Understanding the new business paradigm in Eastern Europe: lessons on building a successful small business
It is beyond any doubt that we live at a fast space. Digital media, experience economy, beacons, artificial intelligence, robotics, etc., modify business landscape and sources of competitive advantage. For a long time, both theorists and practitioners have been looking for a golden formula that woul...
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
United Kingdom
Emerald Publishing
2017
|
| Ausgabe: | First edition |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Zusammenfassung: | It is beyond any doubt that we live at a fast space. Digital media, experience economy, beacons, artificial intelligence, robotics, etc., modify business landscape and sources of competitive advantage. For a long time, both theorists and practitioners have been looking for a golden formula that would let them create a recipe for success. The main aim of this publication is the present the universal model of building business success in our hectic times. The author built the idea of "four-leaf clover" based on the experience of companies competing in both the developed and emerging markets (especially Eastern Europe). It seems to be the first publication in which such comparisons have been made. The formula is neither limited to one type of organization or market, nor has any geographical borders. Moreover, the formula has both universal and utilitarian character. the concept of the "four-leaf clover" enables the reader to understand the sources of success of companies such as mBank (part of Commerzbank), Aflofarm, Atlas, Redam Sphinx and others, which operate in the Eastern European markets and confront them with the ways organizations in developed markets compete. This book will be useful to managers, marketers, business leaders who want to compare their experiences with successful companies who have followed the four-leaf clover model. This book is for practitioners who are looking for a historic and systematic approach to business management as well as those who are interested in translating concept and strategy into daily activities |
| Beschreibung: | Contains bibliographical references (pages 197-203) and index |
| Beschreibung: | xii, 212 Seiten Illustrationen |
| ISBN: | 9781787141216 |
Internformat
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Datensatz im Suchindex
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| adam_text | UNDERSTANDING THE NEW BUSINESS PARADIGM IN EASTERN EUROPE
/ KOZIELSKI, ROBERTYYE[AUTHOR]
: 2017
TABLE OF CONTENTS / INHALTSVERZEICHNIS
CHANGE IN BUSINESS PARADIGM
IN SEARCH OF A NEW BUSINESS OPPORTUNITIES
BUSINESS CONCEPT AND BUSINESS MODEL
OPERATIONAL EFFICIENCY
ORGANIZATIONAL EFFICIENCY
ORGANIZATIONAL CULTURE AND LEADER
NEW BUSINESS PARADIGM OF THE ORGANIZATION OF TOMORROW
INSTEAD OF THE SUMMARY - MATERIALIZATION OF THE DARWIN THEORY
DIESES SCHRIFTSTUECK WURDE MASCHINELL ERZEUGT.
|
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| spelling | Kozielski, Robert Verfasser aut Understanding the new business paradigm in Eastern Europe lessons on building a successful small business by Robert Kozielski, The University of Łódź, Poland; Chartered Marketer, CIM, questus First edition United Kingdom Emerald Publishing 2017 xii, 212 Seiten Illustrationen txt rdacontent n rdamedia nc rdacarrier Contains bibliographical references (pages 197-203) and index It is beyond any doubt that we live at a fast space. Digital media, experience economy, beacons, artificial intelligence, robotics, etc., modify business landscape and sources of competitive advantage. For a long time, both theorists and practitioners have been looking for a golden formula that would let them create a recipe for success. The main aim of this publication is the present the universal model of building business success in our hectic times. The author built the idea of "four-leaf clover" based on the experience of companies competing in both the developed and emerging markets (especially Eastern Europe). It seems to be the first publication in which such comparisons have been made. The formula is neither limited to one type of organization or market, nor has any geographical borders. Moreover, the formula has both universal and utilitarian character. the concept of the "four-leaf clover" enables the reader to understand the sources of success of companies such as mBank (part of Commerzbank), Aflofarm, Atlas, Redam Sphinx and others, which operate in the Eastern European markets and confront them with the ways organizations in developed markets compete. This book will be useful to managers, marketers, business leaders who want to compare their experiences with successful companies who have followed the four-leaf clover model. This book is for practitioners who are looking for a historic and systematic approach to business management as well as those who are interested in translating concept and strategy into daily activities Small business / Management / fast / (OCoLC)fst01121306 Small business Europe, Eastern Management Small business Klein- und Mittelbetrieb (DE-588)4031031-0 gnd rswk-swf Unternehmensgründung (DE-588)4078599-3 gnd rswk-swf Europe, Eastern / fast / (OCoLC)fst01245079 Europe, Eastern Osteuropa (DE-588)4075739-0 gnd rswk-swf Klein- und Mittelbetrieb (DE-588)4031031-0 s Unternehmensgründung (DE-588)4078599-3 s Osteuropa (DE-588)4075739-0 g DE-604 Erscheint auch als Online-Ausgabe, EPUB 978-1-78714-304-3 Erscheint auch als Online Ausgabe Kozielski, Robert Understanding the new business paradigm in Eastern Europe 978-1-78714-120-9 Bingley, England : Emerald Publishing Limited, 2017 1787141209 LoC Fremddatenuebernahme application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=030402265&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Kozielski, Robert Understanding the new business paradigm in Eastern Europe lessons on building a successful small business Small business / Management / fast / (OCoLC)fst01121306 Small business Europe, Eastern Management Small business Klein- und Mittelbetrieb (DE-588)4031031-0 gnd Unternehmensgründung (DE-588)4078599-3 gnd |
| subject_GND | (DE-588)4031031-0 (DE-588)4078599-3 (DE-588)4075739-0 |
| title | Understanding the new business paradigm in Eastern Europe lessons on building a successful small business |
| title_auth | Understanding the new business paradigm in Eastern Europe lessons on building a successful small business |
| title_exact_search | Understanding the new business paradigm in Eastern Europe lessons on building a successful small business |
| title_full | Understanding the new business paradigm in Eastern Europe lessons on building a successful small business by Robert Kozielski, The University of Łódź, Poland; Chartered Marketer, CIM, questus |
| title_fullStr | Understanding the new business paradigm in Eastern Europe lessons on building a successful small business by Robert Kozielski, The University of Łódź, Poland; Chartered Marketer, CIM, questus |
| title_full_unstemmed | Understanding the new business paradigm in Eastern Europe lessons on building a successful small business by Robert Kozielski, The University of Łódź, Poland; Chartered Marketer, CIM, questus |
| title_short | Understanding the new business paradigm in Eastern Europe |
| title_sort | understanding the new business paradigm in eastern europe lessons on building a successful small business |
| title_sub | lessons on building a successful small business |
| topic | Small business / Management / fast / (OCoLC)fst01121306 Small business Europe, Eastern Management Small business Klein- und Mittelbetrieb (DE-588)4031031-0 gnd Unternehmensgründung (DE-588)4078599-3 gnd |
| topic_facet | Small business / Management / fast / (OCoLC)fst01121306 Small business Europe, Eastern Management Small business Klein- und Mittelbetrieb Unternehmensgründung Europe, Eastern / fast / (OCoLC)fst01245079 Europe, Eastern Osteuropa |
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