Consumer behavior:
Gespeichert in:
Hauptverfasser: | , , |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Boston, MA
Cengage Learning
[2018]
|
Ausgabe: | 7th edition |
Schlagworte: | |
Beschreibung: | xviii, 525 Seiten Illustrationen, Diagramme |
ISBN: | 9781305507272 |
Internformat
MARC
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035 | |a (OCoLC)980319016 | ||
035 | |a (DE-599)BSZ489558879 | ||
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041 | 0 | |a eng | |
049 | |a DE-91 |a DE-11 |a DE-945 |a DE-739 |a DE-1049 |a DE-1043 |a DE-188 |a DE-898 |a DE-521 | ||
084 | |a QW 300 |0 (DE-625)142175: |2 rvk | ||
084 | |a WIR 740f |2 stub | ||
084 | |a WIR 800f |2 stub | ||
100 | 1 | |a Hoyer, Wayne D. |e Verfasser |0 (DE-588)137908571 |4 aut | |
245 | 1 | 0 | |a Consumer behavior |c Wayne D. Hoyer (University of Texas, Austin), Deborah J. MacInnis (University of Southern California), Rik Pieters (Tilburg University) |
250 | |a 7th edition | ||
264 | 1 | |a Boston, MA |b Cengage Learning |c [2018] | |
264 | 4 | |c © 2018 | |
300 | |a xviii, 525 Seiten |b Illustrationen, Diagramme | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
650 | 0 | 7 | |a Verbraucherverhalten |0 (DE-588)4062644-1 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Verbraucherforschung |0 (DE-588)4187567-9 |2 gnd |9 rswk-swf |
655 | 7 | |0 (DE-588)4123623-3 |a Lehrbuch |2 gnd-content | |
689 | 0 | 0 | |a Verbraucherforschung |0 (DE-588)4187567-9 |D s |
689 | 0 | 1 | |a Verbraucherverhalten |0 (DE-588)4062644-1 |D s |
689 | 0 | |5 DE-604 | |
700 | 1 | |a MacInnis, Deborah J. |e Verfasser |0 (DE-588)134232992 |4 aut | |
700 | 1 | |a Pieters, Rik |d 1955- |e Verfasser |0 (DE-588)143461273 |4 aut | |
999 | |a oai:aleph.bib-bvb.de:BVB01-029952638 |
Datensatz im Suchindex
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any_adam_object | |
author | Hoyer, Wayne D. MacInnis, Deborah J. Pieters, Rik 1955- |
author_GND | (DE-588)137908571 (DE-588)134232992 (DE-588)143461273 |
author_facet | Hoyer, Wayne D. MacInnis, Deborah J. Pieters, Rik 1955- |
author_role | aut aut aut |
author_sort | Hoyer, Wayne D. |
author_variant | w d h wd wdh d j m dj djm r p rp |
building | Verbundindex |
bvnumber | BV044553847 |
classification_rvk | QW 300 |
classification_tum | WIR 740f WIR 800f |
ctrlnum | (OCoLC)980319016 (DE-599)BSZ489558879 |
discipline | Arbeitswissenschaften Wirtschaftswissenschaften |
edition | 7th edition |
format | Book |
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genre | (DE-588)4123623-3 Lehrbuch gnd-content |
genre_facet | Lehrbuch |
id | DE-604.BV044553847 |
illustrated | Illustrated |
indexdate | 2024-07-10T07:55:44Z |
institution | BVB |
isbn | 9781305507272 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029952638 |
oclc_num | 980319016 |
open_access_boolean | |
owner | DE-91 DE-BY-TUM DE-11 DE-945 DE-739 DE-1049 DE-1043 DE-188 DE-898 DE-BY-UBR DE-521 |
owner_facet | DE-91 DE-BY-TUM DE-11 DE-945 DE-739 DE-1049 DE-1043 DE-188 DE-898 DE-BY-UBR DE-521 |
physical | xviii, 525 Seiten Illustrationen, Diagramme |
publishDate | 2018 |
publishDateSearch | 2018 |
publishDateSort | 2018 |
publisher | Cengage Learning |
record_format | marc |
spelling | Hoyer, Wayne D. Verfasser (DE-588)137908571 aut Consumer behavior Wayne D. Hoyer (University of Texas, Austin), Deborah J. MacInnis (University of Southern California), Rik Pieters (Tilburg University) 7th edition Boston, MA Cengage Learning [2018] © 2018 xviii, 525 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf Verbraucherforschung (DE-588)4187567-9 gnd rswk-swf (DE-588)4123623-3 Lehrbuch gnd-content Verbraucherforschung (DE-588)4187567-9 s Verbraucherverhalten (DE-588)4062644-1 s DE-604 MacInnis, Deborah J. Verfasser (DE-588)134232992 aut Pieters, Rik 1955- Verfasser (DE-588)143461273 aut |
spellingShingle | Hoyer, Wayne D. MacInnis, Deborah J. Pieters, Rik 1955- Consumer behavior Verbraucherverhalten (DE-588)4062644-1 gnd Verbraucherforschung (DE-588)4187567-9 gnd |
subject_GND | (DE-588)4062644-1 (DE-588)4187567-9 (DE-588)4123623-3 |
title | Consumer behavior |
title_auth | Consumer behavior |
title_exact_search | Consumer behavior |
title_full | Consumer behavior Wayne D. Hoyer (University of Texas, Austin), Deborah J. MacInnis (University of Southern California), Rik Pieters (Tilburg University) |
title_fullStr | Consumer behavior Wayne D. Hoyer (University of Texas, Austin), Deborah J. MacInnis (University of Southern California), Rik Pieters (Tilburg University) |
title_full_unstemmed | Consumer behavior Wayne D. Hoyer (University of Texas, Austin), Deborah J. MacInnis (University of Southern California), Rik Pieters (Tilburg University) |
title_short | Consumer behavior |
title_sort | consumer behavior |
topic | Verbraucherverhalten (DE-588)4062644-1 gnd Verbraucherforschung (DE-588)4187567-9 gnd |
topic_facet | Verbraucherverhalten Verbraucherforschung Lehrbuch |
work_keys_str_mv | AT hoyerwayned consumerbehavior AT macinnisdeborahj consumerbehavior AT pietersrik consumerbehavior |