Digital marketing fundamentals: from strategy to ROI
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Groningen
Noordhoff Uitgevers B.V.
[2018]
|
| Ausgabe: | first edition |
| Beschreibung: | 640 Seiten Illustrationen, Diagramme 25 cm |
| ISBN: | 9789001887124 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV045259357 | ||
| 003 | DE-604 | ||
| 005 | 20200730 | ||
| 007 | t | ||
| 008 | 181026s2018 a||| |||| 00||| eng d | ||
| 020 | |a 9789001887124 |9 978-90-01-88712-4 | ||
| 035 | |a (OCoLC)1059569143 | ||
| 035 | |a (DE-599)BVBBV045259357 | ||
| 040 | |a DE-604 |b ger |e rda | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-2070s |a DE-1050 |a DE-M49 |a DE-1043 |a DE-898 | ||
| 084 | |a QP 650 |0 (DE-625)141922: |2 rvk | ||
| 084 | |a WIR 810f |2 stub | ||
| 100 | 1 | |a Visser, Marjolein |d 1966- |e Verfasser |0 (DE-588)1013353463 |4 aut | |
| 245 | 1 | 0 | |a Digital marketing fundamentals |b from strategy to ROI |c Marjolein Visser, Berend Sikkenga, Mike Berry |
| 250 | |a first edition | ||
| 264 | 1 | |a Groningen |b Noordhoff Uitgevers B.V. |c [2018] | |
| 300 | |a 640 Seiten |b Illustrationen, Diagramme |c 25 cm | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 700 | 1 | |a Sikkenga, Berend |e Verfasser |0 (DE-588)1193497663 |4 aut | |
| 700 | 1 | |a Berry, Mike |e Verfasser |0 (DE-588)1176657097 |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-030647323 | ||
Datensatz im Suchindex
| _version_ | 1804179015891681281 |
|---|---|
| any_adam_object | |
| author | Visser, Marjolein 1966- Sikkenga, Berend Berry, Mike |
| author_GND | (DE-588)1013353463 (DE-588)1193497663 (DE-588)1176657097 |
| author_facet | Visser, Marjolein 1966- Sikkenga, Berend Berry, Mike |
| author_role | aut aut aut |
| author_sort | Visser, Marjolein 1966- |
| author_variant | m v mv b s bs m b mb |
| building | Verbundindex |
| bvnumber | BV045259357 |
| classification_rvk | QP 650 |
| classification_tum | WIR 810f |
| ctrlnum | (OCoLC)1059569143 (DE-599)BVBBV045259357 |
| discipline | Wirtschaftswissenschaften |
| edition | first edition |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01096nam a2200313 c 4500</leader><controlfield tag="001">BV045259357</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20200730 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">181026s2018 a||| |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9789001887124</subfield><subfield code="9">978-90-01-88712-4</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)1059569143</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV045259357</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rda</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-2070s</subfield><subfield code="a">DE-1050</subfield><subfield code="a">DE-M49</subfield><subfield code="a">DE-1043</subfield><subfield code="a">DE-898</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 650</subfield><subfield code="0">(DE-625)141922:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">WIR 810f</subfield><subfield code="2">stub</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Visser, Marjolein</subfield><subfield code="d">1966-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)1013353463</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Digital marketing fundamentals</subfield><subfield code="b">from strategy to ROI</subfield><subfield code="c">Marjolein Visser, Berend Sikkenga, Mike Berry</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">first edition</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Groningen</subfield><subfield code="b">Noordhoff Uitgevers B.V.</subfield><subfield code="c">[2018]</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">640 Seiten</subfield><subfield code="b">Illustrationen, Diagramme</subfield><subfield code="c">25 cm</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Sikkenga, Berend</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)1193497663</subfield><subfield code="4">aut</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Berry, Mike</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)1176657097</subfield><subfield code="4">aut</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-030647323</subfield></datafield></record></collection> |
| id | DE-604.BV045259357 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T08:13:04Z |
| institution | BVB |
| isbn | 9789001887124 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-030647323 |
| oclc_num | 1059569143 |
| open_access_boolean | |
| owner | DE-2070s DE-1050 DE-M49 DE-BY-TUM DE-1043 DE-898 DE-BY-UBR |
| owner_facet | DE-2070s DE-1050 DE-M49 DE-BY-TUM DE-1043 DE-898 DE-BY-UBR |
| physical | 640 Seiten Illustrationen, Diagramme 25 cm |
| publishDate | 2018 |
| publishDateSearch | 2018 |
| publishDateSort | 2018 |
| publisher | Noordhoff Uitgevers B.V. |
| record_format | marc |
| spelling | Visser, Marjolein 1966- Verfasser (DE-588)1013353463 aut Digital marketing fundamentals from strategy to ROI Marjolein Visser, Berend Sikkenga, Mike Berry first edition Groningen Noordhoff Uitgevers B.V. [2018] 640 Seiten Illustrationen, Diagramme 25 cm txt rdacontent n rdamedia nc rdacarrier Sikkenga, Berend Verfasser (DE-588)1193497663 aut Berry, Mike Verfasser (DE-588)1176657097 aut |
| spellingShingle | Visser, Marjolein 1966- Sikkenga, Berend Berry, Mike Digital marketing fundamentals from strategy to ROI |
| title | Digital marketing fundamentals from strategy to ROI |
| title_auth | Digital marketing fundamentals from strategy to ROI |
| title_exact_search | Digital marketing fundamentals from strategy to ROI |
| title_full | Digital marketing fundamentals from strategy to ROI Marjolein Visser, Berend Sikkenga, Mike Berry |
| title_fullStr | Digital marketing fundamentals from strategy to ROI Marjolein Visser, Berend Sikkenga, Mike Berry |
| title_full_unstemmed | Digital marketing fundamentals from strategy to ROI Marjolein Visser, Berend Sikkenga, Mike Berry |
| title_short | Digital marketing fundamentals |
| title_sort | digital marketing fundamentals from strategy to roi |
| title_sub | from strategy to ROI |
| work_keys_str_mv | AT vissermarjolein digitalmarketingfundamentalsfromstrategytoroi AT sikkengaberend digitalmarketingfundamentalsfromstrategytoroi AT berrymike digitalmarketingfundamentalsfromstrategytoroi |