Handbook of research in mass customization and personalization, Volume 2, Applications and cases:
A growing heterogeneity of demand, the advent of "long tail markets", exploding product complexities, and the rise of creative consumers are challenging companies in all industries to find new strategies to address these trends. Mass customization (MC) has emerged in the last decade as the...
Gespeichert in:
| Körperschaft: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Singapore
World Scientific Pub. Co.
c2010
|
| Schlagworte: | |
| Online-Zugang: | FHN01 Volltext |
| Zusammenfassung: | A growing heterogeneity of demand, the advent of "long tail markets", exploding product complexities, and the rise of creative consumers are challenging companies in all industries to find new strategies to address these trends. Mass customization (MC) has emerged in the last decade as the premier strategy for companies in all branches of industry to profit from heterogeneity of demand and a broad scope of other customer demands. The research and practical experience collected in this book presents the latest thinking on how to make mass customization work. More than 50 authors from academia and management debate on what is viable now, what did not work in the past, and what lurks just below the radar in mass customization, personalization, and related fields. Edited by two leading authorities in the field of mass customization, both volumes of the book discuss, among many other themes, the latest research and insights on customization strategies, product design for mass customization, virtual models, co-design toolkits, customization value measurement, open source architecture, customization communities, and MC supply chains. Through a number of detailed case studies, prominent examples of mass customization are explained and evaluated in larger context and perspective |
| Beschreibung: | xii, 1122 p. ill. (some col.) |
| ISBN: | 9789814280280 |
Internformat
MARC
| LEADER | 00000nmm a2200000zc 4500 | ||
|---|---|---|---|
| 001 | BV044637798 | ||
| 003 | DE-604 | ||
| 005 | 00000000000000.0 | ||
| 007 | cr|uuu---uuuuu | ||
| 008 | 171120s2010 |||| o||u| ||||||eng d | ||
| 020 | |a 9789814280280 |c electronic bk. |9 978-981-4280-28-0 | ||
| 024 | 7 | |a 10.1142/7378-vol2 |2 doi | |
| 035 | |a (ZDB-124-WOP)00000671 | ||
| 035 | |a (OCoLC)1012681983 | ||
| 035 | |a (DE-599)BVBBV044637798 | ||
| 040 | |a DE-604 |b ger |e aacr | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-92 | ||
| 082 | 0 | |a 670.427 |2 22 | |
| 110 | 2 | |a World Conference on Mass Customization and Personalization < 2007, Massachusetts Institute of Technology> |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Handbook of research in mass customization and personalization, Volume 2, Applications and cases |c edited by Frank T. Piller, Mitchell M. Tseng |
| 264 | 1 | |a Singapore |b World Scientific Pub. Co. |c c2010 | |
| 300 | |a xii, 1122 p. |b ill. (some col.) | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 520 | |a A growing heterogeneity of demand, the advent of "long tail markets", exploding product complexities, and the rise of creative consumers are challenging companies in all industries to find new strategies to address these trends. Mass customization (MC) has emerged in the last decade as the premier strategy for companies in all branches of industry to profit from heterogeneity of demand and a broad scope of other customer demands. The research and practical experience collected in this book presents the latest thinking on how to make mass customization work. More than 50 authors from academia and management debate on what is viable now, what did not work in the past, and what lurks just below the radar in mass customization, personalization, and related fields. Edited by two leading authorities in the field of mass customization, both volumes of the book discuss, among many other themes, the latest research and insights on customization strategies, product design for mass customization, virtual models, co-design toolkits, customization value measurement, open source architecture, customization communities, and MC supply chains. Through a number of detailed case studies, prominent examples of mass customization are explained and evaluated in larger context and perspective | ||
| 650 | 4 | |a Mass customization / Congresses | |
| 650 | 4 | |a Flexible manufacturing systems / Congresses | |
| 650 | 4 | |a Product management / Congresses | |
| 650 | 4 | |a Marketing / Management / Congresses | |
| 650 | 4 | |a Service industries / Marketing / Congresses | |
| 650 | 4 | |a Marketing research / Congresses | |
| 655 | 7 | |8 1\p |0 (DE-588)1071861417 |a Konferenzschrift |2 gnd-content | |
| 700 | 1 | |a Piller, Frank T. |d 1969- |e Sonstige |4 oth | |
| 700 | 1 | |a Tseng, Mitchell M. |d 1947- |e Sonstige |4 oth | |
| 710 | 2 | |a World Scientific (Firm) |e Sonstige |4 oth | |
| 776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe |z 9789814280259 (set) |
| 776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe |z 9789814280273 (v. 2) |
| 776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe |z 9814280259 (set) |
| 776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe |z 9814280275 (v. 2) |
| 856 | 4 | 0 | |u http://www.worldscientific.com/worldscibooks/10.1142/7378-vol2#t=toc |x Verlag |z URL des Erstveroeffentlichers |3 Volltext |
| 912 | |a ZDB-124-WOP | ||
| 999 | |a oai:aleph.bib-bvb.de:BVB01-030035770 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
| 966 | e | |u http://www.worldscientific.com/worldscibooks/10.1142/7378-vol2#t=toc |l FHN01 |p ZDB-124-WOP |q FHN_PDA_WOP |x Verlag |3 Volltext | |
Datensatz im Suchindex
| _version_ | 1804178053698420736 |
|---|---|
| any_adam_object | |
| author_corporate | World Conference on Mass Customization and Personalization < 2007, Massachusetts Institute of Technology> |
