Marketing the Third Reich: persuasion, packaging and propaganda
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York ; London
Routledge, Taylor & Francis Group
2018
|
| Schriftenreihe: | Routledge studies in fascism and the far right
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | xiii, 290 Seiten Illustrationen |
| ISBN: | 9781138060562 9781138060586 |
Internformat
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| 245 | 1 | 0 | |a Marketing the Third Reich |b persuasion, packaging and propaganda |c Nicholas O'Shaughnessy |
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| 300 | |a xiii, 290 Seiten |b Illustrationen | ||
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| 490 | 0 | |a Routledge studies in fascism and the far right | |
| 500 | |a Includes bibliographical references and index | ||
| 650 | 4 | |a Geschichte | |
| 650 | 4 | |a Nazi propaganda | |
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| 650 | 4 | |a Totalitarianism and art |z Germany |x History | |
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Datensatz im Suchindex
| _version_ | 1804177926572212224 |
|---|---|
| adam_text | MARKETING THE THIRD REICH
/ O SHAUGHNESSY, NICHOLAS J.YYD1954-YYEAUTHOR
: 2018
TABLE OF CONTENTS / INHALTSVERZEICHNIS
WAS THERE A NAZI BRAND?
THE MARKETING MANAGERS OF THE THIRD REICH : A CHAOS THEORY OF GOVERNMENT
OPERATIONAL : IMPELEMENTING THE NAZI BRAND
PROMOTION : POLITICAL MARKETING COMMUNICATION
THE MINISTRY OF ILLUSION
PRODUCT : ADOLF HITLER, THE ERSATZ KAISER
PACKAGING : THE POLITICS OF CONSUMPTION AND THE CONSUMPTION OF POLITICS
PLACE : POLITICAL MARKETING CHANNELS, THE ENTREPRENEURSHIP OF THE PUBLIC
SPACE
LEGACY : THE IMPLICATIONS OF THE NAZI BRAND
HITLER OUR CONTEMPORARY : BRAND HERITAGE, THE REICH AS POWER BRAND
WAS ADOLF HITLER AHEAD OF HIS TIME? : A REVIEW OF COMPARATIVE
SELF-PRESENTATION
EPILOGUE: THE FUIHRER AND THE DONALD : THE GHOST OF A RESEMBLANCE?
DIESES SCHRIFTSTUECK WURDE MASCHINELL ERZEUGT.
|
| any_adam_object | 1 |
| author | O'Shaughnessy, Nicholas Jackson 1954- |
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| author_variant | n j o nj njo |
| building | Verbundindex |
| bvnumber | BV044557751 |
| callnumber-first | D - World History |
| callnumber-label | DD254 |
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| callnumber-search | DD254 |
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| callnumber-subject | DD - Germany |
| classification_rvk | NQ 2270 |
| ctrlnum | (OCoLC)1003488423 (DE-599)BVBBV044557751 |
| dewey-full | 320.94301/4 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 320 - Political science (Politics and government) |
| dewey-raw | 320.94301/4 |
| dewey-search | 320.94301/4 |
| dewey-sort | 3320.94301 14 |
| dewey-tens | 320 - Political science (Politics and government) |
| discipline | Politologie Geschichte |
| format | Book |
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| id | DE-604.BV044557751 |
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| isbn | 9781138060562 9781138060586 |
| language | English |
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| series2 | Routledge studies in fascism and the far right |
| spelling | O'Shaughnessy, Nicholas Jackson 1954- Verfasser (DE-588)17058500X aut Marketing the Third Reich persuasion, packaging and propaganda Nicholas O'Shaughnessy New York ; London Routledge, Taylor & Francis Group 2018 xiii, 290 Seiten Illustrationen txt rdacontent n rdamedia nc rdacarrier Routledge studies in fascism and the far right Includes bibliographical references and index Geschichte Nazi propaganda National socialism Germany History Totalitarianism and art Germany History Nationalsozialismus (DE-588)4041316-0 gnd rswk-swf Propaganda (DE-588)4076374-2 gnd rswk-swf Deutschland Nationalsozialismus (DE-588)4041316-0 s Propaganda (DE-588)4076374-2 s DE-604 Erscheint auch als Online-Ausgabe O'Shaughnessy, Nicholas J., 1954- author Marketing the Third Reich New York : Routledge, 2018 978-1-315-16300-0 LoC Fremddatenuebernahme application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029956431&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | O'Shaughnessy, Nicholas Jackson 1954- Marketing the Third Reich persuasion, packaging and propaganda Geschichte Nazi propaganda National socialism Germany History Totalitarianism and art Germany History Nationalsozialismus (DE-588)4041316-0 gnd Propaganda (DE-588)4076374-2 gnd |
| subject_GND | (DE-588)4041316-0 (DE-588)4076374-2 |
| title | Marketing the Third Reich persuasion, packaging and propaganda |
| title_auth | Marketing the Third Reich persuasion, packaging and propaganda |
| title_exact_search | Marketing the Third Reich persuasion, packaging and propaganda |
| title_full | Marketing the Third Reich persuasion, packaging and propaganda Nicholas O'Shaughnessy |
| title_fullStr | Marketing the Third Reich persuasion, packaging and propaganda Nicholas O'Shaughnessy |
| title_full_unstemmed | Marketing the Third Reich persuasion, packaging and propaganda Nicholas O'Shaughnessy |
| title_short | Marketing the Third Reich |
| title_sort | marketing the third reich persuasion packaging and propaganda |
| title_sub | persuasion, packaging and propaganda |
| topic | Geschichte Nazi propaganda National socialism Germany History Totalitarianism and art Germany History Nationalsozialismus (DE-588)4041316-0 gnd Propaganda (DE-588)4076374-2 gnd |
| topic_facet | Geschichte Nazi propaganda National socialism Germany History Totalitarianism and art Germany History Nationalsozialismus Propaganda Deutschland |
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