Social Media Marketing: Emerging Concepts and Applications
Gespeichert in:
| Weitere Verfasser: | , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Singapore
Palgrave Macmillan
2018
|
| Schlagworte: | |
| Online-Zugang: | BTU01 FAB01 FAW01 FHA01 FHI01 FHM01 FHN01 FHO01 FHR01 FKE01 FLA01 FNU01 FRO01 FWS01 FWS02 HTW01 HWR01 TUM01 UBG01 UBR01 UBT01 UBW01 UBY01 UEI01 UER01 UPA01 Volltext |
| Beschreibung: | 1 Online-Ressource (XXIII, 226 Seiten) 35 Illustrationen, 26 Illustrationen (farbig) |
| ISBN: | 9789811053238 |
| DOI: | 10.1007/978-981-10-5323-8 |
Internformat
MARC
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Datensatz im Suchindex
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| author2 | Heggde, Githa Shainesh, G. |
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| dewey-full | 658.872 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
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| discipline | Wirtschaftswissenschaften |
| doi_str_mv | 10.1007/978-981-10-5323-8 |
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| genre | (DE-588)4143413-4 Aufsatzsammlung gnd-content |
| genre_facet | Aufsatzsammlung |
| id | DE-604.BV044827932 |
| illustrated | Not Illustrated |
| indexdate | 2024-08-01T13:08:29Z |
| institution | BVB |
| isbn | 9789811053238 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-030222805 |
| oclc_num | 1027783474 |
| open_access_boolean | |
| owner | DE-1049 DE-860 DE-91 DE-BY-TUM DE-83 DE-1046 DE-1043 DE-Aug4 DE-898 DE-BY-UBR DE-861 DE-188 DE-523 DE-859 DE-473 DE-BY-UBG DE-29 DE-863 DE-BY-FWS DE-20 DE-1051 DE-862 DE-BY-FWS DE-92 DE-355 DE-BY-UBR DE-824 DE-2070s DE-M347 DE-573 DE-703 DE-706 DE-739 DE-634 |
| owner_facet | DE-1049 DE-860 DE-91 DE-BY-TUM DE-83 DE-1046 DE-1043 DE-Aug4 DE-898 DE-BY-UBR DE-861 DE-188 DE-523 DE-859 DE-473 DE-BY-UBG DE-29 DE-863 DE-BY-FWS DE-20 DE-1051 DE-862 DE-BY-FWS DE-92 DE-355 DE-BY-UBR DE-824 DE-2070s DE-M347 DE-573 DE-703 DE-706 DE-739 DE-634 |
| physical | 1 Online-Ressource (XXIII, 226 Seiten) 35 Illustrationen, 26 Illustrationen (farbig) |
| psigel | ZDB-2-BUM ZDB-2-BUM_2018 |
| publishDate | 2018 |
| publishDateSearch | 2018 |
| publishDateSort | 2018 |
| publisher | Palgrave Macmillan |
| record_format | marc |
| spellingShingle | Social Media Marketing Emerging Concepts and Applications Business Internet marketing Industrial management Globalization Markets Business and Management Online Marketing/Social Media Emerging Markets/Globalization Media Management Online-Marketing (DE-588)7706419-7 gnd Social Media (DE-588)4639271-3 gnd |
| subject_GND | (DE-588)7706419-7 (DE-588)4639271-3 (DE-588)4143413-4 |
| title | Social Media Marketing Emerging Concepts and Applications |
| title_auth | Social Media Marketing Emerging Concepts and Applications |
| title_exact_search | Social Media Marketing Emerging Concepts and Applications |
| title_full | Social Media Marketing Emerging Concepts and Applications edited by Githa Heggde, G. Shainesh |
| title_fullStr | Social Media Marketing Emerging Concepts and Applications edited by Githa Heggde, G. Shainesh |
| title_full_unstemmed | Social Media Marketing Emerging Concepts and Applications edited by Githa Heggde, G. Shainesh |
| title_short | Social Media Marketing |
| title_sort | social media marketing emerging concepts and applications |
| title_sub | Emerging Concepts and Applications |
| topic | Business Internet marketing Industrial management Globalization Markets Business and Management Online Marketing/Social Media Emerging Markets/Globalization Media Management Online-Marketing (DE-588)7706419-7 gnd Social Media (DE-588)4639271-3 gnd |
| topic_facet | Business Internet marketing Industrial management Globalization Markets Business and Management Online Marketing/Social Media Emerging Markets/Globalization Media Management Online-Marketing Social Media Aufsatzsammlung |
| url | https://doi.org/10.1007/978-981-10-5323-8 |
| work_keys_str_mv | AT heggdegitha socialmediamarketingemergingconceptsandapplications AT shaineshg socialmediamarketingemergingconceptsandapplications |