Handbook of Marketing Decision Models:
Gespeichert in:
| Weitere Verfasser: | , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Cham
Springer
2017
|
| Ausgabe: | Second edition |
| Schriftenreihe: | International Series in Operations Research & Management Science
254 |
| Schlagworte: | |
| Online-Zugang: | BTU01 FAB01 FAW01 FHA01 FHI01 FHM01 FHN01 FHO01 FHR01 FKE01 FLA01 FNU01 FRO01 FWS01 FWS02 HTW01 HWR01 TUM01 UBG01 UBR01 UBT01 UBW01 UBY01 UEI01 UER01 UPA01 Volltext |
| Beschreibung: | 1 Online-Ressource (XI, 598 Seiten) 35 Illustrationen, 19 Illustrationen (farbig) |
| ISBN: | 9783319569413 |
| ISSN: | 0884-8289 |
| DOI: | 10.1007/978-3-319-56941-3 |
Internformat
MARC
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Datensatz im Suchindex
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| _version_ | 1806181693045866496 |
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| author2 | Wierenga, Berend Lans, Ralf van der 1977- |
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| author_GND | (DE-588)170247511 (DE-588)131823485 |
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| building | Verbundindex |
| bvnumber | BV044432749 |
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| collection | ZDB-2-BUM |
| ctrlnum | (ZDB-2-BUM)9783319569413 (OCoLC)1002250569 (DE-599)BVBBV044432749 |
| dewey-full | 658.40301 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.40301 |
| dewey-search | 658.40301 |
| dewey-sort | 3658.40301 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| doi_str_mv | 10.1007/978-3-319-56941-3 |
| edition | Second edition |
| era | Geschichte 1990-2008 gnd |
| era_facet | Geschichte 1990-2008 |
| format | Electronic eBook |
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| genre | (DE-588)4143413-4 Aufsatzsammlung gnd-content |
| genre_facet | Aufsatzsammlung |
| id | DE-604.BV044432749 |
| illustrated | Not Illustrated |
| indexdate | 2024-08-01T12:44:51Z |
| institution | BVB |
| isbn | 9783319569413 |
| issn | 0884-8289 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029834107 |
| oclc_num | 1002250569 |
| open_access_boolean | |
| owner | DE-860 DE-91 DE-BY-TUM DE-1046 DE-1043 DE-Aug4 DE-898 DE-BY-UBR DE-861 DE-523 DE-1049 DE-859 DE-473 DE-BY-UBG DE-29 DE-863 DE-BY-FWS DE-20 DE-1051 DE-862 DE-BY-FWS DE-92 DE-355 DE-BY-UBR DE-824 DE-2070s DE-M347 DE-573 DE-703 DE-706 DE-739 DE-634 DE-188 DE-83 |
| owner_facet | DE-860 DE-91 DE-BY-TUM DE-1046 DE-1043 DE-Aug4 DE-898 DE-BY-UBR DE-861 DE-523 DE-1049 DE-859 DE-473 DE-BY-UBG DE-29 DE-863 DE-BY-FWS DE-20 DE-1051 DE-862 DE-BY-FWS DE-92 DE-355 DE-BY-UBR DE-824 DE-2070s DE-M347 DE-573 DE-703 DE-706 DE-739 DE-634 DE-188 DE-83 |
| physical | 1 Online-Ressource (XI, 598 Seiten) 35 Illustrationen, 19 Illustrationen (farbig) |
| psigel | ZDB-2-BUM ZDB-2-BUM_2017 |
| publishDate | 2017 |
| publishDateSearch | 2017 |
| publishDateSort | 2017 |
| publisher | Springer |
| record_format | marc |
| series | International Series in Operations Research & Management Science |
| series2 | International Series in Operations Research & Management Science |
| spellingShingle | Handbook of Marketing Decision Models International Series in Operations Research & Management Science Business Marketing Operations research Decision making Management science Business and Management Operation Research/Decision Theory Operations Research, Management Science Wirtschaft Wissenschaftsentwicklung (DE-588)4079355-2 gnd Mathematisches Modell (DE-588)4114528-8 gnd Entscheidungsmodell (DE-588)4121201-0 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4079355-2 (DE-588)4114528-8 (DE-588)4121201-0 (DE-588)4037589-4 (DE-588)4143413-4 |
| title | Handbook of Marketing Decision Models |
| title_auth | Handbook of Marketing Decision Models |
| title_exact_search | Handbook of Marketing Decision Models |
| title_full | Handbook of Marketing Decision Models edited by Berend Wierenga, Ralf van der Lans |
| title_fullStr | Handbook of Marketing Decision Models edited by Berend Wierenga, Ralf van der Lans |
| title_full_unstemmed | Handbook of Marketing Decision Models edited by Berend Wierenga, Ralf van der Lans |
| title_short | Handbook of Marketing Decision Models |
| title_sort | handbook of marketing decision models |
| topic | Business Marketing Operations research Decision making Management science Business and Management Operation Research/Decision Theory Operations Research, Management Science Wirtschaft Wissenschaftsentwicklung (DE-588)4079355-2 gnd Mathematisches Modell (DE-588)4114528-8 gnd Entscheidungsmodell (DE-588)4121201-0 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Business Marketing Operations research Decision making Management science Business and Management Operation Research/Decision Theory Operations Research, Management Science Wirtschaft Wissenschaftsentwicklung Mathematisches Modell Entscheidungsmodell Aufsatzsammlung |
| url | https://doi.org/10.1007/978-3-319-56941-3 |
| volume_link | (DE-604)BV035421305 |
| work_keys_str_mv | AT wierengaberend handbookofmarketingdecisionmodels AT lansralfvander handbookofmarketingdecisionmodels |