Understanding media semiotics:
"Media semiotics is a valuable method of focusing on the hidden meanings within media texts. This new edition brings Understanding Media Semiotics fully up to date and is written for students of the media, of linguistics and those interested in studying the ever-changing media in more detail. O...
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
London
Bloomsbury Academic
2019
|
| Ausgabe: | Second edition |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Zusammenfassung: | "Media semiotics is a valuable method of focusing on the hidden meanings within media texts. This new edition brings Understanding Media Semiotics fully up to date and is written for students of the media, of linguistics and those interested in studying the ever-changing media in more detail. Offering an in-depth guide to help students investigate and understand the media using semiotic theory, this book assumes little previous knowledge of semiotics or linguistics, avoiding jargon and explaining the issues step by step. With in-depth case studies, practical accounts and directed further reading, Understanding Media Semiotics provides students with all the tools they need to understand semiotic analysis in the context of the media. Semiotic analysis is sometimes seen as complicated and difficult to understand; Marcel Danesi shows that on the contrary it can be readily understood and can greatly enrich students' understanding of media texts, from print media right through to the internet and apps"... |
| Beschreibung: | vi, 304 Seiten Illustrationen |
| ISBN: | 9781350064171 9781350064164 |
Internformat
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Datensatz im Suchindex
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|---|---|
| adam_text | r %
fs*
i IÎ
f 5 ;
■ ■ ,
Acknowledgments vi
Introduction 1
1 The mediated world 5
2 An outline of semiotic theory 37
3 Print media 71
4 Audio media 107
5 Film and video 141
6 Television 175
7 The computer, the internet, and artificial intelligence 199
8 Advertising 227
9 Impacts of the media 251
Glossary
Bibliography
Index
275
283
298
|
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| dewey-ones | 302 - Social interaction |
| dewey-raw | 302.23/01/4 |
| dewey-search | 302.23/01/4 |
| dewey-sort | 3302.23 11 14 |
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| discipline | Allgemeines Sprachwissenschaft Soziologie Literaturwissenschaft |
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| spelling | Danesi, Marcel 1946- Verfasser (DE-588)137512724 aut Understanding media semiotics by Marcel Danesi Second edition London Bloomsbury Academic 2019 vi, 304 Seiten Illustrationen txt rdacontent n rdamedia nc rdacarrier "Media semiotics is a valuable method of focusing on the hidden meanings within media texts. This new edition brings Understanding Media Semiotics fully up to date and is written for students of the media, of linguistics and those interested in studying the ever-changing media in more detail. Offering an in-depth guide to help students investigate and understand the media using semiotic theory, this book assumes little previous knowledge of semiotics or linguistics, avoiding jargon and explaining the issues step by step. With in-depth case studies, practical accounts and directed further reading, Understanding Media Semiotics provides students with all the tools they need to understand semiotic analysis in the context of the media. Semiotic analysis is sometimes seen as complicated and difficult to understand; Marcel Danesi shows that on the contrary it can be readily understood and can greatly enrich students' understanding of media texts, from print media right through to the internet and apps"... Mass media Semiotics Semiotik (DE-588)4054498-9 gnd rswk-swf Medien (DE-588)4169187-8 gnd rswk-swf (DE-588)4151278-9 Einführung gnd-content Medien (DE-588)4169187-8 s Semiotik (DE-588)4054498-9 s DE-604 Erscheint auch als Online-Ausgabe Danesi, Marcel, 1946- author Understanding media semiotics 978-1-350-06418-8 Second edition London : Bloomsbury Academic, 2018 Erscheint auch als Online-Ausgabe, PDF 978-1-350-06419-5 Digitalisierung UB Regensburg - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=030684974&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Danesi, Marcel 1946- Understanding media semiotics Mass media Semiotics Semiotik (DE-588)4054498-9 gnd Medien (DE-588)4169187-8 gnd |
| subject_GND | (DE-588)4054498-9 (DE-588)4169187-8 (DE-588)4151278-9 |
| title | Understanding media semiotics |
| title_auth | Understanding media semiotics |
| title_exact_search | Understanding media semiotics |
| title_full | Understanding media semiotics by Marcel Danesi |
| title_fullStr | Understanding media semiotics by Marcel Danesi |
| title_full_unstemmed | Understanding media semiotics by Marcel Danesi |
| title_short | Understanding media semiotics |
| title_sort | understanding media semiotics |
| topic | Mass media Semiotics Semiotik (DE-588)4054498-9 gnd Medien (DE-588)4169187-8 gnd |
| topic_facet | Mass media Semiotics Semiotik Medien Einführung |
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