The Timeless Principles of Successful Business Strategy: Corporate Sustainability as the New Driving Force

This book examines established firms that have endured for a century and more, presenting ten lessons that reveal the fundamentals of long-term corporate strategy. Countering short-term thinking, these are principles to be pondered and used case-by-case

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Bibliographische Detailangaben
1. Verfasser: Viardot, Eric (VerfasserIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: Berlin, Heidelberg Springer Berlin Heidelberg 2017
Ausgabe:2nd ed
Schriftenreihe:Management for Professionals
Schlagworte:
Zusammenfassung:This book examines established firms that have endured for a century and more, presenting ten lessons that reveal the fundamentals of long-term corporate strategy. Countering short-term thinking, these are principles to be pondered and used case-by-case
Beschreibung:Description based on publisher supplied metadata and other sources
Beschreibung:1 online resource (119 pages)
ISBN:9783662544891

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