Media and metamedia management:
Gespeichert in:
| Format: | Buch |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
Cham
Springer
[2017]
|
| Schriftenreihe: | Advances in intelligent systems and computing
503 |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | xxxv, 515 Seiten Illustrationen 24 cm |
| ISBN: | 9783319460666 3319460668 |
Internformat
MARC
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| 700 | 1 | |a Martínez Fernández, Valentín Alejandro |e Sonstige |4 oth | |
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| 999 | |a oai:aleph.bib-bvb.de:BVB01-030401369 | ||
Datensatz im Suchindex
| _version_ | 1804178620815507457 |
|---|---|
| adam_text | Contents
Part I Introduction
1 Metamedia, Ecosystems and Value Chains......................... 3
Francisco Campos Freire
2 Internet, Mind and Communication: New Perspectives
and Challenges................................................. 13
Xosé Rúas Araujo
3 Immediacy and Metamedia. Time Dimension on Networks............ 19
Valentin Alejandro Martínez Fernández
4 Journalism for Metamedia: Tools and Metrics for Quality
and Ethics....................................................... 25
Xosé López García
Part II New Media in the Digital Era
5 Public Information Services in the Digital Era................... 31
Miquel de Moragas Spá
6 Content Curation in Digital Media: Between Retrospective
and Real-Time Information........................................ 37
Javier Guallar
7 The Relationship Between Mainstream Media and Political
Activism in the Digital Environment: New Forms for Managing
Political Communication..................................... 47
Andreu Casero-Ripollés
8 Jihad Online: How Do Terrorists Use the Internet?................ 55
Raphael Cohen-Almagor
ix
x Contents
9 Spanish General Elections, Microdiscourses Around #20D
and Social Mobilisation on Twitter: Reality or Appearance?......... 67
Estrella Guaida
10 Video Game Screens: From Arcades to Nintendo DS.................... 79
Israel Márquez
11 Is the Employer Entitled to Survey Employee’s Internet
Communications in the Workplace? Case of “Barbulescu
v. Romania”................................................... 87
Jaime Cabeza Pereiro and Emma Rodriguez Rodriguez
Part III Journalism and Cyberjournalism
12 Press Photography and Right to Privacy........................ 97
Esperanza Pouso Torres
13 Internet and Social Media in the Prevention Journalism
Discourse. A Theoretical Proposal and Main Magnitudes......... 105
Silvia Alende Castro and Aurora García González
14 Immersive Journalism: From Audience to First-Person
Experience of News............................................. 113
Sara Pérez Seijo
15 Web-Native Media in Galicia. Trends and Characteristics
of a Booming Model............................................. 121
María Cruz Negreira Rey and Xosé López García
16 Interactive Feature: A Journalistic Genre for Digital Media... 127
Jorge Vázquez Herrero and Xosé López García
17 A Communication Law Feared and Discussed by the Press:
The Case of Ecuador............................................ 133
Jenny J. Yaguache, Hernán Yaguana and Abel Suing
18 The Influence of Printed and Online Diaries in the Attitudes
of Their Readers Towards the 2010 and 2012 Spanish General
Strikes........................................................ 139
Sergio Álvarez Sánchez
Part IV Audiovisual Sector and Media Economy
19 Public Service Media on Social Networks: The European Case . . 149
Andrea Valencia-Bermudez and Tania Fernández Lombao
20 The Behaviour of Ecuadorian TV Micro-Enterprises............. 157
Ana Cecilia Vaca Tapia and Monica López-Golán
Contents
xi
21 The Weaknesses of Spanish Communications Groups and the
Challenges They Face in the Wake of the Economic Crisis....... 165
José Vicente García Santamaría, Maria José Pérez Serrano
and Lidia Maestro Espinóla
