Handbook of market segmentation: strategic targeting for business and technology firms
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
New York
Haworth Press
[2004]
|
| Ausgabe: | Third edition |
| Schlagworte: | |
| Beschreibung: | Rev. ed. of: Market segmentation. Rev. ed. c1994 Description based on print version record |
| Beschreibung: | 1 online resource (260 pages) illustrations |
| ISBN: | 9780203862483 |
Internformat
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| 250 | |a Third edition | ||
| 264 | 1 | |a New York |b Haworth Press |c [2004] | |
| 264 | 4 | |c © 2004 | |
| 300 | |a 1 online resource (260 pages) |b illustrations | ||
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| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 500 | |a Rev. ed. of: Market segmentation. Rev. ed. c1994 | ||
| 500 | |a Description based on print version record | ||
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| 776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe |a Weinstein, Art |t Handbook of market segmentation : strategic targeting for business and technology firms |d New York : Haworth Press, [2004] |h xviii, 241 pages ; 23 cm |k Haworth series in segmented, targeted, and customized marketing |z 9780789021564 |
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Datensatz im Suchindex
| _version_ | 1804177956606574592 |
|---|---|
| any_adam_object | |
| author | Weinstein, Art |
| author_facet | Weinstein, Art |
| author_role | aut |
| author_sort | Weinstein, Art |
| author_variant | a w aw |
| building | Verbundindex |
| bvnumber | BV044574169 |
| classification_rvk | QP 621 |
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| dewey-full | 658.8/02 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/02 |
| dewey-search | 658.8/02 |
| dewey-sort | 3658.8 12 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | Third edition |
| format | Electronic eBook |
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| id | DE-604.BV044574169 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T07:56:19Z |
| institution | BVB |
| isbn | 9780203862483 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029972692 |
| oclc_num | 880739355 |
| open_access_boolean | |
| physical | 1 online resource (260 pages) illustrations |
| psigel | ZDB-30-PAD ZDB-30-PBE |
| publishDate | 2004 |
| publishDateSearch | 2004 |
| publishDateSort | 2004 |
| publisher | Haworth Press |
| record_format | marc |
| spelling | Weinstein, Art Verfasser aut Handbook of market segmentation strategic targeting for business and technology firms Art Weinstein Third edition New York Haworth Press [2004] © 2004 1 online resource (260 pages) illustrations txt rdacontent c rdamedia cr rdacarrier Rev. ed. of: Market segmentation. Rev. ed. c1994 Description based on print version record Market segmentation Psychographics Marktsegmentierung (DE-588)4037644-8 gnd rswk-swf Marktsegmentierung (DE-588)4037644-8 s 1\p DE-604 Weinstein, Art Sonstige oth Erscheint auch als Druck-Ausgabe Weinstein, Art Handbook of market segmentation : strategic targeting for business and technology firms New York : Haworth Press, [2004] xviii, 241 pages ; 23 cm Haworth series in segmented, targeted, and customized marketing 9780789021564 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Weinstein, Art Handbook of market segmentation strategic targeting for business and technology firms Market segmentation Psychographics Marktsegmentierung (DE-588)4037644-8 gnd |
| subject_GND | (DE-588)4037644-8 |
| title | Handbook of market segmentation strategic targeting for business and technology firms |
| title_auth | Handbook of market segmentation strategic targeting for business and technology firms |
| title_exact_search | Handbook of market segmentation strategic targeting for business and technology firms |
| title_full | Handbook of market segmentation strategic targeting for business and technology firms Art Weinstein |
| title_fullStr | Handbook of market segmentation strategic targeting for business and technology firms Art Weinstein |
| title_full_unstemmed | Handbook of market segmentation strategic targeting for business and technology firms Art Weinstein |
| title_short | Handbook of market segmentation |
| title_sort | handbook of market segmentation strategic targeting for business and technology firms |
| title_sub | strategic targeting for business and technology firms |
| topic | Market segmentation Psychographics Marktsegmentierung (DE-588)4037644-8 gnd |
| topic_facet | Market segmentation Psychographics Marktsegmentierung |
| work_keys_str_mv | AT weinsteinart handbookofmarketsegmentationstrategictargetingforbusinessandtechnologyfirms |