Identity constructions in bilingual advertising: a critical analysis
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
London
Routledge
[2019]
|
| Schriftenreihe: | China perspectives
|
| Schlagworte: | |
| Online-Zugang: | UEI03 |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | 1 Online-Ressource (x, 207 Seiten) |
| ISBN: | 9780429825521 |
Internformat
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| 245 | 1 | 0 | |a Identity constructions in bilingual advertising |b a critical analysis |c Songqing Li |
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Datensatz im Suchindex
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| author_GND | (DE-588)1168611016 |
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| author_role | aut |
| author_sort | Li, Songqing 1972- |
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| building | Verbundindex |
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| classification_rvk | QG 860 GD 8944 QP 631 |
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| ctrlnum | (OCoLC)1078667844 (DE-599)BVBBV045279300 |
| discipline | Germanistik / Niederlandistik / Skandinavistik Wirtschaftswissenschaften |
| format | Electronic eBook |
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| geographic | China (DE-588)4009937-4 gnd |
| geographic_facet | China |
| id | DE-604.BV045279300 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T08:13:43Z |
| institution | BVB |
| isbn | 9780429825521 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-030666916 |
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| physical | 1 Online-Ressource (x, 207 Seiten) |
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| publishDate | 2019 |
| publishDateSearch | 2019 |
| publishDateSort | 2019 |
| publisher | Routledge |
| record_format | marc |
| series2 | China perspectives |
| spelling | Li, Songqing 1972- (DE-588)1168611016 aut Identity constructions in bilingual advertising a critical analysis Songqing Li London Routledge [2019] © 2019 1 Online-Ressource (x, 207 Seiten) txt rdacontent c rdamedia cr rdacarrier China perspectives Includes bibliographical references and index Werbewirkung (DE-588)4189647-6 gnd rswk-swf Mehrsprachigkeit (DE-588)4038403-2 gnd rswk-swf Werbung (DE-588)4065541-6 gnd rswk-swf China (DE-588)4009937-4 gnd rswk-swf China (DE-588)4009937-4 g Werbung (DE-588)4065541-6 s Mehrsprachigkeit (DE-588)4038403-2 s Werbewirkung (DE-588)4189647-6 s DE-604 Erscheint auch als Druck-Ausgabe 978-1-138-33068-9 |
| spellingShingle | Li, Songqing 1972- Identity constructions in bilingual advertising a critical analysis Werbewirkung (DE-588)4189647-6 gnd Mehrsprachigkeit (DE-588)4038403-2 gnd Werbung (DE-588)4065541-6 gnd |
| subject_GND | (DE-588)4189647-6 (DE-588)4038403-2 (DE-588)4065541-6 (DE-588)4009937-4 |
| title | Identity constructions in bilingual advertising a critical analysis |
| title_auth | Identity constructions in bilingual advertising a critical analysis |
| title_exact_search | Identity constructions in bilingual advertising a critical analysis |
| title_full | Identity constructions in bilingual advertising a critical analysis Songqing Li |
| title_fullStr | Identity constructions in bilingual advertising a critical analysis Songqing Li |
| title_full_unstemmed | Identity constructions in bilingual advertising a critical analysis Songqing Li |
| title_short | Identity constructions in bilingual advertising |
| title_sort | identity constructions in bilingual advertising a critical analysis |
| title_sub | a critical analysis |
| topic | Werbewirkung (DE-588)4189647-6 gnd Mehrsprachigkeit (DE-588)4038403-2 gnd Werbung (DE-588)4065541-6 gnd |
| topic_facet | Werbewirkung Mehrsprachigkeit Werbung China |
| work_keys_str_mv | AT lisongqing identityconstructionsinbilingualadvertisingacriticalanalysis |