Academic entrepreneurship: how to bring your scientific discovery to a successful commercial product
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Hoboken, New Jersey
Wiley
2017
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| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis Klappentext |
| Beschreibung: | xvii, 206 Seiten Illustrationen |
| ISBN: | 9781118859087 |
Internformat
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Datensatz im Suchindex
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| adam_text | Contents
A
Dedication ix
Foreword xi
Preface xiii
Acknowledgments xv
About the Author xvii
1 So, You Have a Game-Changing Discovery... Congratulations!
Brief Review of Academic Entrepreneurship 3
State of University Technology Transfer 5
Study of Academic Entrepreneurship 7
Academic Start-Ups Are “Early Stage” 8
Overview of the Process 13
Summary 18
References 18
2 Now What? Protect Your Intellectual Property 21
Types of Intellectual Property 22
Patent 22
Trademark or Service Mark 23
Copyright 23
Trade Secret 23
Patenting and Public Disclosure Considerations 25
University Patenting Process 27
The Anatomy of a Patent 34
How to Read a Patent 42
Summary 43
References 43
3 Are They Buying What You re Selling? The Search Phase 45
Example 48
Example (Continued) 51
vi
Contents
The Value Proposition 54
Summary 56
Reference 56
4 Friend or Foe: The Tech Transfer Office and Licensing 57
License Agreements with Existing Corporations 58
Example 58
University IP Licenses to Start-Ups 62
Summary 70
References 71
5 Proof-of-Concept Centers: Bridging the Innovation Gap 73
Proof-of-Concept Centers (POCCs) 77
SBIR/STTR Programs 83
Summary 86
References 86
6 Start-Up Management: You ve Got to Kiss a Lot of Frogs... 87
Founder s Term Sheet for RegenLive 99
Management Structure 102
Directors (Board of Directors) 102
Board of Advisors 105
Consultants 105
Subcontractors 106
Employees 108
Summary 110
References 111
7 Graduate Students and Postdocs, Start Up Your Career 113
Introduction 113
Why Do It? 114
Challenges and Opportunities Spinning Out from the University
for Students 116
Faculty Member Participation 119
Faculty Member Not Participating 122
None of the Above 123
Formal Education 123
Business Plan Competitions...Not Just for Undergrads 125
Conclusion 126
References 127
8 Incubators and Accelerators: It s Time to Move Out 129
Incubators 130
Accelerators 136
Summary 140
References 140
9 Do You Believe in Angels? Financing Your Company 143
Business Plan 143
Finding Investors 149
Friends and Family 150
Local Incubators/Accelerators 150
Economic Development Organizations 151
Individual Angels 151
Angel Investor Groups or Networks 153
Corporate Investors 154
Crowdfunding 155
Equity Crowdfunding 157
Academic Crowdfunding 160
Venture Capital 162
University Venture Capital 165
Sample Problem 168
Building and Expanding Value for the Academic Founder 171
Summary 174
References 175
10 Your Roadmap: Avoid the Potholes 177
How to Create a Successful Company 183
Example 1: Uber 183
The Concept 183
Market Research 183
Intellectual Property 184
Proof of Concept 184
The Team 184
Financing 184
Challenges for Uber 185
Example 2: Genentech 185
Discovery 186
Intellectual Property 186
The Team 187
Market Research 187
Financing 188
Summary and Going Forward to Your Successful Venture 190
References 191
Suggested Reading 193
Key Terms 195
Index 199
ACADEMIC ENTREPRENEURSHIP
How to Bring Your Scientific Discovery to a Successful Commercial Product
Academic entrepreneurship is the ability of a faculty
member, graduate student, post-doctoral researcher,
or medical doctor; to take a discovery from the lab and
translate it into a commercial reality. This can be done in
several ways, but the two most common methods are either
licensing existing intellectual property from the University
to a major corporation that will then commercialize
the technology; or starting a new company around the
technology. In academic training at the graduate student
and faculty level, there is seldom training on the steps
involved in these processes.
How many academics have been in this peculiar situation
of wanting to spin their technology out of the lab toward
commercialization, but did not even know where to begin?
This unique book, Academic Entrepreneurship: How to
Bring Your Scientific Discovery to a Successful Commercial
Product, gives easy- to-follow steps to make that discovery
into a product through different pathways from licenses to
start-ups - navigating technology transfer offices, conflicts
of interest, market analysis, finding the right co-founder,
and determining how to best finance and manage a venture.
Interviews with academic entrepreneurs and other key
members of the academic entrepreneurial ecosystem
provide commentary and share secret strategies for success
along with some pitfalls to avoid.
This manual is an indispensable road-map to successful commercialization of academic research
that offers numerous key benefits like:
• Help with the growing trend of academic faculty commercializing discoveries
• A pathway and easy-to-follow steps towards determining whether a discovery / idea / technology
is viable from a business perspective as well as how to execute the necessary steps to create a
new start-up company
• A light-hearted and accessible style of a step-by-step guide to help graduate students,
post-docs, and faculty learn how to go about spinning out their research from the lab
• Interviews by faculty in the disciplines of materials science, pharmaceuticals, medical devices,
information technology, energy, and mechanical devices - offering tips and discussing potential
pitfalls to be avoided
DISCOVERY PATENT
PUBLICATION
PRODUCT
MARKET
TESTING
PARTNER
PROOF OF
CONCEPT
START-UP
TECH
TRANSFER
BUSINESS
PLAN
ANGEL
INVESTOR
DELIVERABLES
MICHELE MARCOLONGO, PhD, is Department Head and Professor of Materials Science and Engineering
at Drexel University and has a laboratory focus in biomaterials. In a past position as Senior Associate Vice
Provost for Translational Research, she worked to translate research discoveries from the laboratory toward
commercialization and served on the Operations Boards of the Nanotechnology Institute and the Energy
Commercialization Institute. Dr. Marcolongo has co-founded two companies in the field of medical devices.
Cover Design: Wiley
Cover Image: Courtesy of Michele Marcolongo
www.wiley.com
Wiley
SBN 978-1-118-85908-7
859087
Also available
as an e-book
9
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| title_full | Academic entrepreneurship how to bring your scientific discovery to a successful commercial product Michele Marcolongo |
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