Cases in public relations strategy:
Gespeichert in:
Weitere Verfasser: | , , , |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Los Angeles ; London ; New Delhi ; Singapore ; Washington DC ; Melbourne
SAGE
[2019]
|
Schlagworte: | |
Online-Zugang: | Inhaltsverzeichnis |
Beschreibung: | Includes bibliographical references and index |
Beschreibung: | xxiii, 189 Seiten Illustrationen, Diagramme |
ISBN: | 9781506349152 |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
---|---|---|---|
001 | BV045223261 | ||
003 | DE-604 | ||
005 | 20190805 | ||
007 | t | ||
008 | 181008s2019 xxua||| |||| 00||| eng d | ||
010 | |a 018013001 | ||
020 | |a 9781506349152 |9 978-1-5063-4915-2 | ||
035 | |a (OCoLC)1073283289 | ||
035 | |a (DE-599)BVBBV045223261 | ||
040 | |a DE-604 |b ger |e rda | ||
041 | 0 | |a eng | |
044 | |a xxu |c US | ||
049 | |a DE-473 |a DE-1050 |a DE-11 | ||
050 | 0 | |a HM1221 | |
082 | 0 | |a 659.2 |2 23 | |
084 | |a QP 637 |0 (DE-625)141921: |2 rvk | ||
084 | |a AP 17420 |0 (DE-625)7008: |2 rvk | ||
245 | 1 | 0 | |a Cases in public relations strategy |c editors Burton St. John III (University of Colorado-Boulder), Diana Knott Martinelli (West Virginia University), Robert S. Pritchard (University of Oklahoma), Cylor Spaulding (Georgetown University) |
264 | 1 | |a Los Angeles ; London ; New Delhi ; Singapore ; Washington DC ; Melbourne |b SAGE |c [2019] | |
264 | 4 | |c © 2019 | |
300 | |a xxiii, 189 Seiten |b Illustrationen, Diagramme | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
500 | |a Includes bibliographical references and index | ||
650 | 4 | |a Public relations |v Case studies | |
650 | 4 | |a Public relations |v Study and teaching | |
650 | 0 | 7 | |a Öffentlichkeitsarbeit |0 (DE-588)4043188-5 |2 gnd |9 rswk-swf |
655 | 7 | |0 (DE-588)4143413-4 |a Aufsatzsammlung |2 gnd-content | |
689 | 0 | 0 | |a Öffentlichkeitsarbeit |0 (DE-588)4043188-5 |D s |
689 | 0 | |5 DE-604 | |
700 | 0 | |a St. John, Burton |b III |d 1957- |0 (DE-588)1171764618 |4 edt | |
700 | 1 | |a Martinelli, Diana Knott |4 edt | |
700 | 1 | |a Pritchard, Robert S. |4 edt | |
700 | 1 | |a Spaulding, Cylor |4 edt | |
856 | 4 | 2 | |m LoC Fremddatenuebernahme |q application/pdf |u http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=030611814&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |3 Inhaltsverzeichnis |
999 | |a oai:aleph.bib-bvb.de:BVB01-030611814 |
Datensatz im Suchindex
_version_ | 1804178944159645696 |
---|---|
adam_text | CASES IN PUBLIC RELATIONS STRATEGY
/
: 2019
TABLE OF CONTENTS / INHALTSVERZEICHNIS
BRANDING
COMMUNITY RELATIONS
INTEGRATED COMMUNICATION
FINANCIAL COMMUNICATION
ISSUE ADVOCACY
HEALTH COMMUNICATION
CRISIS COMMUNICATION
FURTHER VIEWS IN PUBLIC RELATIONS STRATEGY
DIESES SCHRIFTSTUECK WURDE MASCHINELL ERZEUGT.
|
any_adam_object | 1 |
author2 | St. John, Burton III 1957- Martinelli, Diana Knott Pritchard, Robert S. Spaulding, Cylor |
author2_role | edt edt edt edt |
author2_variant | j b s jb jbs d k m dk dkm r s p rs rsp c s cs |
author_GND | (DE-588)1171764618 |
author_facet | St. John, Burton III 1957- Martinelli, Diana Knott Pritchard, Robert S. Spaulding, Cylor |
building | Verbundindex |
bvnumber | BV045223261 |
callnumber-first | H - Social Science |
callnumber-label | HM1221 |
callnumber-raw | HM1221 |
callnumber-search | HM1221 |
callnumber-sort | HM 41221 |
callnumber-subject | HM - Sociology |
classification_rvk | QP 637 AP 17420 |
ctrlnum | (OCoLC)1073283289 (DE-599)BVBBV045223261 |
dewey-full | 659.2 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 659 - Advertising and public relations |
dewey-raw | 659.2 |
dewey-search | 659.2 |
dewey-sort | 3659.2 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Allgemeines Wirtschaftswissenschaften |
format | Book |
fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01981nam a2200469 c 4500</leader><controlfield tag="001">BV045223261</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20190805 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">181008s2019 xxua||| |||| 00||| eng d</controlfield><datafield tag="010" ind1=" " ind2=" "><subfield code="a">018013001</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781506349152</subfield><subfield code="9">978-1-5063-4915-2</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)1073283289</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV045223261</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rda</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="044" ind1=" " ind2=" "><subfield code="a">xxu</subfield><subfield code="c">US</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-473</subfield><subfield code="a">DE-1050</subfield><subfield code="a">DE-11</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">HM1221</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">659.2</subfield><subfield code="2">23</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 637</subfield><subfield code="0">(DE-625)141921:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">AP 17420</subfield><subfield code="0">(DE-625)7008:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Cases in public relations strategy</subfield><subfield code="c">editors Burton St. John III (University of Colorado-Boulder), Diana Knott Martinelli (West Virginia University), Robert S. Pritchard (University of Oklahoma), Cylor Spaulding (Georgetown University)</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Los Angeles ; London ; New Delhi ; Singapore ; Washington DC ; Melbourne</subfield><subfield code="b">SAGE</subfield><subfield code="c">[2019]</subfield></datafield><datafield tag="264" ind1=" " ind2="4"><subfield code="c">© 2019</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">xxiii, 189 Seiten</subfield><subfield code="b">Illustrationen, Diagramme</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Includes bibliographical references and index</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Public relations</subfield><subfield code="v">Case studies</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Public relations</subfield><subfield code="v">Study and teaching</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Öffentlichkeitsarbeit</subfield><subfield code="0">(DE-588)4043188-5</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="655" ind1=" " ind2="7"><subfield code="0">(DE-588)4143413-4</subfield><subfield code="a">Aufsatzsammlung</subfield><subfield code="2">gnd-content</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Öffentlichkeitsarbeit</subfield><subfield code="0">(DE-588)4043188-5</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="0" ind2=" "><subfield code="a">St. John, Burton</subfield><subfield code="b">III</subfield><subfield code="d">1957-</subfield><subfield code="0">(DE-588)1171764618</subfield><subfield code="4">edt</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Martinelli, Diana Knott</subfield><subfield code="4">edt</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Pritchard, Robert S.</subfield><subfield code="4">edt</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Spaulding, Cylor</subfield><subfield code="4">edt</subfield></datafield><datafield tag="856" ind1="4" ind2="2"><subfield code="m">LoC Fremddatenuebernahme</subfield><subfield code="q">application/pdf</subfield><subfield code="u">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=030611814&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</subfield><subfield code="3">Inhaltsverzeichnis</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-030611814</subfield></datafield></record></collection> |
genre | (DE-588)4143413-4 Aufsatzsammlung gnd-content |
genre_facet | Aufsatzsammlung |
id | DE-604.BV045223261 |
illustrated | Illustrated |
indexdate | 2024-07-10T08:12:01Z |
institution | BVB |
isbn | 9781506349152 |
language | English |
lccn | 018013001 |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-030611814 |
oclc_num | 1073283289 |
open_access_boolean | |
owner | DE-473 DE-BY-UBG DE-1050 DE-11 |
owner_facet | DE-473 DE-BY-UBG DE-1050 DE-11 |
physical | xxiii, 189 Seiten Illustrationen, Diagramme |
publishDate | 2019 |
publishDateSearch | 2019 |
publishDateSort | 2019 |
publisher | SAGE |
record_format | marc |
spelling | Cases in public relations strategy editors Burton St. John III (University of Colorado-Boulder), Diana Knott Martinelli (West Virginia University), Robert S. Pritchard (University of Oklahoma), Cylor Spaulding (Georgetown University) Los Angeles ; London ; New Delhi ; Singapore ; Washington DC ; Melbourne SAGE [2019] © 2019 xxiii, 189 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index Public relations Case studies Public relations Study and teaching Öffentlichkeitsarbeit (DE-588)4043188-5 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Öffentlichkeitsarbeit (DE-588)4043188-5 s DE-604 St. John, Burton III 1957- (DE-588)1171764618 edt Martinelli, Diana Knott edt Pritchard, Robert S. edt Spaulding, Cylor edt LoC Fremddatenuebernahme application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=030611814&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
spellingShingle | Cases in public relations strategy Public relations Case studies Public relations Study and teaching Öffentlichkeitsarbeit (DE-588)4043188-5 gnd |
subject_GND | (DE-588)4043188-5 (DE-588)4143413-4 |
title | Cases in public relations strategy |
title_auth | Cases in public relations strategy |
title_exact_search | Cases in public relations strategy |
title_full | Cases in public relations strategy editors Burton St. John III (University of Colorado-Boulder), Diana Knott Martinelli (West Virginia University), Robert S. Pritchard (University of Oklahoma), Cylor Spaulding (Georgetown University) |
title_fullStr | Cases in public relations strategy editors Burton St. John III (University of Colorado-Boulder), Diana Knott Martinelli (West Virginia University), Robert S. Pritchard (University of Oklahoma), Cylor Spaulding (Georgetown University) |
title_full_unstemmed | Cases in public relations strategy editors Burton St. John III (University of Colorado-Boulder), Diana Knott Martinelli (West Virginia University), Robert S. Pritchard (University of Oklahoma), Cylor Spaulding (Georgetown University) |
title_short | Cases in public relations strategy |
title_sort | cases in public relations strategy |
topic | Public relations Case studies Public relations Study and teaching Öffentlichkeitsarbeit (DE-588)4043188-5 gnd |
topic_facet | Public relations Case studies Public relations Study and teaching Öffentlichkeitsarbeit Aufsatzsammlung |
url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=030611814&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
work_keys_str_mv | AT stjohnburtoniii casesinpublicrelationsstrategy AT martinellidianaknott casesinpublicrelationsstrategy AT pritchardroberts casesinpublicrelationsstrategy AT spauldingcylor casesinpublicrelationsstrategy |