Perspectives on cross-cultural, ethnographic, brand image, storytelling, unconscious needs, and hospitality guest research:
Gespeichert in:
Format: | Elektronisch E-Book |
---|---|
Sprache: | English |
Veröffentlicht: |
Bingley
Emerald
2009
|
Ausgabe: | 1st ed |
Schriftenreihe: | Advances in culture, tourism and hospitality research
Volume 3 |
Schlagworte: | |
Online-Zugang: | FKE01 |
Beschreibung: | "Volume 3 of Advances in Culture, Tourism and Hospitality Research examines how research tools affect theory advances in culture and tourism research. Using visual narrative art to explicate unconscious thinking that shapes trip plans and visits, building tree diagrams of streams of antecedent conditions associating with extreme behavior (e.g., road rage, chronic casino gambling), and research methods that go beyond quantitative/qualitative taxonomies are examples of the unique themes covered in this volume. The papers focus on how to gain meaning from data to thus look at how streams of antecedent conditions result in tourism behavior"--Publisher's description Includes bibliographical references Cultural psyche and cross-cultural research methods / Patricia Berwick -- Brand image, equity, and sports sponsorship / David N. Bibby -- Using an ethnographic approach to understand the adjustment journey of international students at a university in England / Lorraine Brown -- How consumption values affect destination image formation / Haywantee Ramkissoon, Robin Nunkoo and Dogan Gursoy -- Morphology of a hotel tradition: the guest questionnaire / Alfred Ogle -- How unconscious needs influence traveler's interpretations and preferences of alternative tours and hotels / Xuan Van Tran and Arch G. Woodside |
Beschreibung: | 1 Online-Ressource (xv, 308 pages) |
ISBN: | 9781849506045 1849506043 9781849506038 1849506035 |
Internformat
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250 | |a 1st ed | ||
264 | 1 | |a Bingley |b Emerald |c 2009 | |
300 | |a 1 Online-Ressource (xv, 308 pages) | ||
336 | |b txt |2 rdacontent | ||
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490 | 1 | |a Advances in culture, tourism and hospitality research |v Volume 3 | |
500 | |a "Volume 3 of Advances in Culture, Tourism and Hospitality Research examines how research tools affect theory advances in culture and tourism research. Using visual narrative art to explicate unconscious thinking that shapes trip plans and visits, building tree diagrams of streams of antecedent conditions associating with extreme behavior (e.g., road rage, chronic casino gambling), and research methods that go beyond quantitative/qualitative taxonomies are examples of the unique themes covered in this volume. The papers focus on how to gain meaning from data to thus look at how streams of antecedent conditions result in tourism behavior"--Publisher's description | ||
500 | |a Includes bibliographical references | ||
500 | |a Cultural psyche and cross-cultural research methods / Patricia Berwick -- Brand image, equity, and sports sponsorship / David N. Bibby -- Using an ethnographic approach to understand the adjustment journey of international students at a university in England / Lorraine Brown -- How consumption values affect destination image formation / Haywantee Ramkissoon, Robin Nunkoo and Dogan Gursoy -- Morphology of a hotel tradition: the guest questionnaire / Alfred Ogle -- How unconscious needs influence traveler's interpretations and preferences of alternative tours and hotels / Xuan Van Tran and Arch G. Woodside | ||
650 | 7 | |a BUSINESS & ECONOMICS / Industries / Hospitality, Travel & Tourism |2 bisacsh | |
650 | 7 | |a Tourism / Social aspects |2 fast | |
650 | 7 | |a Gestion d'entreprises |2 eclas | |
650 | 4 | |a Gesellschaft | |
650 | 4 | |a Industrie | |
650 | 4 | |a Wirtschaft | |
650 | 4 | |a Tourism |x Social aspects | |
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689 | 0 | |5 DE-604 | |
700 | 1 | |a Woodside, Arch G. |d 1943- |e Sonstige |0 (DE-588)134100727 |4 oth | |
700 | 1 | |a Megehee, Carol M. |e Sonstige |4 oth | |
700 | 1 | |a Ogle, Alfred |e Sonstige |4 oth | |
830 | 0 | |a Advances in culture, tourism and hospitality research |v Volume 3 |w (DE-604)BV040271187 |9 3 | |
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Datensatz im Suchindex
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building | Verbundindex |
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dewey-hundreds | 300 - Social sciences |
dewey-ones | 338 - Production |
dewey-raw | 338.4791 |
dewey-search | 338.4791 |
dewey-sort | 3338.4791 |
dewey-tens | 330 - Economics |
discipline | Wirtschaftswissenschaften |
edition | 1st ed |
format | Electronic eBook |
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illustrated | Not Illustrated |
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isbn | 9781849506045 1849506043 9781849506038 1849506035 |
