Doing visual analysis: from theory to practice
Gespeichert in:
Hauptverfasser: | , |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Los Angeles ; London
SAGE
2018
|
Schlagworte: | |
Online-Zugang: | Inhaltsverzeichnis |
Beschreibung: | Literaturverzeichnis Seite [195]-202 |
Beschreibung: | vi, 208 Seiten Illustrationen |
ISBN: | 9781473972995 9781473972988 |
Internformat
MARC
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Datensatz im Suchindex
_version_ | 1804178379131322368 |
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adam_text | CONTENTS
1 What is visual communication? 1
Introduction 1
The materials of visual communication 3
Semiotic materials and social behaviour 4
To ask and answer research questions 8
Guides to doing visual analysis: what is unique and special
about this book? 10
Outline of the chapters 12
2 Approaches to visual communication 15
Introduction 15
Social semiotics 15
Semiotic materials and affordances 18
Multimodality 24
Discourse and social practice 27
New writing and integrated design 29
Materiality and consciousness: A model of communication 33
Creating analytical tool kits 37
3 The photograph 39
Introduction 39
The photograph and its uses 39
Analysing photographs 47
Suggestions for research questions 62
4 Document design 63
Introduction 63
Document design in different social practices 64
Analysing document design 76
Suggestions for research questions 84
5 Packaging 85
Introduction 85
Discourses of packaging 86
Contents
Analysing packaging 93
Suggestions for research questions 108
6 Space design 109
Introduction 109
How space shapes behaviour 110
Analysing space design 120
Suggestions for research questions 130
7 Film clips 133
Introduction 133
Types of film-clip narratives 133
Analysing film clips 146
Suggestions for research questions 161
8 Data presentation 163
Introduction 163
Typical forms of data presentation 164
Analysing data presentation 177
Suggestions for research questions 187
9 Conclusion 189
References 195
Index 203
vi
|
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id | DE-604.BV044857687 |
illustrated | Illustrated |
indexdate | 2024-07-10T08:03:02Z |
institution | BVB |
isbn | 9781473972995 9781473972988 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-030252446 |
oclc_num | 1030909411 |
open_access_boolean | |
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physical | vi, 208 Seiten Illustrationen |
publishDate | 2018 |
publishDateSearch | 2018 |
publishDateSort | 2018 |
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spelling | Ledin, Per 1962- Verfasser (DE-588)1055743464 aut Doing visual analysis from theory to practice Per Ledin and David Machin Los Angeles ; London SAGE 2018 vi, 208 Seiten Illustrationen txt rdacontent n rdamedia nc rdacarrier Literaturverzeichnis Seite [195]-202 Visuelle Wahrnehmung (DE-588)4078921-4 gnd rswk-swf Analyse (DE-588)4122795-5 gnd rswk-swf Visual communication Critical discourse analysis Mass media and culture Visuelle Wahrnehmung (DE-588)4078921-4 s Analyse (DE-588)4122795-5 s DE-604 Machin, David 1966- Verfasser (DE-588)1035394294 aut Digitalisierung UB Bamberg - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=030252446&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
spellingShingle | Ledin, Per 1962- Machin, David 1966- Doing visual analysis from theory to practice Visuelle Wahrnehmung (DE-588)4078921-4 gnd Analyse (DE-588)4122795-5 gnd |
subject_GND | (DE-588)4078921-4 (DE-588)4122795-5 |
title | Doing visual analysis from theory to practice |
title_auth | Doing visual analysis from theory to practice |
title_exact_search | Doing visual analysis from theory to practice |
title_full | Doing visual analysis from theory to practice Per Ledin and David Machin |
title_fullStr | Doing visual analysis from theory to practice Per Ledin and David Machin |
title_full_unstemmed | Doing visual analysis from theory to practice Per Ledin and David Machin |
title_short | Doing visual analysis |
title_sort | doing visual analysis from theory to practice |
title_sub | from theory to practice |
topic | Visuelle Wahrnehmung (DE-588)4078921-4 gnd Analyse (DE-588)4122795-5 gnd |
topic_facet | Visuelle Wahrnehmung Analyse |
url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=030252446&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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