Independent Luxury: The Four Innovation Strategies To Endure In The Consolidation Jungle
In recent years, luxury brands have deviated from the principles of craftsmanship, rarity, uniqueness and heritage. Conglomerates such as LVMH and Richemont have grown at an unprecedented pace and show no sign of slowing. This book explains the importance of innovation and argues why independent bra...
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
London
Palgrave Macmillan UK
2015
|
| Schlagworte: | |
| Online-Zugang: | FNU01 |
| Zusammenfassung: | In recent years, luxury brands have deviated from the principles of craftsmanship, rarity, uniqueness and heritage. Conglomerates such as LVMH and Richemont have grown at an unprecedented pace and show no sign of slowing. This book explains the importance of innovation and argues why independent brands are vital to the survival of the industry |
| Beschreibung: | Description based on publisher supplied metadata and other sources |
| Beschreibung: | 1 online resource (268 pages) |
| ISBN: | 9781137481467 |
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| 520 | |a In recent years, luxury brands have deviated from the principles of craftsmanship, rarity, uniqueness and heritage. Conglomerates such as LVMH and Richemont have grown at an unprecedented pace and show no sign of slowing. This book explains the importance of innovation and argues why independent brands are vital to the survival of the industry | ||
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Datensatz im Suchindex
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| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV044605283 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:57:12Z |
| institution | BVB |
| isbn | 9781137481467 |
| language | English |
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| physical | 1 online resource (268 pages) |
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| publishDate | 2015 |
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| spelling | Hoffmann, Jonas Verfasser aut Independent Luxury The Four Innovation Strategies To Endure In The Consolidation Jungle London Palgrave Macmillan UK 2015 © 2015 1 online resource (268 pages) txt rdacontent c rdamedia cr rdacarrier Description based on publisher supplied metadata and other sources In recent years, luxury brands have deviated from the principles of craftsmanship, rarity, uniqueness and heritage. Conglomerates such as LVMH and Richemont have grown at an unprecedented pace and show no sign of slowing. This book explains the importance of innovation and argues why independent brands are vital to the survival of the industry Small business Lecamp, Laurent Sonstige oth Erscheint auch als Druck-Ausgabe Hoffmann, Jonas Independent Luxury : The Four Innovation Strategies To Endure In The Consolidation Jungle London : Palgrave Macmillan UK,c2015 9781137481443 |
| spellingShingle | Hoffmann, Jonas Independent Luxury The Four Innovation Strategies To Endure In The Consolidation Jungle Small business |
| title | Independent Luxury The Four Innovation Strategies To Endure In The Consolidation Jungle |
| title_auth | Independent Luxury The Four Innovation Strategies To Endure In The Consolidation Jungle |
| title_exact_search | Independent Luxury The Four Innovation Strategies To Endure In The Consolidation Jungle |
| title_full | Independent Luxury The Four Innovation Strategies To Endure In The Consolidation Jungle |
| title_fullStr | Independent Luxury The Four Innovation Strategies To Endure In The Consolidation Jungle |
| title_full_unstemmed | Independent Luxury The Four Innovation Strategies To Endure In The Consolidation Jungle |
| title_short | Independent Luxury |
| title_sort | independent luxury the four innovation strategies to endure in the consolidation jungle |
| title_sub | The Four Innovation Strategies To Endure In The Consolidation Jungle |
| topic | Small business |
| topic_facet | Small business |
| work_keys_str_mv | AT hoffmannjonas independentluxurythefourinnovationstrategiestoendureintheconsolidationjungle AT lecamplaurent independentluxurythefourinnovationstrategiestoendureintheconsolidationjungle |