| author_corporate_role | aut |
| author_facet | World Conference on Mass Customization and Personalization < 2007, Massachusetts Institute of Technology> |
| author_sort | World Conference on Mass Customization and Personalization < 2007, Massachusetts Institute of Technology> |
| building | Verbundindex |
| bvnumber | BV044637798 |
| collection | ZDB-124-WOP |
| ctrlnum | (ZDB-124-WOP)00000671 (OCoLC)1012681983 (DE-599)BVBBV044637798 |
| dewey-full | 670.427 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 670 - Manufacturing |
| dewey-raw | 670.427 |
| dewey-search | 670.427 |
| dewey-sort | 3670.427 |
| dewey-tens | 670 - Manufacturing |
| discipline | Werkstoffwissenschaften / Fertigungstechnik |
| format | Electronic eBook |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>03574nmm a2200517zc 4500</leader><controlfield tag="001">BV044637798</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">00000000000000.0</controlfield><controlfield tag="007">cr|uuu---uuuuu</controlfield><controlfield tag="008">171120s2010 |||| o||u| ||||||eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9789814280280</subfield><subfield code="c">electronic bk.</subfield><subfield code="9">978-981-4280-28-0</subfield></datafield><datafield tag="024" ind1="7" ind2=" "><subfield code="a">10.1142/7378-vol2</subfield><subfield code="2">doi</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(ZDB-124-WOP)00000671 </subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)1012681983</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV044637798</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">aacr</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-92</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">670.427</subfield><subfield code="2">22</subfield></datafield><datafield tag="110" ind1="2" ind2=" "><subfield code="a">World Conference on Mass Customization and Personalization < 2007, Massachusetts Institute of Technology></subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Handbook of research in mass customization and personalization, Volume 2, Applications and cases</subfield><subfield code="c">edited by Frank T. Piller, Mitchell M. Tseng</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Singapore</subfield><subfield code="b">World Scientific Pub. Co.</subfield><subfield code="c">c2010</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">xii, 1122 p.</subfield><subfield code="b">ill. (some col.)</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="520" ind1=" " ind2=" "><subfield code="a">A growing heterogeneity of demand, the advent of "long tail markets", exploding product complexities, and the rise of creative consumers are challenging companies in all industries to find new strategies to address these trends. Mass customization (MC) has emerged in the last decade as the premier strategy for companies in all branches of industry to profit from heterogeneity of demand and a broad scope of other customer demands. The research and practical experience collected in this book presents the latest thinking on how to make mass customization work. More than 50 authors from academia and management debate on what is viable now, what did not work in the past, and what lurks just below the radar in mass customization, personalization, and related fields. Edited by two leading authorities in the field of mass customization, both volumes of the book discuss, among many other themes, the latest research and insights on customization strategies, product design for mass customization, virtual models, co-design toolkits, customization value measurement, open source architecture, customization communities, and MC supply chains. Through a number of detailed case studies, prominent examples of mass customization are explained and evaluated in larger context and perspective</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Mass customization / Congresses</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Flexible manufacturing systems / Congresses</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Product management / Congresses</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing / Management / Congresses</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Service industries / Marketing / Congresses</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing research / Congresses</subfield></datafield><datafield tag="655" ind1=" " ind2="7"><subfield code="8">1\p</subfield><subfield code="0">(DE-588)1071861417</subfield><subfield code="a">Konferenzschrift</subfield><subfield code="2">gnd-content</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Piller, Frank T.</subfield><subfield code="d">1969-</subfield><subfield code="e">Sonstige</subfield><subfield code="4">oth</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Tseng, Mitchell M.</subfield><subfield code="d">1947-</subfield><subfield code="e">Sonstige</subfield><subfield code="4">oth</subfield></datafield><datafield tag="710" ind1="2" ind2=" "><subfield code="a">World Scientific (Firm)</subfield><subfield code="e">Sonstige</subfield><subfield code="4">oth</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Druck-Ausgabe</subfield><subfield code="z">9789814280259 (set)</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Druck-Ausgabe</subfield><subfield code="z">9789814280273 (v. 2)</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Druck-Ausgabe</subfield><subfield code="z">9814280259 (set)</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Druck-Ausgabe</subfield><subfield code="z">9814280275 (v. 2)</subfield></datafield><datafield tag="856" ind1="4" ind2="0"><subfield code="u">http://www.worldscientific.com/worldscibooks/10.1142/7378-vol2#t=toc</subfield><subfield code="x">Verlag</subfield><subfield code="z">URL des Erstveroeffentlichers</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-124-WOP</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-030035770</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">http://www.worldscientific.com/worldscibooks/10.1142/7378-vol2#t=toc</subfield><subfield code="l">FHN01</subfield><subfield code="p">ZDB-124-WOP</subfield><subfield code="q">FHN_PDA_WOP</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield></record></collection> |
