The diversity bonus: how great teams pay off in the knowledge economy
"What if workforce diversity is more than simply the right thing to do in order to make society more integrated and just? What if diversity can also improve the bottom line of businesses and other organizations facing complex challenges in the knowledge economy? It can. And The Diversity Bonus...
Gespeichert in:
1. Verfasser: | |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Princeton
Princeton University Press
[2017]
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Schriftenreihe: | Our compelling interests
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Schlagworte: | |
Online-Zugang: | Inhaltsverzeichnis |
Zusammenfassung: | "What if workforce diversity is more than simply the right thing to do in order to make society more integrated and just? What if diversity can also improve the bottom line of businesses and other organizations facing complex challenges in the knowledge economy? It can. And The Diversity Bonus shows how and why. Scott Page, a leading thinker, writer, and speaker whose ideas and advice are sought after by corporations, nonprofits, universities, and governments around the world, makes a clear and compellingly pragmatic case for diversity and inclusion. He presents overwhelming evidence that teams that include different kinds of thinkers outperform homogenous groups on complex tasks, producing what he calls "diversity bonuses." These bonuses include improved problem solving, increased innovation, and more accurate predictions—all of which lead to better performance and results. Page shows that various types of cognitive diversity—differences in how people perceive, encode, analyze, and organize the same information and experiences—are linked to better outcomes. He then describes how these cognitive differences are influenced by other kinds of diversity, including racial and gender differences—in other words, identity diversity. Identity diversity, therefore, can also produce bonuses. Drawing on research in economics, psychology, computer science, and many other fields, The Diversity Bonus also tells the stories of people and organizations that have tapped the power of diversity to solve complex problems. And the book includes a challenging response from Katherine Phillips of the Columbia Business School"--Publisher's description |
Beschreibung: | xvii, 302 Seiten Illustrationen |
ISBN: | 9780691176888 |
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Datensatz im Suchindex
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adam_text | Contents
List of figures vi
List of tables viii
List of boxes ix
PART I 1
1. Public management and marketing 3
2. Marketing and public marketing 15
PART II 37
3. Basic marketing concepts 39
4. Marketing information research 62
5. Marketing strategy 89
6. Marketing instruments 113
PART III 139
7. Public communications - an introduction 141
8. Communications models and strategies 166
9. Communications instruments 186
10. Communication control 209
11. Crisis communication 222
Appendix: a case study 249
Index 259
V
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discipline | Wirtschaftswissenschaften |
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illustrated | Illustrated |
indexdate | 2024-07-10T07:54:25Z |
institution | BVB |
isbn | 9780691176888 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029892045 |
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physical | xvii, 302 Seiten Illustrationen |
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spelling | Page, Scott E. Verfasser aut The diversity bonus how great teams pay off in the knowledge economy Scott E. Page Princeton Princeton University Press [2017] xvii, 302 Seiten Illustrationen txt rdacontent n rdamedia nc rdacarrier Our compelling interests "What if workforce diversity is more than simply the right thing to do in order to make society more integrated and just? What if diversity can also improve the bottom line of businesses and other organizations facing complex challenges in the knowledge economy? It can. And The Diversity Bonus shows how and why. Scott Page, a leading thinker, writer, and speaker whose ideas and advice are sought after by corporations, nonprofits, universities, and governments around the world, makes a clear and compellingly pragmatic case for diversity and inclusion. He presents overwhelming evidence that teams that include different kinds of thinkers outperform homogenous groups on complex tasks, producing what he calls "diversity bonuses." These bonuses include improved problem solving, increased innovation, and more accurate predictions—all of which lead to better performance and results. Page shows that various types of cognitive diversity—differences in how people perceive, encode, analyze, and organize the same information and experiences—are linked to better outcomes. He then describes how these cognitive differences are influenced by other kinds of diversity, including racial and gender differences—in other words, identity diversity. Identity diversity, therefore, can also produce bonuses. Drawing on research in economics, psychology, computer science, and many other fields, The Diversity Bonus also tells the stories of people and organizations that have tapped the power of diversity to solve complex problems. And the book includes a challenging response from Katherine Phillips of the Columbia Business School"--Publisher's description Diversity Management (DE-588)7611361-9 gnd rswk-swf Teamwork (DE-588)4126974-3 gnd rswk-swf Diversity in the workplace Knowledge economy Diversity Management (DE-588)7611361-9 s Teamwork (DE-588)4126974-3 s DE-604 Digitalisierung UB Bamberg - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029892045&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
spellingShingle | Page, Scott E. The diversity bonus how great teams pay off in the knowledge economy Diversity Management (DE-588)7611361-9 gnd Teamwork (DE-588)4126974-3 gnd |
subject_GND | (DE-588)7611361-9 (DE-588)4126974-3 |
title | The diversity bonus how great teams pay off in the knowledge economy |
title_auth | The diversity bonus how great teams pay off in the knowledge economy |
title_exact_search | The diversity bonus how great teams pay off in the knowledge economy |
title_full | The diversity bonus how great teams pay off in the knowledge economy Scott E. Page |
title_fullStr | The diversity bonus how great teams pay off in the knowledge economy Scott E. Page |
title_full_unstemmed | The diversity bonus how great teams pay off in the knowledge economy Scott E. Page |
title_short | The diversity bonus |
title_sort | the diversity bonus how great teams pay off in the knowledge economy |
title_sub | how great teams pay off in the knowledge economy |
topic | Diversity Management (DE-588)7611361-9 gnd Teamwork (DE-588)4126974-3 gnd |
topic_facet | Diversity Management Teamwork |
url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029892045&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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