Sustainable customer experience design: co-creating experiences in events, tourism and hospitality
"Experiences are an important part of our lives and increasingly represent a crucial topic to address for businesses and professionals. This book focuses on designing, staging and managing experiences within the context of the events, tourism and hospitality industries. It also illustrates curr...
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Abingdon, Oxon
Routledge
2018
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Zusammenfassung: | "Experiences are an important part of our lives and increasingly represent a crucial topic to address for businesses and professionals. This book focuses on designing, staging and managing experiences within the context of the events, tourism and hospitality industries. It also illustrates current and future developments in these industries and wider society, with an emphasis on sustainable development. The book offers an innovative approach for successfully creating experiences for (potential) customers that is based on combining insights and methods from the world of design and the social sciences. What's more, it shows how the experience economy and sustainable development both reinforce one another and create challenges that businesses and professionals can address through this approach. Critical thinking questions, practical examples and international case studies are integrated throughout the text. Combining a design science and a social sciences perspective in one inclusive hands-on approach to designing, staging and managing experiences, this is essential reading for all students of events, tourism and hospitality management, but also related fields"... |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | XII, 286 Seiten Illustrationen, Diagramme |
| ISBN: | 9781138658554 |
Internformat
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| 520 | |a "Experiences are an important part of our lives and increasingly represent a crucial topic to address for businesses and professionals. This book focuses on designing, staging and managing experiences within the context of the events, tourism and hospitality industries. It also illustrates current and future developments in these industries and wider society, with an emphasis on sustainable development. The book offers an innovative approach for successfully creating experiences for (potential) customers that is based on combining insights and methods from the world of design and the social sciences. What's more, it shows how the experience economy and sustainable development both reinforce one another and create challenges that businesses and professionals can address through this approach. Critical thinking questions, practical examples and international case studies are integrated throughout the text. Combining a design science and a social sciences perspective in one inclusive hands-on approach to designing, staging and managing experiences, this is essential reading for all students of events, tourism and hospitality management, but also related fields"... | ||
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| 650 | 4 | |a Special events industry |x Customer services | |
| 650 | 4 | |a Tourism |x Customer services | |
| 650 | 4 | |a Hospitality industry |x Customer services | |
| 650 | 4 | |a Customer relations | |
| 650 | 4 | |a Consumer satisfaction | |
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Datensatz im Suchindex
| _version_ | 1804178712550178817 |
|---|---|
| adam_text | SUSTAINABLE CUSTOMER EXPERIENCE DESIGN
/ SMIT, BERTYYEAUTHOR
: 2018
TABLE OF CONTENTS / INHALTSVERZEICHNIS
DESIGNING, STAGING AND MANAGING EXPERIENCES
UNDERSTANDING YOUR (POTENTIAL) CUSTOMERS
UNDERSTANDING THE DESIGN PROCESS
A COMPREHENSIVE APPROACH TO EXPERIENCE DESIGN
STAGING AND MANAGING EXPERIENCES
SUSTAINABLE DEVELOPMENT AND BLURRING BOUNDARIES
SUSTAINABLE BUSINESS MODELS AND TECHNOLOGIES
SUSTAINABILITY AND EXPERIENCES: A MATCH MADE IN HEAVEN?
DESIGNING SUSTAINABLE EXPERIENCES AND BUSINESSES
OR RATHER, THE EPILOGUE
DIESES SCHRIFTSTUECK WURDE MASCHINELL ERZEUGT.
