Advances in Luxury Brand Management:
Gespeichert in:
| Weitere Verfasser: | , , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Cham
Palgrave Macmillan
2017
|
| Schriftenreihe: | Journal of Brand Management: Advanced Collections
|
| Schlagworte: | |
| Beschreibung: | X, 256 Seiten 15 Diagramme |
| ISBN: | 9783319511269 |
Internformat
MARC
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| 007 | t | ||
| 008 | 180726s2017 |||| |||| 00||| eng d | ||
| 020 | |a 9783319511269 |c Print |9 978-3-319-51126-9 | ||
| 035 | |a (OCoLC)1001564387 | ||
| 035 | |a (DE-599)BVBBV045105340 | ||
| 040 | |a DE-604 |b ger |e rda | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-1049 | ||
| 084 | |a QP 624 |0 (DE-625)141914: |2 rvk | ||
| 245 | 1 | 0 | |a Advances in Luxury Brand Management |c edited by Jean-Noël Kapferer, Joachim Kernstock, Tim Oliver Brexendorf, Shaun M. Powell |
| 264 | 1 | |a Cham |b Palgrave Macmillan |c 2017 | |
| 300 | |a X, 256 Seiten |b 15 Diagramme | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a Journal of Brand Management: Advanced Collections | |
| 650 | 4 | |a Business | |
| 650 | 4 | |a Market research | |
| 650 | 4 | |a Customer relations / Management | |
| 650 | 4 | |a Business and Management | |
| 650 | 4 | |a Branding | |
| 650 | 4 | |a Consumer Behavior | |
| 650 | 4 | |a Market Research/Competitive Intelligence | |
| 650 | 4 | |a Customer Relationship Management | |
| 650 | 4 | |a Wirtschaft | |
| 650 | 0 | 7 | |a Luxusgut |0 (DE-588)4192138-0 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Management |0 (DE-588)4037278-9 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Markenpolitik |0 (DE-588)4144679-3 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Markenartikel |0 (DE-588)4037584-5 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Luxusware |0 (DE-588)4192135-5 |2 gnd |9 rswk-swf |
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| 689 | 1 | |5 DE-604 | |
| 700 | 1 | |a Kapferer, Jean-Noël |0 (DE-588)118001280 |4 edt | |
| 700 | 1 | |a Kernstock, Joachim |d 1966- |0 (DE-588)143136585 |4 edt | |
| 700 | 1 | |a Brexendorf, Tim Oliver |d 1973- |0 (DE-588)141034599 |4 edt | |
| 700 | 1 | |a Powell, Shaun M. |4 edt | |
| 776 | 0 | 8 | |i Erscheint auch als |n Online-Ausgabe |z 978-3-319-51127-6 |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-030495819 | ||
Datensatz im Suchindex
| _version_ | 1804178741669134336 |
|---|---|
| any_adam_object | |
| author2 | Kapferer, Jean-Noël Kernstock, Joachim 1966- Brexendorf, Tim Oliver 1973- Powell, Shaun M. |
| author2_role | edt edt edt edt |
| author2_variant | j n k jnk j k jk t o b to tob s m p sm smp |
| author_GND | (DE-588)118001280 (DE-588)143136585 (DE-588)141034599 |
| author_facet | Kapferer, Jean-Noël Kernstock, Joachim 1966- Brexendorf, Tim Oliver 1973- Powell, Shaun M. |
| building | Verbundindex |
| bvnumber | BV045105340 |
| classification_rvk | QP 624 |
| ctrlnum | (OCoLC)1001564387 (DE-599)BVBBV045105340 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| genre_facet | Aufsatzsammlung |
| id | DE-604.BV045105340 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T08:08:48Z |
| institution | BVB |
| isbn | 9783319511269 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-030495819 |
| oclc_num | 1001564387 |
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| owner_facet | DE-1049 |
| physical | X, 256 Seiten 15 Diagramme |
| publishDate | 2017 |
| publishDateSearch | 2017 |
| publishDateSort | 2017 |
| publisher | Palgrave Macmillan |
| record_format | marc |
| series2 | Journal of Brand Management: Advanced Collections |
| spelling | Advances in Luxury Brand Management edited by Jean-Noël Kapferer, Joachim Kernstock, Tim Oliver Brexendorf, Shaun M. Powell Cham Palgrave Macmillan 2017 X, 256 Seiten 15 Diagramme txt rdacontent n rdamedia nc rdacarrier Journal of Brand Management: Advanced Collections Business Market research Customer relations / Management Business and Management Branding Consumer Behavior Market Research/Competitive Intelligence Customer Relationship Management Wirtschaft Luxusgut (DE-588)4192138-0 gnd rswk-swf Management (DE-588)4037278-9 gnd rswk-swf Markenpolitik (DE-588)4144679-3 gnd rswk-swf Markenartikel (DE-588)4037584-5 gnd rswk-swf Luxusware (DE-588)4192135-5 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Luxusgut (DE-588)4192138-0 s Markenartikel (DE-588)4037584-5 s Management (DE-588)4037278-9 s DE-604 Luxusware (DE-588)4192135-5 s Markenpolitik (DE-588)4144679-3 s Kapferer, Jean-Noël (DE-588)118001280 edt Kernstock, Joachim 1966- (DE-588)143136585 edt Brexendorf, Tim Oliver 1973- (DE-588)141034599 edt Powell, Shaun M. edt Erscheint auch als Online-Ausgabe 978-3-319-51127-6 |
| spellingShingle | Advances in Luxury Brand Management Business Market research Customer relations / Management Business and Management Branding Consumer Behavior Market Research/Competitive Intelligence Customer Relationship Management Wirtschaft Luxusgut (DE-588)4192138-0 gnd Management (DE-588)4037278-9 gnd Markenpolitik (DE-588)4144679-3 gnd Markenartikel (DE-588)4037584-5 gnd Luxusware (DE-588)4192135-5 gnd |
| subject_GND | (DE-588)4192138-0 (DE-588)4037278-9 (DE-588)4144679-3 (DE-588)4037584-5 (DE-588)4192135-5 (DE-588)4143413-4 |
| title | Advances in Luxury Brand Management |
| title_auth | Advances in Luxury Brand Management |
| title_exact_search | Advances in Luxury Brand Management |
| title_full | Advances in Luxury Brand Management edited by Jean-Noël Kapferer, Joachim Kernstock, Tim Oliver Brexendorf, Shaun M. Powell |
| title_fullStr | Advances in Luxury Brand Management edited by Jean-Noël Kapferer, Joachim Kernstock, Tim Oliver Brexendorf, Shaun M. Powell |
| title_full_unstemmed | Advances in Luxury Brand Management edited by Jean-Noël Kapferer, Joachim Kernstock, Tim Oliver Brexendorf, Shaun M. Powell |
| title_short | Advances in Luxury Brand Management |
| title_sort | advances in luxury brand management |
| topic | Business Market research Customer relations / Management Business and Management Branding Consumer Behavior Market Research/Competitive Intelligence Customer Relationship Management Wirtschaft Luxusgut (DE-588)4192138-0 gnd Management (DE-588)4037278-9 gnd Markenpolitik (DE-588)4144679-3 gnd Markenartikel (DE-588)4037584-5 gnd Luxusware (DE-588)4192135-5 gnd |
| topic_facet | Business Market research Customer relations / Management Business and Management Branding Consumer Behavior Market Research/Competitive Intelligence Customer Relationship Management Wirtschaft Luxusgut Management Markenpolitik Markenartikel Luxusware Aufsatzsammlung |
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