Alles, was Sie über Media wissen wollen: ...und bisher nie zu fragen wagten
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| Weitere Verfasser: | , , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | German |
| Veröffentlicht: |
Wiesbaden
Springer Fachmedien Wiesbaden
[2018]
|
| Schlagworte: | |
| Online-Zugang: | ASH01 BFB01 BHS01 BTU01 BTW01 EFN01 FAB01 FAN01 FAW01 FCO01 FHA01 FHD01 FHI01 FHM01 FHN01 FHO01 FHR01 FKE01 FLA01 FNU01 FRO01 FWS01 FWS02 HTW01 HWR01 TUM01 UBG01 UBM01 UBR01 UBT01 UBW01 UBY01 UEI01 UER01 UPA01 FFW01 Volltext |
| Beschreibung: | 1 Online-Ressource (XIII, 183 S. 18 Abb) |
| ISBN: | 9783658143756 |
| DOI: | 10.1007/978-3-658-14375-6 |
Internformat
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Datensatz im Suchindex
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| _version_ | 1806183275433033728 |
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| author2 | Süßlin, Matthias Bache, Heinz-Michael Sen-Gupta, Kim |
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| author_GND | (DE-588)1154818993 (DE-588)1153792516 (DE-588)1153792605 |
| author_facet | Süßlin, Matthias Bache, Heinz-Michael Sen-Gupta, Kim |
| building | Verbundindex |
| bvnumber | BV044828041 |
| classification_rvk | QP 600 |
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| dewey-full | 658 |
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| dewey-ones | 658 - General management |
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| discipline | Wirtschaftswissenschaften |
| doi_str_mv | 10.1007/978-3-658-14375-6 |
| format | Electronic eBook |
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| id | DE-604.BV044828041 |
| illustrated | Not Illustrated |
| indexdate | 2024-08-01T13:10:00Z |
| institution | BVB |
| isbn | 9783658143756 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-030222913 |
| oclc_num | 1056155673 |
| open_access_boolean | |
| owner | DE-1049 DE-860 DE-19 DE-BY-UBM DE-83 DE-858 DE-1046 DE-1043 DE-Aug4 DE-898 DE-BY-UBR DE-861 DE-473 DE-BY-UBG DE-29 DE-20 DE-862 DE-BY-FWS DE-92 DE-522 DE-706 DE-91 DE-BY-TUM DE-B768 DE-188 DE-859 DE-523 DE-1050 DE-863 DE-BY-FWS DE-1051 DE-355 DE-BY-UBR DE-824 DE-2070s DE-B1533 DE-1052 DE-573 DE-M347 DE-703 DE-1102 DE-739 DE-634 DE-526 DE-1028 DE-11 |
| owner_facet | DE-1049 DE-860 DE-19 DE-BY-UBM DE-83 DE-858 DE-1046 DE-1043 DE-Aug4 DE-898 DE-BY-UBR DE-861 DE-473 DE-BY-UBG DE-29 DE-20 DE-862 DE-BY-FWS DE-92 DE-522 DE-706 DE-91 DE-BY-TUM DE-B768 DE-188 DE-859 DE-523 DE-1050 DE-863 DE-BY-FWS DE-1051 DE-355 DE-BY-UBR DE-824 DE-2070s DE-B1533 DE-1052 DE-573 DE-M347 DE-703 DE-1102 DE-739 DE-634 DE-526 DE-1028 DE-11 |
| physical | 1 Online-Ressource (XIII, 183 S. 18 Abb) |
| psigel | ZDB-2-SWI ZDB-2-SWI_2018 |
| publishDate | 2018 |
| publishDateSearch | 2018 |
| publishDateSort | 2018 |
| publisher | Springer Fachmedien Wiesbaden |
| record_format | marc |
| spellingShingle | Alles, was Sie über Media wissen wollen ...und bisher nie zu fragen wagten Business Communication Internet marketing Industrial management Public relations Business and Management Media Management Media and Communication Online Marketing/Social Media Corporate Communication/Public Relations Werbeagentur (DE-588)4065521-0 gnd Marketingmanagement (DE-588)4168907-0 gnd |
| subject_GND | (DE-588)4065521-0 (DE-588)4168907-0 |
| title | Alles, was Sie über Media wissen wollen ...und bisher nie zu fragen wagten |
| title_auth | Alles, was Sie über Media wissen wollen ...und bisher nie zu fragen wagten |
| title_exact_search | Alles, was Sie über Media wissen wollen ...und bisher nie zu fragen wagten |
| title_full | Alles, was Sie über Media wissen wollen ...und bisher nie zu fragen wagten von Matthias Süßlin, Heinz-Michael Bache, Kim Sen-Gupta |
| title_fullStr | Alles, was Sie über Media wissen wollen ...und bisher nie zu fragen wagten von Matthias Süßlin, Heinz-Michael Bache, Kim Sen-Gupta |
| title_full_unstemmed | Alles, was Sie über Media wissen wollen ...und bisher nie zu fragen wagten von Matthias Süßlin, Heinz-Michael Bache, Kim Sen-Gupta |
| title_short | Alles, was Sie über Media wissen wollen |
| title_sort | alles was sie uber media wissen wollen und bisher nie zu fragen wagten |
| title_sub | ...und bisher nie zu fragen wagten |
| topic | Business Communication Internet marketing Industrial management Public relations Business and Management Media Management Media and Communication Online Marketing/Social Media Corporate Communication/Public Relations Werbeagentur (DE-588)4065521-0 gnd Marketingmanagement (DE-588)4168907-0 gnd |
| topic_facet | Business Communication Internet marketing Industrial management Public relations Business and Management Media Management Media and Communication Online Marketing/Social Media Corporate Communication/Public Relations Werbeagentur Marketingmanagement |
| url | https://doi.org/10.1007/978-3-658-14375-6 |
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