|
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| author | Smit, Bert Melissen, Frans 1971- |
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| classification_rvk | QQ 900 QQ 960 |
| ctrlnum | (OCoLC)1045217190 (DE-599)BVBBV045089919 |
| dewey-full | 910.68/5 |
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| dewey-ones | 910 - Geography and travel |
| dewey-raw | 910.68/5 |
| dewey-search | 910.68/5 |
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| discipline | Wirtschaftswissenschaften Geographie |
| format | Book |
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| isbn | 9781138658554 |
| language | English |
| lccn | 017060243 |
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| spelling | Smit, Bert aut Sustainable customer experience design co-creating experiences in events, tourism and hospitality Bert Smit and Frans Melissen Abingdon, Oxon Routledge 2018 XII, 286 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index "Experiences are an important part of our lives and increasingly represent a crucial topic to address for businesses and professionals. This book focuses on designing, staging and managing experiences within the context of the events, tourism and hospitality industries. It also illustrates current and future developments in these industries and wider society, with an emphasis on sustainable development. The book offers an innovative approach for successfully creating experiences for (potential) customers that is based on combining insights and methods from the world of design and the social sciences. What's more, it shows how the experience economy and sustainable development both reinforce one another and create challenges that businesses and professionals can address through this approach. Critical thinking questions, practical examples and international case studies are integrated throughout the text. Combining a design science and a social sciences perspective in one inclusive hands-on approach to designing, staging and managing experiences, this is essential reading for all students of events, tourism and hospitality management, but also related fields"... Service industries Customer services Special events industry Customer services Tourism Customer services Hospitality industry Customer services Customer relations Consumer satisfaction Sustainable development Event-Marketing (DE-588)4335461-0 gnd rswk-swf Tourismusindustrie (DE-588)4466880-6 gnd rswk-swf Erlebnismarketing (DE-588)4318118-1 gnd rswk-swf Tourismusindustrie (DE-588)4466880-6 s Erlebnismarketing (DE-588)4318118-1 s Event-Marketing (DE-588)4335461-0 s DE-604 Melissen, Frans 1971- (DE-588)1146538006 aut Erscheint auch als Online-Ausgabe Smit, Bert, author Sustainable customer experience design Abingdon, Oxon ; New York, NY : Routledge, 2018 9781315620749 LoC Fremddatenuebernahme application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=030480722&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Smit, Bert Melissen, Frans 1971- Sustainable customer experience design co-creating experiences in events, tourism and hospitality Service industries Customer services Special events industry Customer services Tourism Customer services Hospitality industry Customer services Customer relations Consumer satisfaction Sustainable development Event-Marketing (DE-588)4335461-0 gnd Tourismusindustrie (DE-588)4466880-6 gnd Erlebnismarketing (DE-588)4318118-1 gnd |
| subject_GND | (DE-588)4335461-0 (DE-588)4466880-6 (DE-588)4318118-1 |
| title | Sustainable customer experience design co-creating experiences in events, tourism and hospitality |
| title_auth | Sustainable customer experience design co-creating experiences in events, tourism and hospitality |
| title_exact_search | Sustainable customer experience design co-creating experiences in events, tourism and hospitality |
| title_full | Sustainable customer experience design co-creating experiences in events, tourism and hospitality Bert Smit and Frans Melissen |
| title_fullStr | Sustainable customer experience design co-creating experiences in events, tourism and hospitality Bert Smit and Frans Melissen |
| title_full_unstemmed | Sustainable customer experience design co-creating experiences in events, tourism and hospitality Bert Smit and Frans Melissen |
| title_short | Sustainable customer experience design |
| title_sort | sustainable customer experience design co creating experiences in events tourism and hospitality |
| title_sub | co-creating experiences in events, tourism and hospitality |
| topic | Service industries Customer services Special events industry Customer services Tourism Customer services Hospitality industry Customer services Customer relations Consumer satisfaction Sustainable development Event-Marketing (DE-588)4335461-0 gnd Tourismusindustrie (DE-588)4466880-6 gnd Erlebnismarketing (DE-588)4318118-1 gnd |
| topic_facet | Service industries Customer services Special events industry Customer services Tourism Customer services Hospitality industry Customer services Customer relations Consumer satisfaction Sustainable development Event-Marketing Tourismusindustrie Erlebnismarketing |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=030480722&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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