22 The Scientific Structure of Media Management:
Strategies for Emancipation................................... 175
Manuel Goyanes
23 New Advances in Transmedia Storytelling in Spanish Fiction.
Case Study of the Television Series 6El Ministerio del Tiempo9 .... 183
Ma Isabel Rodriguez Fidalgo and Adriana Paíno Ambrosio
24 Corporate Communication and Social Media. Spanish
Companies’ Communicative Activity Index on the Audiovisual
Social Networks.............................................. 189
Bárbara Fontela Baró and Carmen Costa-Sánchez
25 Indirect Management and Outsourcing of Contents as an
Alternative to the Crisis of the Spanish Public Broadcasters. 195
Ana Maria López Cepeda
26 Consumer-Oriented Business Models in Spanish Cybermedia...... 203
Manuel Gago Mariño, Carlos Toural Bran
and Moisés Limia Fernández
Part V Corporate and Institutional Communication
27 The Situation of Digital Strategic Communication in Ecuador
and Other Countries in Latin America: The Management
of the Community Manager....................................... 213
Fanny Paladines, Carlos Granda Tandazo
and Valentin Alejandro Martínez Fernández
28 Patronage and Sponsorship in the Online Communication
Management of Ecuadorian Companies for Improving
Visibility in Digital Social Media............................. 221
Monica-Patricia Costa-Ruiz, Verónica-Alexandra Armijos-Buitron,
Jhoana-Elizabeth Paladines-Benitez and Raquel Tinoco-Egas
29 Online Organizational Communication: The Communications
Department Version 2.0 in Tech Companies....................... 229
Berta García Orosa
30 Personalisation of Galician Politics in YouTube................. 237
Pablo Vázquez-Sande and Andrea Valencia-Bermúdez
xii Contents
31 Social Media in Crisis Communication: Germanwings
Flight 4U9525 ................................................... 243
Diego Rodriguez-Toubes and Yolanda Dominguez-Lopez
32 University-Society. Proposal for New Forms of Communication
in the University of the Basque Country Through
Service-Learning................................................. 251
Andoni Iturbe Tolosa and Monike Gezuraga Amundarain
33 Management Strategies and Online Communication
Tools for Value Creation in Media Companies...................... 257
Maria Victoria-Mas and Iván Lacasa-Mas
34 Online Communication Management in Sporting
Events. Case: EUC Handball 2013.................................. 265
Carla López Rodriguez, Lorena Arevalo Iglesias
and Jessica Fernández Vázquez
35 The Community Manager: Responsibilities Assigned
by Companies..................................................... 271
Carmen Silva Robles
36 Creating a New Tool for Corporate Communication:
The Open Communication Room (OCR)................................ 279
Maria Ruiz Aranguren, Leire Iturregui Mardaras
and Rosa Martin Sabaris
37 Menextra: Designing a Professional Service for Media
Alert Management and Distribution................................ 287
Aingeru Genaut Arratibel, Iñigo Marauri Castillo,
María José Cantalapiedra and Maria del Mar Rodriguez
Part VI Marketing, Advertising and Tourism
38 Graphic Design and Social Networks: Methodological Proposal
Supported by the Open Innovation and Co-creation............... 297
Blas José Subiela Hernández
39 Impact of Religious Tourism in Social Media in the Andean
Region of Ecuador: The Case of the Pilgrimage of the Virgin
of El Cisne and the Trade Fair of Loja......................... 303
Eva Sánchez-Amboage, Alex-Paul Ludeña-Reyes
and Christian Viñán-Merecí
40 Social Networks and their Role in the Promotion of Emerging
Tourist Destinations: The Case of the Area 7 of Ecuador........ 309
Clide Rodriguez-Vázquez, Valentín Alejandro Martínez Fernández,
Ramiro Armijos-Valdivieso and Maria-Dolores Mahauad-Burneo
Contents
xiií
41 Eye Tracking: Methodological and Theoretical Review............ 317
