161817-8 gnd Wettbewerbsstrategie (DE-588)4200234-5 gnd Technische Innovation (DE-588)4431027-4 gnd |
| topic_facet | bisacsh Business & Economics / Budgeting Business & Economics / Entrepreneurship Budgeting & financial management Entrepreneurship Technological innovations / Economic aspects Business enterprises / Finance Innovationsmanagement Wettbewerbsstrategie Technische Innovation Aufsatzsammlung |
| url | http://www.emeraldinsight.com/1048-4736/18 |
| work_keys_str_mv | AT libecapgaryd technologicalinnovationgeneratingeconomicresults AT thursbymariec technologicalinnovationgeneratingeconomicresults |