language | English |
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series | Advances in culture, tourism and hospitality research |
series2 | Advances in culture, tourism and hospitality research |
spelling | Perspectives on cross-cultural, ethnographic, brand image, storytelling, unconscious needs, and hospitality guest research edited by Arch G. Woodside, Carol M. Megehee, Alfred Ogle 1st ed Bingley Emerald 2009 1 Online-Ressource (xv, 308 pages) txt rdacontent c rdamedia cr rdacarrier Advances in culture, tourism and hospitality research Volume 3 "Volume 3 of Advances in Culture, Tourism and Hospitality Research examines how research tools affect theory advances in culture and tourism research. Using visual narrative art to explicate unconscious thinking that shapes trip plans and visits, building tree diagrams of streams of antecedent conditions associating with extreme behavior (e.g., road rage, chronic casino gambling), and research methods that go beyond quantitative/qualitative taxonomies are examples of the unique themes covered in this volume. The papers focus on how to gain meaning from data to thus look at how streams of antecedent conditions result in tourism behavior"--Publisher's description Includes bibliographical references Cultural psyche and cross-cultural research methods / Patricia Berwick -- Brand image, equity, and sports sponsorship / David N. Bibby -- Using an ethnographic approach to understand the adjustment journey of international students at a university in England / Lorraine Brown -- How consumption values affect destination image formation / Haywantee Ramkissoon, Robin Nunkoo and Dogan Gursoy -- Morphology of a hotel tradition: the guest questionnaire / Alfred Ogle -- How unconscious needs influence traveler's interpretations and preferences of alternative tours and hotels / Xuan Van Tran and Arch G. Woodside BUSINESS & ECONOMICS / Industries / Hospitality, Travel & Tourism bisacsh Tourism / Social aspects fast Gestion d'entreprises eclas Gesellschaft Industrie Wirtschaft Tourism Social aspects Tourismus (DE-588)4018406-7 gnd rswk-swf Kundenorientierung (DE-588)4316837-1 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Tourismus (DE-588)4018406-7 s Kundenorientierung (DE-588)4316837-1 s DE-604 Woodside, Arch G. 1943- Sonstige (DE-588)134100727 oth Megehee, Carol M. Sonstige oth Ogle, Alfred Sonstige oth Advances in culture, tourism and hospitality research Volume 3 (DE-604)BV040271187 3 |
spellingShingle | Perspectives on cross-cultural, ethnographic, brand image, storytelling, unconscious needs, and hospitality guest research Advances in culture, tourism and hospitality research BUSINESS & ECONOMICS / Industries / Hospitality, Travel & Tourism bisacsh Tourism / Social aspects fast Gestion d'entreprises eclas Gesellschaft Industrie Wirtschaft Tourism Social aspects Tourismus (DE-588)4018406-7 gnd Kundenorientierung (DE-588)4316837-1 gnd |
subject_GND | (DE-588)4018406-7 (DE-588)4316837-1 (DE-588)4143413-4 |
title | Perspectives on cross-cultural, ethnographic, brand image, storytelling, unconscious needs, and hospitality guest research |
title_auth | Perspectives on cross-cultural, ethnographic, brand image, storytelling, unconscious needs, and hospitality guest research |
title_exact_search | Perspectives on cross-cultural, ethnographic, brand image, storytelling, unconscious needs, and hospitality guest research |
title_full | Perspectives on cross-cultural, ethnographic, brand image, storytelling, unconscious needs, and hospitality guest research edited by Arch G. Woodside, Carol M. Megehee, Alfred Ogle |
title_fullStr | Perspectives on cross-cultural, ethnographic, brand image, storytelling, unconscious needs, and hospitality guest research edited by Arch G. Woodside, Carol M. Megehee, Alfred Ogle |
title_full_unstemmed | Perspectives on cross-cultural, ethnographic, brand image, storytelling, unconscious needs, and hospitality guest research edited by Arch G. Woodside, Carol M. Megehee, Alfred Ogle |
title_short | Perspectives on cross-cultural, ethnographic, brand image, storytelling, unconscious needs, and hospitality guest research |
title_sort | perspectives on cross cultural ethnographic brand image storytelling unconscious needs and hospitality guest research |
topic | BUSINESS & ECONOMICS / Industries / Hospitality, Travel & Tourism bisacsh Tourism / Social aspects fast Gestion d'entreprises eclas Gesellschaft Industrie Wirtschaft Tourism Social aspects Tourismus (DE-588)4018406-7 gnd Kundenorientierung (DE-588)4316837-1 gnd |
topic_facet | BUSINESS & ECONOMICS / Industries / Hospitality, Travel & Tourism Tourism / Social aspects Gestion d'entreprises Gesellschaft Industrie Wirtschaft Tourism Social aspects Tourismus Kundenorientierung Aufsatzsammlung |
volume_link | (DE-604)BV040271187 |
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