Driving green consumerism through strategic sustainability marketing:
Gespeichert in:
| Weitere Verfasser: | , , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Hershey PA, USA
IGI Global, Disseminator of Knowledge
[2018]
|
| Schriftenreihe: | Practice, progress, and proficiency in sustainability (PPPS) book series
Premier reference source |
| Schlagworte: | |
| Online-Zugang: | DE-1050 DE-573 DE-91 DE-706 DE-20 DE-1049 DE-898 DE-83 Volltext |
| Beschreibung: | 1 Online-Ressource (xx, 301 Seiten) |
| ISBN: | 9781522529132 |
Internformat
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Datensatz im Suchindex
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| language | English |
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| series2 | Practice, progress, and proficiency in sustainability (PPPS) book series Premier reference source |
| spelling | Driving green consumerism through strategic sustainability marketing Farzana Quoquab (Universiti Teknologi Malaysia, Malaysia), Ramayah Thurasamy (Universiti Sains Malaysia, Malaysia), Jihad Mohammad (Universiti Teknologi Malaysia, Malaysia) Hershey PA, USA IGI Global, Disseminator of Knowledge [2018] © 2018 1 Online-Ressource (xx, 301 Seiten) txt rdacontent c rdamedia cr rdacarrier Practice, progress, and proficiency in sustainability (PPPS) book series Premier reference source (DE-588)4143413-4 Aufsatzsammlung gnd-content Farzana Quoquab 1978- (DE-588)105094058X edt Thurasamy, Ramayah edt Jihad Mohammad 1970- (DE-588)1119720265 edt Erscheint auch als Druck-Ausgabe 978-1-5225-2912-5 Erscheint auch als Druck-Ausgabe 1-5225-2912-8 http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-2912-5 Verlag URL des Erstveröffentlichers Volltext |
| spellingShingle | Driving green consumerism through strategic sustainability marketing |
| subject_GND | (DE-588)4143413-4 |
| title | Driving green consumerism through strategic sustainability marketing |
| title_auth | Driving green consumerism through strategic sustainability marketing |
| title_exact_search | Driving green consumerism through strategic sustainability marketing |
| title_full | Driving green consumerism through strategic sustainability marketing Farzana Quoquab (Universiti Teknologi Malaysia, Malaysia), Ramayah Thurasamy (Universiti Sains Malaysia, Malaysia), Jihad Mohammad (Universiti Teknologi Malaysia, Malaysia) |
| title_fullStr | Driving green consumerism through strategic sustainability marketing Farzana Quoquab (Universiti Teknologi Malaysia, Malaysia), Ramayah Thurasamy (Universiti Sains Malaysia, Malaysia), Jihad Mohammad (Universiti Teknologi Malaysia, Malaysia) |
| title_full_unstemmed | Driving green consumerism through strategic sustainability marketing Farzana Quoquab (Universiti Teknologi Malaysia, Malaysia), Ramayah Thurasamy (Universiti Sains Malaysia, Malaysia), Jihad Mohammad (Universiti Teknologi Malaysia, Malaysia) |
| title_short | Driving green consumerism through strategic sustainability marketing |
| title_sort | driving green consumerism through strategic sustainability marketing |
| topic_facet | Aufsatzsammlung |
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