Xosé Rúas Araujo, Iván Puentes-Rivera and Sabela Direito-Rebollal
42 Impact and Positioning in Social Media of Events
in Southern Ecuador........................................... 323
Eva Sánchez-Amboage, Verónica Mora-Jácome
and Estefanía Sánchez-Cevallos
43 Galician Spas in Facebook....................................... 329
María-Magdalena Rodríguez-Femández, Eva Sánchez-Amboage,
Clide Rodríguez-Vázquez and Maria-Dolores Mahauad-Bumeo
44 Gastronomy as a Part of the Ecuadorian Identity:
Positioning on the Internet and Social Networks............... 335
María-Magdalena Rodríguez-Femández,
Patricio-Mauricio Artieda-Ponce, Patricia-Marisol Chango-Cañaveral
and Fabián-Maurício Gaibor-Monar
45 New Digital Metrics in Marketing: A Comparative
Study on Social Media Use..................................... 343
Joan Francesc FondeviJa Gascón, Pedro Mir Bernal,
Eva Santana López and Josep Rom Rodriguez
46 The Sport as an Element of Appreciation for the Cities. The Case
of Pontevedra and Its Treatment in the Digital Media.......... 351
Montse Vázquez-Gestaí and Ana Belén Femández-Souto
47 Treatment in the Spanish Digital Press of the Brazilian
Carnival and Its Dissemination in Social Media................ 357
Jaime Álvarez de la Torre and Diego Rodriguez-Toubes
48 Web Communication: Tourist Content Management in Web
Portals for City Councils in the Province of Badajoz.......... 365
María del Rosario Luna and Guadalupe Meléndez González-Haba
49 Neuromarketing: Current Situation and Future Trends............ 373
Maria del Mar Lozano Cortés and María García Garcia
Part VII The Internet and Social Networks
50 Online Communication and Galician Top Bloggers................. 383
Julia Fontenla Pedreira
51 Additional Barriers to Access to Labour Market
for Prisoners Due to Digital Isolation........................ 391
Isabel Novo-Corti and Maria Barreiro-Gen
52 The Usefulness of Social Networks as Research Tools
for the Media................................................. 397
Diana Lago Vázquez
xiv Contents
53 Academic Social Networks and Communication Researchers
from Universities in the North of Portugal: An Analysis
of Academia.edu and ResearchGate................................ 405
Maria Isabel Míguez-González, Iván Puentes-Rivera
and Alberto Dafonte-Gómez
54 Visibility and Impact of the Microcredit and the Digital Social
Media: A Case Study of Financial Institutions in Ecuador........ 413
Viviana Espinoza-Loaiza, Rosario Puertas Hidalgo,
Valentin Alejandro Martínez Fernández,
Aurora Samaniego-Namicela and Eulalia-Elizabeth Salas-Tenesaca
55 Evolution of the Semantic Web Towards the Intelligent Web:
From Conceptualization to Personalization of Contents............ 419
Blanca Piñeiro Torres and Aurora García González
56 Social Networks in 20 Minutos, the One Survivor of Free
Distribution Press in Spain...................................... 429
Ana Bellón Rodriguez and José Sixto García
57 Spanish TV Series on Twitter: What Social Media
Audiences Say.................................................... 435
Veronica Crespo-Pereira and Óscar Juanatey-Boga
58 Twitter as a Communication Tool for Local Administrations:
The Cases of Sâo Paulo and Madrid Municipalities................ 441
Flávia Gomes-Franco e Silva
59 The Environment of Web 2.0 as a Relational Factor
in the Use of Loyalty-Raising Parameters Within
the University Environment....................................... 449
José Rodríguez Terceño, Juan Enrique Gonzálvez Vallès
and David Caldevilla Domínguez
Part VIII New Media and Melamedia
60 Trends in Journalism for Metamedia of Connectivity
and Mobility..................................................... 457
Ana Isabel Rodríguez Vázquez and Xosé Soengas Pérez
61 The Future of Video-Journalism: Mobiles........................ 463
Martín Vaz Álvarez
62 Key Features of Digital Media Consumption:
