Neuro-sell: how neuroscience can power your sales success
" Psychologist and sales coach Simon Hazeldine presents a process and approach to selling that is based on solid research and the latest findings in neuroscience. By incorporating PRISM brain-mapping... a personality profiling instrument that uses neuroscience to identify behavioral preferences...
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Kogan Page Ltd
2014
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Zusammenfassung: | " Psychologist and sales coach Simon Hazeldine presents a process and approach to selling that is based on solid research and the latest findings in neuroscience. By incorporating PRISM brain-mapping... a personality profiling instrument that uses neuroscience to identify behavioral preferences ... Hazeldine helps front line sales associates, sales managers and directors understand the importance of the unconscious and find out how to get below the surface level of buyer behavior. PRISM is the tool to enable a sales force to sell in the way that customers prefer, to be flexible and responsive, to be proactive and anticipate the customer's needs. Its use will help develop skills in building sales relationships and discover neuro-negotiating techniques that result in sales success".. "Anyone involved in sales faces huge challenges these days, from fierce global competition, pressure on margins, difficulties of getting time with prospective buyers and the power of internet-savvy buyers. To succeed in sales, you need something more than the traditional techniques. Neuro-Sell gives you the edge through a brain-based perspective, process and approach to selling that is sensitive to what's going on in your customers' minds. Learn how to really relate to your prospects and sell in a way that is comfortable for both buyer and seller. Understand the importance of the unconscious and find out how to get below the surface level of what people say to recognise what they really mean. Develop your skills in building sales relationships with the four main types of buyer by fully understanding their needs. And discover the five stages of neuro-negotiating that will see your sales rates rocket".. |
| Beschreibung: | Includes bibliographical references (pages 205-208) and index |
| Beschreibung: | xi, 212 seiten 24 cm |
| ISBN: | 9780749469214 |
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| 520 | |a "Anyone involved in sales faces huge challenges these days, from fierce global competition, pressure on margins, difficulties of getting time with prospective buyers and the power of internet-savvy buyers. To succeed in sales, you need something more than the traditional techniques. Neuro-Sell gives you the edge through a brain-based perspective, process and approach to selling that is sensitive to what's going on in your customers' minds. Learn how to really relate to your prospects and sell in a way that is comfortable for both buyer and seller. Understand the importance of the unconscious and find out how to get below the surface level of what people say to recognise what they really mean. Develop your skills in building sales relationships with the four main types of buyer by fully understanding their needs. And discover the five stages of neuro-negotiating that will see your sales rates rocket".. | ||
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| 650 | 4 | |a BUSINESS & ECONOMICS / Industries / Retailing / bisacsh | |
| 650 | 4 | |a SCIENCE / Life Sciences / Neuroscience / bisacsh | |
| 650 | 4 | |a BUSINESS & ECONOMICS / Consumer Behavior / bisacsh | |
| 650 | 4 | |a Selling | |
| 650 | 4 | |a Selling |x Psychological aspects | |
| 650 | 4 | |a Neuromarketing | |
| 650 | 4 | |a Customer relations | |
| 650 | 4 | |a BUSINESS & ECONOMICS / Sales & Selling | |
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Datensatz im Suchindex
| _version_ | 1804178408213577728 |
|---|---|
| adam_text | NEURO-SELL
/ / / HAZELDINE, SIMON.
: : : 2013
TABLE OF CONTENTS / INHALTSVERZEICHNIS
^^ - THE IMPORTANCE OF PLANNING AND PREPARATION
THE FOUR DIFFERENT NEGOTIATORS
DIFFERENT NEGOTIATION STYLES
THE POWER/COMFORT BALANCE
COMFORT BUILDERS
POWER BUILDERS
IS THE CUSTOMER LYING?16 CONCLUSIONREFERENCES
FURTHER READING
INDEX
DIESES SCHRIFTSTUECK WURDE MASCHINELL ERZEUGT.
