Mobile Marketing: Grundlagen, Strategien, Instrumente
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | German |
Veröffentlicht: |
Wiesbaden
Springer Fachmedien Wiesbaden
[2017]
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Schlagworte: | |
Online-Zugang: | BFB01 BHS01 BTU01 BTW01 EFN01 FAB01 FAN01 FAW01 FCO01 FFW01 FHA01 FHD01 FHI01 FHM01 FHN01 FHO01 FHR01 FKE01 FLA01 FNU01 FRO01 FWS01 FWS02 HTW01 HWR01 TUM01 UBG01 UBM01 UBR01 UBT01 UBW01 UBY01 UEI01 UER01 UPA01 URL des Erstveröffentlichers |
Beschreibung: | 1 Online-Ressource (XV, 113 S. 23 Abb) |
ISBN: | 9783658147778 |
DOI: | 10.1007/978-3-658-14777-8 |
Internformat
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Datensatz im Suchindex
DE-BY-FWS_katkey | 658861 |
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any_adam_object | |
author | Rieber, Daniel |
author_GND | (DE-588)1141320355 |
author_facet | Rieber, Daniel |
author_role | aut |
author_sort | Rieber, Daniel |
author_variant | d r dr |
building | Verbundindex |
bvnumber | BV044529868 |
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collection | ZDB-2-SWI |
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dewey-full | 658.872 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.872 |
dewey-search | 658.872 |
dewey-sort | 3658.872 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
doi_str_mv | 10.1007/978-3-658-14777-8 |
format | Electronic eBook |
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id | DE-604.BV044529868 |
illustrated | Not Illustrated |
indexdate | 2024-08-01T12:49:50Z |
institution | BVB |
isbn | 9783658147778 |
language | German |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029929169 |
oclc_num | 1011413839 |
open_access_boolean | |
owner | DE-355 DE-BY-UBR DE-860 DE-19 DE-BY-UBM DE-858 DE-1046 DE-1043 DE-Aug4 DE-898 DE-BY-UBR DE-861 DE-1049 DE-473 DE-BY-UBG DE-29 DE-20 DE-862 DE-BY-FWS DE-92 DE-522 DE-706 DE-91 DE-BY-TUM DE-B768 DE-859 DE-523 DE-1050 DE-863 DE-BY-FWS DE-1051 DE-824 DE-2070s DE-1052 DE-573 DE-M347 DE-703 DE-1102 DE-739 DE-634 DE-526 DE-188 DE-83 DE-1028 DE-11 |
owner_facet | DE-355 DE-BY-UBR DE-860 DE-19 DE-BY-UBM DE-858 DE-1046 DE-1043 DE-Aug4 DE-898 DE-BY-UBR DE-861 DE-1049 DE-473 DE-BY-UBG DE-29 DE-20 DE-862 DE-BY-FWS DE-92 DE-522 DE-706 DE-91 DE-BY-TUM DE-B768 DE-859 DE-523 DE-1050 DE-863 DE-BY-FWS DE-1051 DE-824 DE-2070s DE-1052 DE-573 DE-M347 DE-703 DE-1102 DE-739 DE-634 DE-526 DE-188 DE-83 DE-1028 DE-11 |
physical | 1 Online-Ressource (XV, 113 S. 23 Abb) |
psigel | ZDB-2-SWI ZDB-2-SWI_2017 |
publishDate | 2017 |
publishDateSearch | 2017 |
publishDateSort | 2017 |
publisher | Springer Fachmedien Wiesbaden |
record_format | marc |
spellingShingle | Rieber, Daniel Mobile Marketing Grundlagen, Strategien, Instrumente Business Internet marketing Industrial management Market research Business and Management Online Marketing/Social Media Media Management Market Research/Competitive Intelligence Wirtschaft Marketing (DE-588)4037589-4 gnd Mobile Telekommunikation (DE-588)4341131-9 gnd |
subject_GND | (DE-588)4037589-4 (DE-588)4341131-9 |
title | Mobile Marketing Grundlagen, Strategien, Instrumente |
title_auth | Mobile Marketing Grundlagen, Strategien, Instrumente |
title_exact_search | Mobile Marketing Grundlagen, Strategien, Instrumente |
title_full | Mobile Marketing Grundlagen, Strategien, Instrumente von Daniel Rieber |
title_fullStr | Mobile Marketing Grundlagen, Strategien, Instrumente von Daniel Rieber |
title_full_unstemmed | Mobile Marketing Grundlagen, Strategien, Instrumente von Daniel Rieber |
title_short | Mobile Marketing |
title_sort | mobile marketing grundlagen strategien instrumente |
title_sub | Grundlagen, Strategien, Instrumente |
topic | Business Internet marketing Industrial management Market research Business and Management Online Marketing/Social Media Media Management Market Research/Competitive Intelligence Wirtschaft Marketing (DE-588)4037589-4 gnd Mobile Telekommunikation (DE-588)4341131-9 gnd |
topic_facet | Business Internet marketing Industrial management Market research Business and Management Online Marketing/Social Media Media Management Market Research/Competitive Intelligence Wirtschaft Marketing Mobile Telekommunikation |
url | https://doi.org/10.1007/978-3-658-14777-8 |
work_keys_str_mv | AT rieberdaniel mobilemarketinggrundlagenstrategieninstrumente |