Global entrepreneurship and new venture creation in the sharing economy:

"This book covers the essential understanding, knowledge and skills required by the entrepreneurs for new business start-ups in the globalized and digital age. It addresses the need to develop enterprising and innovative cultures in business; spotting business opportunities; market demand as th...

Ausführliche Beschreibung

Gespeichert in:
Bibliographische Detailangaben
Weitere Verfasser: Norhayati Zakaria 1969- (HerausgeberIn), Kaushal, Leena A. 1977- (HerausgeberIn)
Format: Buch
Sprache:English
Veröffentlicht: Hershey, Pennsylvania Business Science Reference, an imprint of IGI Global [2018]
Schriftenreihe:Advances in business strategy and competitive advantage (ABSCA) book series
Premier reference source
Schlagworte:
Zusammenfassung:"This book covers the essential understanding, knowledge and skills required by the entrepreneurs for new business start-ups in the globalized and digital age. It addresses the need to develop enterprising and innovative cultures in business; spotting business opportunities; market demand as the key to commercial viability; importance of knowing your customers; and other topics"...
Beschreibung:Includes bibliographical references (pages 206-238) and index
Beschreibung:xv, 244 Seiten 29 cm
ISBN:9781522528357

Es ist kein Print-Exemplar vorhanden.

Fernleihe Bestellen Achtung: Nicht im THWS-Bestand!