|
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| isbn | 9780749469214 |
| language | English |
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| spelling | Hazeldine, Simon Verfasser (DE-588)1045122521 aut Neuro-sell how neuroscience can power your sales success Simon Hazeldine Kogan Page Ltd 2014 xi, 212 seiten 24 cm txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references (pages 205-208) and index " Psychologist and sales coach Simon Hazeldine presents a process and approach to selling that is based on solid research and the latest findings in neuroscience. By incorporating PRISM brain-mapping... a personality profiling instrument that uses neuroscience to identify behavioral preferences ... Hazeldine helps front line sales associates, sales managers and directors understand the importance of the unconscious and find out how to get below the surface level of buyer behavior. PRISM is the tool to enable a sales force to sell in the way that customers prefer, to be flexible and responsive, to be proactive and anticipate the customer's needs. Its use will help develop skills in building sales relationships and discover neuro-negotiating techniques that result in sales success".. "Anyone involved in sales faces huge challenges these days, from fierce global competition, pressure on margins, difficulties of getting time with prospective buyers and the power of internet-savvy buyers. To succeed in sales, you need something more than the traditional techniques. Neuro-Sell gives you the edge through a brain-based perspective, process and approach to selling that is sensitive to what's going on in your customers' minds. Learn how to really relate to your prospects and sell in a way that is comfortable for both buyer and seller. Understand the importance of the unconscious and find out how to get below the surface level of what people say to recognise what they really mean. Develop your skills in building sales relationships with the four main types of buyer by fully understanding their needs. And discover the five stages of neuro-negotiating that will see your sales rates rocket".. BUSINESS & ECONOMICS / Sales & Selling / bisacsh BUSINESS & ECONOMICS / Industries / Retailing / bisacsh SCIENCE / Life Sciences / Neuroscience / bisacsh BUSINESS & ECONOMICS / Consumer Behavior / bisacsh Selling Selling Psychological aspects Neuromarketing Customer relations BUSINESS & ECONOMICS / Sales & Selling BUSINESS & ECONOMICS / Industries / Retailing SCIENCE / Life Sciences / Neuroscience BUSINESS & ECONOMICS / Consumer Behavior Neuromarketing (DE-588)7601901-9 gnd rswk-swf Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf Neurowissenschaften (DE-588)7555119-6 gnd rswk-swf Neuromarketing (DE-588)7601901-9 s DE-604 Neurowissenschaften (DE-588)7555119-6 s Verbraucherverhalten (DE-588)4062644-1 s Erscheint auch als Online-Ausgabe 9780749469221 LoC Fremddatenuebernahme application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=030269003&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Hazeldine, Simon Neuro-sell how neuroscience can power your sales success BUSINESS & ECONOMICS / Sales & Selling / bisacsh BUSINESS & ECONOMICS / Industries / Retailing / bisacsh SCIENCE / Life Sciences / Neuroscience / bisacsh BUSINESS & ECONOMICS / Consumer Behavior / bisacsh Selling Selling Psychological aspects Neuromarketing Customer relations BUSINESS & ECONOMICS / Sales & Selling BUSINESS & ECONOMICS / Industries / Retailing SCIENCE / Life Sciences / Neuroscience BUSINESS & ECONOMICS / Consumer Behavior Neuromarketing (DE-588)7601901-9 gnd Verbraucherverhalten (DE-588)4062644-1 gnd Neurowissenschaften (DE-588)7555119-6 gnd |
| subject_GND | (DE-588)7601901-9 (DE-588)4062644-1 (DE-588)7555119-6 |
| title | Neuro-sell how neuroscience can power your sales success |
| title_auth | Neuro-sell how neuroscience can power your sales success |
| title_exact_search | Neuro-sell how neuroscience can power your sales success |
| title_full | Neuro-sell how neuroscience can power your sales success Simon Hazeldine |
| title_fullStr | Neuro-sell how neuroscience can power your sales success Simon Hazeldine |
| title_full_unstemmed | Neuro-sell how neuroscience can power your sales success Simon Hazeldine |
| title_short | Neuro-sell |
| title_sort | neuro sell how neuroscience can power your sales success |
| title_sub | how neuroscience can power your sales success |
| topic | BUSINESS & ECONOMICS / Sales & Selling / bisacsh BUSINESS & ECONOMICS / Industries / Retailing / bisacsh SCIENCE / Life Sciences / Neuroscience / bisacsh BUSINESS & ECONOMICS / Consumer Behavior / bisacsh Selling Selling Psychological aspects Neuromarketing Customer relations BUSINESS & ECONOMICS / Sales & Selling BUSINESS & ECONOMICS / Industries / Retailing SCIENCE / Life Sciences / Neuroscience BUSINESS & ECONOMICS / Consumer Behavior Neuromarketing (DE-588)7601901-9 gnd Verbraucherverhalten (DE-588)4062644-1 gnd Neurowissenschaften (DE-588)7555119-6 gnd |
| topic_facet | BUSINESS & ECONOMICS / Sales & Selling / bisacsh BUSINESS & ECONOMICS / Industries / Retailing / bisacsh SCIENCE / Life Sciences / Neuroscience / bisacsh BUSINESS & ECONOMICS / Consumer Behavior / bisacsh Selling Selling Psychological aspects Neuromarketing Customer relations BUSINESS & ECONOMICS / Sales & Selling BUSINESS & ECONOMICS / Industries / Retailing SCIENCE / Life Sciences / Neuroscience BUSINESS & ECONOMICS / Consumer Behavior Verbraucherverhalten Neurowissenschaften |
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