Mobile Marketing: Grundlagen, Strategien, Instrumente
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
Wiesbaden
Springer Gabler
[2017]
|
| Schlagworte: | |
| Beschreibung: | XV, 113 Seiten Illustrationen |
| ISBN: | 9783658147761 |
Internformat
MARC
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| 035 | |a (DE-599)BVBBV044564560 | ||
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| 100 | 1 | |a Rieber, Daniel |e Verfasser |0 (DE-588)1141320355 |4 aut | |
| 245 | 1 | 0 | |a Mobile Marketing |b Grundlagen, Strategien, Instrumente |c Daniel Rieber |
| 264 | 1 | |a Wiesbaden |b Springer Gabler |c [2017] | |
| 300 | |a XV, 113 Seiten |b Illustrationen | ||
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| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Business | |
| 650 | 4 | |a Internet marketing | |
| 650 | 4 | |a Industrial management | |
| 650 | 4 | |a Market research | |
| 650 | 4 | |a Business and Management | |
| 650 | 4 | |a Online Marketing/Social Media | |
| 650 | 4 | |a Media Management | |
| 650 | 4 | |a Market Research/Competitive Intelligence | |
| 650 | 4 | |a Wirtschaft | |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Mobile Telekommunikation |0 (DE-588)4341131-9 |2 gnd |9 rswk-swf |
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| 999 | |a oai:aleph.bib-bvb.de:BVB01-029963117 | ||
Datensatz im Suchindex
| DE-BY-862_location | 2000 |
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| _version_ | 1806177045802123264 |
| any_adam_object | |
| author | Rieber, Daniel |
| author_GND | (DE-588)1141320355 |
| author_facet | Rieber, Daniel |
| author_role | aut |
| author_sort | Rieber, Daniel |
| author_variant | d r dr |
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| dewey-ones | 658 - General management |
| dewey-raw | 658.872 |
| dewey-search | 658.872 |
| dewey-sort | 3658.872 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV044564560 |
| illustrated | Illustrated |
| indexdate | 2024-08-01T11:30:58Z |
| institution | BVB |
| isbn | 9783658147761 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029963117 |
| oclc_num | 1006732566 |
| open_access_boolean | |
| owner | DE-355 DE-BY-UBR DE-525 DE-862 DE-BY-FWS |
| owner_facet | DE-355 DE-BY-UBR DE-525 DE-862 DE-BY-FWS |
| physical | XV, 113 Seiten Illustrationen |
| publishDate | 2017 |
| publishDateSearch | 2017 |
| publishDateSort | 2017 |
| publisher | Springer Gabler |
| record_format | marc |
| spellingShingle | Rieber, Daniel Mobile Marketing Grundlagen, Strategien, Instrumente Business Internet marketing Industrial management Market research Business and Management Online Marketing/Social Media Media Management Market Research/Competitive Intelligence Wirtschaft Marketing (DE-588)4037589-4 gnd Mobile Telekommunikation (DE-588)4341131-9 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4341131-9 |
| title | Mobile Marketing Grundlagen, Strategien, Instrumente |
| title_auth | Mobile Marketing Grundlagen, Strategien, Instrumente |
| title_exact_search | Mobile Marketing Grundlagen, Strategien, Instrumente |
| title_full | Mobile Marketing Grundlagen, Strategien, Instrumente Daniel Rieber |
| title_fullStr | Mobile Marketing Grundlagen, Strategien, Instrumente Daniel Rieber |
| title_full_unstemmed | Mobile Marketing Grundlagen, Strategien, Instrumente Daniel Rieber |
| title_short | Mobile Marketing |
| title_sort | mobile marketing grundlagen strategien instrumente |
| title_sub | Grundlagen, Strategien, Instrumente |
| topic | Business Internet marketing Industrial management Market research Business and Management Online Marketing/Social Media Media Management Market Research/Competitive Intelligence Wirtschaft Marketing (DE-588)4037589-4 gnd Mobile Telekommunikation (DE-588)4341131-9 gnd |
| topic_facet | Business Internet marketing Industrial management Market research Business and Management Online Marketing/Social Media Media Management Market Research/Competitive Intelligence Wirtschaft Marketing Mobile Telekommunikation |
| work_keys_str_mv | AT rieberdaniel mobilemarketinggrundlagenstrategieninstrumente |