La vie sociale des marques:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | French |
| Veröffentlicht: |
Caen
Éditions EMS, management & société
[2017]
|
| Schlagworte: | |
| Beschreibung: | Includes bibliographical references |
| Beschreibung: | 195 Seiten Illustrationen 24 cm |
| ISBN: | 9782376870500 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV045279028 | ||
| 003 | DE-604 | ||
| 005 | 20181219 | ||
| 007 | t | ||
| 008 | 181108s2017 a||| |||| 00||| fre d | ||
| 020 | |a 9782376870500 |c (br.) |9 978-2-37687-050-0 | ||
| 035 | |a (OCoLC)1023040974 | ||
| 035 | |a (DE-599)GBV1011271508 | ||
| 040 | |a DE-604 |b ger |e rda | ||
| 041 | 0 | |a fre | |
| 049 | |a DE-12 | ||
| 100 | 1 | |a Cova, Bernard |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a La vie sociale des marques |c Bernard Cova |
| 264 | 1 | |a Caen |b Éditions EMS, management & société |c [2017] | |
| 300 | |a 195 Seiten |b Illustrationen |c 24 cm | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Includes bibliographical references | ||
| 650 | 0 | 7 | |a Strategie |0 (DE-588)4057952-9 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Marke |0 (DE-588)4074577-6 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Konsumgesellschaft |0 (DE-588)4165119-4 |2 gnd |9 rswk-swf |
| 653 | 0 | |a Marques de commerce / Aspect social | |
| 653 | 0 | |a Stratégie de marque | |
| 689 | 0 | 0 | |a Marke |0 (DE-588)4074577-6 |D s |
| 689 | 0 | 1 | |a Strategie |0 (DE-588)4057952-9 |D s |
| 689 | 0 | 2 | |a Konsumgesellschaft |0 (DE-588)4165119-4 |D s |
| 689 | 0 | |5 DE-604 | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-030666651 | ||
Datensatz im Suchindex
| _version_ | 1804179051339841536 |
|---|---|
| any_adam_object | |
| author | Cova, Bernard |
| author_facet | Cova, Bernard |
| author_role | aut |
| author_sort | Cova, Bernard |
| author_variant | b c bc |
| building | Verbundindex |
| bvnumber | BV045279028 |
| ctrlnum | (OCoLC)1023040974 (DE-599)GBV1011271508 |
| format | Book |
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| id | DE-604.BV045279028 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T08:13:43Z |
| institution | BVB |
| isbn | 9782376870500 |
| language | French |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-030666651 |
| oclc_num | 1023040974 |
| open_access_boolean | |
| owner | DE-12 |
| owner_facet | DE-12 |
| physical | 195 Seiten Illustrationen 24 cm |
| publishDate | 2017 |
| publishDateSearch | 2017 |
| publishDateSort | 2017 |
| publisher | Éditions EMS, management & société |
| record_format | marc |
| spelling | Cova, Bernard Verfasser aut La vie sociale des marques Bernard Cova Caen Éditions EMS, management & société [2017] 195 Seiten Illustrationen 24 cm txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references Strategie (DE-588)4057952-9 gnd rswk-swf Marke (DE-588)4074577-6 gnd rswk-swf Konsumgesellschaft (DE-588)4165119-4 gnd rswk-swf Marques de commerce / Aspect social Stratégie de marque Marke (DE-588)4074577-6 s Strategie (DE-588)4057952-9 s Konsumgesellschaft (DE-588)4165119-4 s DE-604 |
| spellingShingle | Cova, Bernard La vie sociale des marques Strategie (DE-588)4057952-9 gnd Marke (DE-588)4074577-6 gnd Konsumgesellschaft (DE-588)4165119-4 gnd |
| subject_GND | (DE-588)4057952-9 (DE-588)4074577-6 (DE-588)4165119-4 |
| title | La vie sociale des marques |
| title_auth | La vie sociale des marques |
| title_exact_search | La vie sociale des marques |
| title_full | La vie sociale des marques Bernard Cova |
| title_fullStr | La vie sociale des marques Bernard Cova |
| title_full_unstemmed | La vie sociale des marques Bernard Cova |
| title_short | La vie sociale des marques |
| title_sort | la vie sociale des marques |
| topic | Strategie (DE-588)4057952-9 gnd Marke (DE-588)4074577-6 gnd Konsumgesellschaft (DE-588)4165119-4 gnd |
| topic_facet | Strategie Marke Konsumgesellschaft |
| work_keys_str_mv | AT covabernard laviesocialedesmarques |