Market segmentation analysis: understanding it, doing it, and making it useful
Gespeichert in:
Hauptverfasser: | , , |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Singapore, Singapore
Springer Open
[2018]
|
Schriftenreihe: | Management for professionals
|
Schlagworte: | |
Online-Zugang: | kostenfrei kostenfrei |
Beschreibung: | 1 Online-Ressource |
ISBN: | 9789811088186 |
DOI: | 10.1007/978-981-10-8818-6 |
Internformat
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Datensatz im Suchindex
DE-BY-FWS_katkey | 697816 |
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author | Dolnicar, Sara Grün, Bettina 1979- Leisch, Friedrich 1968-2024 |
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author_facet | Dolnicar, Sara Grün, Bettina 1979- Leisch, Friedrich 1968-2024 |
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author_sort | Dolnicar, Sara |
author_variant | s d sd b g bg f l fl |
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dewey-full | 658.83 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.83 |
dewey-search | 658.83 |
dewey-sort | 3658.83 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
doi_str_mv | 10.1007/978-981-10-8818-6 |
format | Electronic eBook |
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id | DE-604.BV045111795 |
illustrated | Not Illustrated |
indexdate | 2024-10-19T04:06:53Z |
institution | BVB |
isbn | 9789811088186 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-030502107 |
oclc_num | 1048226455 |
open_access_boolean | 1 |
owner | DE-525 DE-12 DE-634 DE-210 DE-521 DE-1043 DE-1102 DE-1046 DE-1028 DE-Aug4 DE-1050 DE-573 DE-M347 DE-92 DE-1051 DE-898 DE-BY-UBR DE-859 DE-860 DE-1049 DE-861 DE-188 DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-523 DE-2070s DE-Re13 DE-BY-UBR DE-Y3 DE-255 DE-Y7 DE-Y2 DE-70 DE-2174 DE-127 DE-22 DE-BY-UBG DE-155 DE-BY-UBR DE-150 DE-83 DE-91 DE-BY-TUM DE-384 DE-473 DE-BY-UBG DE-19 DE-BY-UBM DE-355 DE-BY-UBR DE-703 DE-20 DE-706 DE-824 DE-29 DE-739 DE-235 |
owner_facet | DE-525 DE-12 DE-634 DE-210 DE-521 DE-1043 DE-1102 DE-1046 DE-1028 DE-Aug4 DE-1050 DE-573 DE-M347 DE-92 DE-1051 DE-898 DE-BY-UBR DE-859 DE-860 DE-1049 DE-861 DE-188 DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-523 DE-2070s DE-Re13 DE-BY-UBR DE-Y3 DE-255 DE-Y7 DE-Y2 DE-70 DE-2174 DE-127 DE-22 DE-BY-UBG DE-155 DE-BY-UBR DE-150 DE-83 DE-91 DE-BY-TUM DE-384 DE-473 DE-BY-UBG DE-19 DE-BY-UBM DE-355 DE-BY-UBR DE-703 DE-20 DE-706 DE-824 DE-29 DE-739 DE-235 |
physical | 1 Online-Ressource |
psigel | ZDB-2-SOB ZDB-94-OAB ZDB-2-BUM ZDB-2-BUM_2018 |
publishDate | 2018 |
publishDateSearch | 2018 |
publishDateSort | 2018 |
publisher | Springer Open |
record_format | marc |
series2 | Management for professionals |
spellingShingle | Dolnicar, Sara Grün, Bettina 1979- Leisch, Friedrich 1968-2024 Market segmentation analysis understanding it, doing it, and making it useful Business and Management Market Research/Competitive Intelligence Statistics for Business/Economics/Mathematical Finance/Insurance Business Market research Statistics Marktsegmentierung (DE-588)4037644-8 gnd Marktanalyse (DE-588)4037624-2 gnd |
subject_GND | (DE-588)4037644-8 (DE-588)4037624-2 |
title | Market segmentation analysis understanding it, doing it, and making it useful |
title_auth | Market segmentation analysis understanding it, doing it, and making it useful |
title_exact_search | Market segmentation analysis understanding it, doing it, and making it useful |
title_full | Market segmentation analysis understanding it, doing it, and making it useful Sara Dolnicar, Bettina Grün, Friedrich Leisch |
title_fullStr | Market segmentation analysis understanding it, doing it, and making it useful Sara Dolnicar, Bettina Grün, Friedrich Leisch |
title_full_unstemmed | Market segmentation analysis understanding it, doing it, and making it useful Sara Dolnicar, Bettina Grün, Friedrich Leisch |
title_short | Market segmentation analysis |
title_sort | market segmentation analysis understanding it doing it and making it useful |
title_sub | understanding it, doing it, and making it useful |
topic | Business and Management Market Research/Competitive Intelligence Statistics for Business/Economics/Mathematical Finance/Insurance Business Market research Statistics Marktsegmentierung (DE-588)4037644-8 gnd Marktanalyse (DE-588)4037624-2 gnd |
topic_facet | Business and Management Market Research/Competitive Intelligence Statistics for Business/Economics/Mathematical Finance/Insurance Business Market research Statistics Marktsegmentierung Marktanalyse |
url | https://doi.org/10.1007/978-981-10-8818-6 https://www.doabooks.org/doab?func=fulltext&uiLanguage=en&rid=43752 |
work_keys_str_mv | AT dolnicarsara marketsegmentationanalysisunderstandingitdoingitandmakingituseful AT grunbettina marketsegmentationanalysisunderstandingitdoingitandmakingituseful AT leischfriedrich marketsegmentationanalysisunderstandingitdoingitandmakingituseful |