| genre | 1\p (DE-588)1071861417 Konferenzschrift gnd-content |
| genre_facet | Konferenzschrift |
| id | DE-604.BV044637798 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T07:57:51Z |
| institution | BVB |
| isbn | 9789814280280 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-030035770 |
| oclc_num | 1012681983 |
| open_access_boolean | |
| owner | DE-92 |
| owner_facet | DE-92 |
| physical | xii, 1122 p. ill. (some col.) |
| psigel | ZDB-124-WOP ZDB-124-WOP FHN_PDA_WOP |
| publishDate | 2010 |
| publishDateSearch | 2010 |
| publishDateSort | 2010 |
| publisher | World Scientific Pub. Co. |
| record_format | marc |
| spelling | World Conference on Mass Customization and Personalization < 2007, Massachusetts Institute of Technology> Verfasser aut Handbook of research in mass customization and personalization, Volume 2, Applications and cases edited by Frank T. Piller, Mitchell M. Tseng Singapore World Scientific Pub. Co. c2010 xii, 1122 p. ill. (some col.) txt rdacontent c rdamedia cr rdacarrier A growing heterogeneity of demand, the advent of "long tail markets", exploding product complexities, and the rise of creative consumers are challenging companies in all industries to find new strategies to address these trends. Mass customization (MC) has emerged in the last decade as the premier strategy for companies in all branches of industry to profit from heterogeneity of demand and a broad scope of other customer demands. The research and practical experience collected in this book presents the latest thinking on how to make mass customization work. More than 50 authors from academia and management debate on what is viable now, what did not work in the past, and what lurks just below the radar in mass customization, personalization, and related fields. Edited by two leading authorities in the field of mass customization, both volumes of the book discuss, among many other themes, the latest research and insights on customization strategies, product design for mass customization, virtual models, co-design toolkits, customization value measurement, open source architecture, customization communities, and MC supply chains. Through a number of detailed case studies, prominent examples of mass customization are explained and evaluated in larger context and perspective Mass customization / Congresses Flexible manufacturing systems / Congresses Product management / Congresses Marketing / Management / Congresses Service industries / Marketing / Congresses Marketing research / Congresses 1\p (DE-588)1071861417 Konferenzschrift gnd-content Piller, Frank T. 1969- Sonstige oth Tseng, Mitchell M. 1947- Sonstige oth World Scientific (Firm) Sonstige oth Erscheint auch als Druck-Ausgabe 9789814280259 (set) Erscheint auch als Druck-Ausgabe 9789814280273 (v. 2) Erscheint auch als Druck-Ausgabe 9814280259 (set) Erscheint auch als Druck-Ausgabe 9814280275 (v. 2) http://www.worldscientific.com/worldscibooks/10.1142/7378-vol2#t=toc Verlag URL des Erstveroeffentlichers Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Handbook of research in mass customization and personalization, Volume 2, Applications and cases Mass customization / Congresses Flexible manufacturing systems / Congresses Product management / Congresses Marketing / Management / Congresses Service industries / Marketing / Congresses Marketing research / Congresses |
| subject_GND | (DE-588)1071861417 |
| title | Handbook of research in mass customization and personalization, Volume 2, Applications and cases |
| title_auth | Handbook of research in mass customization and personalization, Volume 2, Applications and cases |
| title_exact_search | Handbook of research in mass customization and personalization, Volume 2, Applications and cases |
| title_full | Handbook of research in mass customization and personalization, Volume 2, Applications and cases edited by Frank T. Piller, Mitchell M. Tseng |
| title_fullStr | Handbook of research in mass customization and personalization, Volume 2, Applications and cases edited by Frank T. Piller, Mitchell M. Tseng |
| title_full_unstemmed | Handbook of research in mass customization and personalization, Volume 2, Applications and cases edited by Frank T. Piller, Mitchell M. Tseng |
| title_short | Handbook of research in mass customization and personalization, Volume 2, Applications and cases |
| title_sort | handbook of research in mass customization and personalization volume 2 applications and cases |
| topic | Mass customization / Congresses Flexible manufacturing systems / Congresses Product management / Congresses Marketing / Management / Congresses Service industries / Marketing / Congresses Marketing research / Congresses |
| topic_facet | Mass customization / Congresses Flexible manufacturing systems / Congresses Product management / Congresses Marketing / Management / Congresses Service industries / Marketing / Congresses Marketing research / Congresses Konferenzschrift |
| url | http://www.worldscientific.com/worldscibooks/10.1142/7378-vol2#t=toc |
| work_keys_str_mv | AT worldconferenceonmasscustomizationandpersonalization2007massachusettsinstituteoftechnology handbookofresearchinmasscustomizationandpersonalizationvolume2applicationsandcases AT pillerfrankt handbookofresearchinmasscustomizationandpersonalizationvolume2applicationsandcases AT tsengmitchellm handbookofresearchinmasscustomizationandpersonalizationvolume2applicationsandcases AT worldscientificfirm handbookofresearchinmasscustomizationandpersonalizationvolume2applicationsandcases |