Introduction to marketing concepts:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Oxford
Elsevier/Butterworth Heinemann
2005
|
| Schlagworte: | |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | xiii, 283 p. |
Internformat
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| 100 | 1 | |a Drummond, Graeme |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Introduction to marketing concepts |c Graeme Drummond, John Ensor |
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| 300 | |a xiii, 283 p. | ||
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Datensatz im Suchindex
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| any_adam_object | |
| author | Drummond, Graeme |
| author_facet | Drummond, Graeme |
| author_role | aut |
| author_sort | Drummond, Graeme |
| author_variant | g d gd |
| building | Verbundindex |
| bvnumber | BV044570193 |
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| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV044570193 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:56:12Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029968718 |
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| physical | xiii, 283 p. |
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| publisher | Elsevier/Butterworth Heinemann |
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| spelling | Drummond, Graeme Verfasser aut Introduction to marketing concepts Graeme Drummond, John Ensor Oxford Elsevier/Butterworth Heinemann 2005 xiii, 283 p. txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references and index Marketing Ensor, John Sonstige oth |
| spellingShingle | Drummond, Graeme Introduction to marketing concepts Marketing |
| title | Introduction to marketing concepts |
| title_auth | Introduction to marketing concepts |
| title_exact_search | Introduction to marketing concepts |
| title_full | Introduction to marketing concepts Graeme Drummond, John Ensor |
| title_fullStr | Introduction to marketing concepts Graeme Drummond, John Ensor |
| title_full_unstemmed | Introduction to marketing concepts Graeme Drummond, John Ensor |
| title_short | Introduction to marketing concepts |
| title_sort | introduction to marketing concepts |
| topic | Marketing |
| topic_facet | Marketing |
| work_keys_str_mv | AT drummondgraeme introductiontomarketingconcepts AT ensorjohn introductiontomarketingconcepts |