Handbook of Integrated CSR Communication:
Gespeichert in:
| Weitere Verfasser: | , , , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Cham
Springer International Publishing
2017
Springer 2017 |
| Schriftenreihe: | CSR, Sustainability, Ethics & Governance
|
| Schlagworte: | |
| Online-Zugang: | http://www.springer.com/ Inhaltstext |
| Beschreibung: | XIII, 501 Seiten Illustrationen, Diagramme 23.5 cm x 15.5 cm, 0 g |
| ISBN: | 9783319446981 3319446983 |
Internformat
MARC
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| 653 | |a Advertising | ||
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| 653 | |a CSR | ||
| 653 | |a Convergence of communication channels | ||
| 653 | |a Corporate social responsibility | ||
| 653 | |a Integrated marketing communication | ||
| 653 | |a Marketing | ||
| 653 | |a Organisational communication | ||
| 653 | |a Social media | ||
| 655 | 7 | |0 (DE-588)4143413-4 |a Aufsatzsammlung |2 gnd-content | |
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| 700 | 1 | |a Diehl, Sandra |0 (DE-588)122893670 |4 edt | |
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| 700 | 1 | |a Terlutter, Ralf |0 (DE-588)1020811064 |4 edt | |
| 700 | 1 | |a Weder, Franzisca |4 edt | |
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| 776 | 0 | 8 | |i Elektronische Reproduktion |z 9783319447001 |
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| 856 | 4 | 0 | |u http://www.springer.com/ |x Verlag |
| 856 | 4 | 2 | |m X:MVB |q text/html |u http://deposit.dnb.de/cgi-bin/dokserv?id=d2346528c15f47bf8fd9b8f4b2a86324&prov=M&dok_var=1&dok_ext=htm |3 Inhaltstext |
| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-029818302 | |
Datensatz im Suchindex
| _version_ | 1806413827555721216 |
|---|---|
| adam_text | |
| any_adam_object | |
| author2 | Diehl, Sandra Karmasin, Matthias 1964- Mueller, Barbara 1958- Terlutter, Ralf Weder, Franzisca |
| author2_role | edt edt edt edt edt |
| author2_variant | s d sd m k mk b m bm r t rt f w fw |
| author_GND | (DE-588)122893670 (DE-588)120968851 (DE-588)129323233 (DE-588)1020811064 |
| author_facet | Diehl, Sandra Karmasin, Matthias 1964- Mueller, Barbara 1958- Terlutter, Ralf Weder, Franzisca |
| building | Verbundindex |
| bvnumber | BV044416615 |
| classification_rvk | QP 345 |
| ctrlnum | (OCoLC)1002249977 (DE-599)DNB1106397452 |
| dewey-full | 330 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 330 - Economics |
| dewey-raw | 330 |
| dewey-search | 330 |
| dewey-sort | 3330 |
| dewey-tens | 330 - Economics |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| genre | (DE-588)4143413-4 Aufsatzsammlung gnd-content |
| genre_facet | Aufsatzsammlung |
| id | DE-604.BV044416615 |
| illustrated | Illustrated |
| indexdate | 2024-08-04T00:14:30Z |
| institution | BVB |
| institution_GND | (DE-588)1064344704 |
| isbn | 9783319446981 3319446983 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029818302 |
| oclc_num | 1002249977 |
| open_access_boolean | |
| owner | DE-1049 |
| owner_facet | DE-1049 |
| physical | XIII, 501 Seiten Illustrationen, Diagramme 23.5 cm x 15.5 cm, 0 g |
| publishDate | 2017 |
| publishDateSearch | 2017 |
| publishDateSort | 2017 |
| publisher | Springer International Publishing Springer |
| record_format | marc |
| series2 | CSR, Sustainability, Ethics & Governance |
| spelling | Handbook of Integrated CSR Communication Cham Springer International Publishing 2017 Springer 2017 XIII, 501 Seiten Illustrationen, Diagramme 23.5 cm x 15.5 cm, 0 g txt rdacontent n rdamedia nc rdacarrier CSR, Sustainability, Ethics & Governance Öffentlichkeitsarbeit (DE-588)4043188-5 gnd rswk-swf Corporate Social Responsibility (DE-588)7697760-2 gnd rswk-swf Unternehmen (DE-588)4061963-1 gnd rswk-swf Internationales Management (DE-588)4114040-0 gnd rswk-swf Kommunikationspolitik (DE-588)4232471-3 gnd rswk-swf Stakeholder (DE-588)4300861-6 gnd rswk-swf KJG Advertising Big data CSR Convergence of communication channels Corporate social responsibility Integrated marketing communication Marketing Organisational communication Social media (DE-588)4143413-4 Aufsatzsammlung gnd-content Unternehmen (DE-588)4061963-1 s Stakeholder (DE-588)4300861-6 s Kommunikationspolitik (DE-588)4232471-3 s Corporate Social Responsibility (DE-588)7697760-2 s Internationales Management (DE-588)4114040-0 s Öffentlichkeitsarbeit (DE-588)4043188-5 s DE-604 Diehl, Sandra (DE-588)122893670 edt Karmasin, Matthias 1964- (DE-588)120968851 edt Mueller, Barbara 1958- (DE-588)129323233 edt Terlutter, Ralf (DE-588)1020811064 edt Weder, Franzisca edt Springer International Publishing (DE-588)1064344704 pbl Elektronische Reproduktion 9783319447001 Erscheint auch als Online-Ausgabe Handbook of Integrated CSR Communication Cham : Springer International Publishing, 2017 Online-Ressource http://www.springer.com/ Verlag X:MVB text/html http://deposit.dnb.de/cgi-bin/dokserv?id=d2346528c15f47bf8fd9b8f4b2a86324&prov=M&dok_var=1&dok_ext=htm Inhaltstext |
| spellingShingle | Handbook of Integrated CSR Communication Öffentlichkeitsarbeit (DE-588)4043188-5 gnd Corporate Social Responsibility (DE-588)7697760-2 gnd Unternehmen (DE-588)4061963-1 gnd Internationales Management (DE-588)4114040-0 gnd Kommunikationspolitik (DE-588)4232471-3 gnd Stakeholder (DE-588)4300861-6 gnd |
| subject_GND | (DE-588)4043188-5 (DE-588)7697760-2 (DE-588)4061963-1 (DE-588)4114040-0 (DE-588)4232471-3 (DE-588)4300861-6 (DE-588)4143413-4 |
| title | Handbook of Integrated CSR Communication |
| title_auth | Handbook of Integrated CSR Communication |
| title_exact_search | Handbook of Integrated CSR Communication |
| title_full | Handbook of Integrated CSR Communication |
| title_fullStr | Handbook of Integrated CSR Communication |
| title_full_unstemmed | Handbook of Integrated CSR Communication |
| title_short | Handbook of Integrated CSR Communication |
| title_sort | handbook of integrated csr communication |
| topic | Öffentlichkeitsarbeit (DE-588)4043188-5 gnd Corporate Social Responsibility (DE-588)7697760-2 gnd Unternehmen (DE-588)4061963-1 gnd Internationales Management (DE-588)4114040-0 gnd Kommunikationspolitik (DE-588)4232471-3 gnd Stakeholder (DE-588)4300861-6 gnd |
| topic_facet | Öffentlichkeitsarbeit Corporate Social Responsibility Unternehmen Internationales Management Kommunikationspolitik Stakeholder Aufsatzsammlung |
| url | http://www.springer.com/ http://deposit.dnb.de/cgi-bin/dokserv?id=d2346528c15f47bf8fd9b8f4b2a86324&prov=M&dok_var=1&dok_ext=htm |
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