Personal Brand Creation in the Digital Age: Theory, Research and Practice
Gespeichert in:
1. Verfasser: | |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Cham, Switzerland
Palgrave Macmillan
2018
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Schlagworte: | |
Beschreibung: | XVI, 185 Seiten 42 Illustrationen/Diagramme |
ISBN: | 9783319696966 |
Internformat
MARC
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035 | |a (OCoLC)1004767665 | ||
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041 | 0 | |a eng | |
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100 | 1 | |a Grzesiak, Mateusz |e Verfasser |0 (DE-588)1156926025 |4 aut | |
245 | 1 | 0 | |a Personal Brand Creation in the Digital Age |b Theory, Research and Practice |c Mateusz Grzesiak |
264 | 1 | |a Cham, Switzerland |b Palgrave Macmillan |c 2018 | |
300 | |a XVI, 185 Seiten |b 42 Illustrationen/Diagramme | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
610 | 2 | 7 | |a McDonald's Corporation |0 (DE-588)2084334-3 |2 gnd |9 rswk-swf |
610 | 2 | 7 | |a Nike |g Firma |0 (DE-588)5280196-2 |2 gnd |9 rswk-swf |
610 | 2 | 7 | |a PepsiCo Inc. |0 (DE-588)5297815-1 |2 gnd |9 rswk-swf |
630 | 0 | 7 | |a True Blood |0 (DE-588)7746743-7 |2 gnd |9 rswk-swf |
650 | 4 | |a Business | |
650 | 4 | |a Internet marketing | |
650 | 4 | |a Industrial management | |
650 | 4 | |a Public relations | |
650 | 4 | |a Leadership | |
650 | 4 | |a Management | |
650 | 4 | |a Business and Management | |
650 | 4 | |a Branding | |
650 | 4 | |a Online Marketing/Social Media | |
650 | 4 | |a Corporate Communication/Public Relations | |
650 | 4 | |a Business Strategy/Leadership | |
650 | 4 | |a Media Management | |
650 | 4 | |a Innovation/Technology Management | |
650 | 0 | 7 | |a Markenimage |0 (DE-588)4136439-9 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Markenpolitik |0 (DE-588)4144679-3 |2 gnd |9 rswk-swf |
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999 | |a oai:aleph.bib-bvb.de:BVB01-030519847 |
Datensatz im Suchindex
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any_adam_object | |
author | Grzesiak, Mateusz |
author_GND | (DE-588)1156926025 |
author_facet | Grzesiak, Mateusz |
author_role | aut |
author_sort | Grzesiak, Mateusz |
author_variant | m g mg |
building | Verbundindex |
bvnumber | BV045129837 |
classification_rvk | QP 624 |
ctrlnum | (OCoLC)1004767665 (DE-599)BVBBV045129837 |
discipline | Wirtschaftswissenschaften |
format | Book |
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id | DE-604.BV045129837 |
illustrated | Illustrated |
indexdate | 2024-07-10T08:09:32Z |
institution | BVB |
isbn | 9783319696966 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-030519847 |
oclc_num | 1004767665 |
open_access_boolean | |
owner | DE-1049 |
owner_facet | DE-1049 |
physical | XVI, 185 Seiten 42 Illustrationen/Diagramme |
publishDate | 2018 |
publishDateSearch | 2018 |
publishDateSort | 2018 |
publisher | Palgrave Macmillan |
record_format | marc |
spelling | Grzesiak, Mateusz Verfasser (DE-588)1156926025 aut Personal Brand Creation in the Digital Age Theory, Research and Practice Mateusz Grzesiak Cham, Switzerland Palgrave Macmillan 2018 XVI, 185 Seiten 42 Illustrationen/Diagramme txt rdacontent n rdamedia nc rdacarrier McDonald's Corporation (DE-588)2084334-3 gnd rswk-swf Nike Firma (DE-588)5280196-2 gnd rswk-swf PepsiCo Inc. (DE-588)5297815-1 gnd rswk-swf True Blood (DE-588)7746743-7 gnd rswk-swf Business Internet marketing Industrial management Public relations Leadership Management Business and Management Branding Online Marketing/Social Media Corporate Communication/Public Relations Business Strategy/Leadership Media Management Innovation/Technology Management Markenimage (DE-588)4136439-9 gnd rswk-swf Markenpolitik (DE-588)4144679-3 gnd rswk-swf Online-Marketing (DE-588)7706419-7 gnd rswk-swf Markenpolitik (DE-588)4144679-3 s Markenimage (DE-588)4136439-9 s Online-Marketing (DE-588)7706419-7 s DE-604 McDonald's Corporation (DE-588)2084334-3 b PepsiCo Inc. (DE-588)5297815-1 b True Blood (DE-588)7746743-7 u Nike Firma (DE-588)5280196-2 b Erscheint auch als Druck-Ausgabe 978-3-319-69696-6 Erscheint auch als Online-Ausgabe 978-3-319-69697-3 |
spellingShingle | Grzesiak, Mateusz Personal Brand Creation in the Digital Age Theory, Research and Practice McDonald's Corporation (DE-588)2084334-3 gnd Nike Firma (DE-588)5280196-2 gnd PepsiCo Inc. (DE-588)5297815-1 gnd True Blood (DE-588)7746743-7 gnd Business Internet marketing Industrial management Public relations Leadership Management Business and Management Branding Online Marketing/Social Media Corporate Communication/Public Relations Business Strategy/Leadership Media Management Innovation/Technology Management Markenimage (DE-588)4136439-9 gnd Markenpolitik (DE-588)4144679-3 gnd Online-Marketing (DE-588)7706419-7 gnd |
subject_GND | (DE-588)2084334-3 (DE-588)5280196-2 (DE-588)5297815-1 (DE-588)7746743-7 (DE-588)4136439-9 (DE-588)4144679-3 (DE-588)7706419-7 |
title | Personal Brand Creation in the Digital Age Theory, Research and Practice |
title_auth | Personal Brand Creation in the Digital Age Theory, Research and Practice |
title_exact_search | Personal Brand Creation in the Digital Age Theory, Research and Practice |
title_full | Personal Brand Creation in the Digital Age Theory, Research and Practice Mateusz Grzesiak |
title_fullStr | Personal Brand Creation in the Digital Age Theory, Research and Practice Mateusz Grzesiak |
title_full_unstemmed | Personal Brand Creation in the Digital Age Theory, Research and Practice Mateusz Grzesiak |
title_short | Personal Brand Creation in the Digital Age |
title_sort | personal brand creation in the digital age theory research and practice |
title_sub | Theory, Research and Practice |
topic | McDonald's Corporation (DE-588)2084334-3 gnd Nike Firma (DE-588)5280196-2 gnd PepsiCo Inc. (DE-588)5297815-1 gnd True Blood (DE-588)7746743-7 gnd Business Internet marketing Industrial management Public relations Leadership Management Business and Management Branding Online Marketing/Social Media Corporate Communication/Public Relations Business Strategy/Leadership Media Management Innovation/Technology Management Markenimage (DE-588)4136439-9 gnd Markenpolitik (DE-588)4144679-3 gnd Online-Marketing (DE-588)7706419-7 gnd |
topic_facet | McDonald's Corporation Nike Firma PepsiCo Inc. True Blood Business Internet marketing Industrial management Public relations Leadership Management Business and Management Branding Online Marketing/Social Media Corporate Communication/Public Relations Business Strategy/Leadership Media Management Innovation/Technology Management Markenimage Markenpolitik Online-Marketing |
work_keys_str_mv | AT grzesiakmateusz personalbrandcreationinthedigitalagetheoryresearchandpractice |