Implications of Users’ Emotional Dimension....................... 471
Javier Serrano-Puche
Contents
xv
63 Reports in and from Smartphones: A New Way of Doing
Journalism.................................................... 479
Alba Silva Rodriguez and Francisco Campos Freire
Part IX Education, Science and Cultural Identity
64 Crowdfunding: An Alternative for Collaborative Creation
and Production in the Spanish Cultural Sector................. 493
Monica López-Golán
65 Architecture Communication in Online Magazines................ 501
Jesús Ángel Coronado Martín, Julia Fontenla Pedreira
and Darío Flores Medina
66 A Study of Student and University Teaching Staff Presence
on ResearchGate and Academia.edu in Spain..................... 509
Mar Iglesias-García, Cristina González-Díaz and Lluis Codina
|
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| discipline | Allgemeines Informatik |
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| id | DE-604.BV045009406 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T08:06:52Z |
| institution | BVB |
| isbn | 9783319460666 3319460668 |
| language | English |
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| owner_facet | DE-739 |
| physical | xxxv, 515 Seiten Illustrationen 24 cm |
| publishDate | 2017 |
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| publisher | Springer |
| record_format | marc |
| series | Advances in intelligent systems and computing |
| series2 | Advances in intelligent systems and computing |
| spelling | Media and metamedia management Francisco Campos Freire ; Xosé Rúas Araújo ; Valentín Alejandro Martínez Fernández ; Xosé López García editors Cham Springer [2017] xxxv, 515 Seiten Illustrationen 24 cm txt rdacontent sti rdacontent n rdamedia nc rdacarrier Advances in intelligent systems and computing 503 Internet (DE-588)4308416-3 gnd rswk-swf Journalismus (DE-588)4028779-8 gnd rswk-swf Neue Medien (DE-588)4196910-8 gnd rswk-swf Digital media Online journalism Neue Medien (DE-588)4196910-8 s Internet (DE-588)4308416-3 s Journalismus (DE-588)4028779-8 s DE-604 Campos Freire, Francisco Sonstige oth Rúas Araújo, José Sonstige (DE-588)1057396737 oth Martínez Fernández, Valentín Alejandro Sonstige oth López García, Xosé 1956- Sonstige (DE-588)141597844 oth 9783319460680 (online) Advances in intelligent systems and computing 503 (DE-604)BV040368268 503 Digitalisierung UB Passau - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=030401369&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Media and metamedia management Advances in intelligent systems and computing Internet (DE-588)4308416-3 gnd Journalismus (DE-588)4028779-8 gnd Neue Medien (DE-588)4196910-8 gnd |
| subject_GND | (DE-588)4308416-3 (DE-588)4028779-8 (DE-588)4196910-8 |
| title | Media and metamedia management |
| title_auth | Media and metamedia management |
| title_exact_search | Media and metamedia management |
| title_full | Media and metamedia management Francisco Campos Freire ; Xosé Rúas Araújo ; Valentín Alejandro Martínez Fernández ; Xosé López García editors |
| title_fullStr | Media and metamedia management Francisco Campos Freire ; Xosé Rúas Araújo ; Valentín Alejandro Martínez Fernández ; Xosé López García editors |
| title_full_unstemmed | Media and metamedia management Francisco Campos Freire ; Xosé Rúas Araújo ; Valentín Alejandro Martínez Fernández ; Xosé López García editors |
| title_short | Media and metamedia management |
| title_sort | media and metamedia management |
| topic | Internet (DE-588)4308416-3 gnd Journalismus (DE-588)4028779-8 gnd Neue Medien (DE-588)4196910-8 gnd |
| topic_facet | Internet Journalismus Neue Medien |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=030401369&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
| volume_link | (DE-604)BV040368268 |
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