Hospitality business development:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Amsterdam
Butterworth-Heinemann/Elsevier
2010
|
| Ausgabe: | 1st ed |
| Schlagworte: | |
| Online-Zugang: | FAW01 Volltext |
| Beschreibung: | Hospitality Business Development analyses and evaluates the different aspects of business growth routes and development processes in the international hospitality industry. It considers the essential features of the strategic business context, in which any hospitality organisation operates, and: Explores the essential requirements and challenges of hospitality business development, and the implications which these present for hospitality operators. . Explains how differentiation and€ innovation can become key to organizational success and provides you with the all of the skills you need to implement your own business development . Examines the shifting nature of demand, evaluating consumers' behaviour and relating the principles of customer centricity to the business development function . Is packed with case studies and industry related examples, which cover a broad range of hospitality sectors including in-flight catering, holiday homes, guest houses, licensed retail, catering, international restaurants and hotels, ensuring you have a thorough understanding of the international hospitality business development Hospitality Business Development equips students and aspiring hospitality managers with the necessary knowledge, expertise and skills in business development. This book is a must-read for any one studying or working in the hospitality industry. * The first book addressing hospitality product development, which has become increasingly important in the long-term success of hospitality businesses of all sizes * Explains how product innovation can become key to organizational success and provides the reader with the skills to implement their own product development * Written by an expert author team, in-depth global cases are used to contextualise learning and illustrate practical insight Includes bibliographical references and index |
| Beschreibung: | xxi, 289 pages |
| ISBN: | 9781856176095 1856176096 9780080884981 0080884989 |
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| 250 | |a 1st ed | ||
| 264 | 1 | |a Amsterdam |b Butterworth-Heinemann/Elsevier |c 2010 | |
| 300 | |a xxi, 289 pages | ||
| 336 | |b txt |2 rdacontent | ||
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| 338 | |b cr |2 rdacarrier | ||
| 500 | |a Hospitality Business Development analyses and evaluates the different aspects of business growth routes and development processes in the international hospitality industry. It considers the essential features of the strategic business context, in which any hospitality organisation operates, and: Explores the essential requirements and challenges of hospitality business development, and the implications which these present for hospitality operators. . Explains how differentiation and€ innovation can become key to organizational success and provides you with the all of the skills you need to implement your own business development . Examines the shifting nature of demand, evaluating consumers' behaviour and relating the principles of customer centricity to the business development function . Is packed with case studies and industry related examples, which cover a broad range of hospitality sectors including in-flight catering, holiday homes, guest houses, licensed retail, catering, international restaurants and hotels, ensuring you have a thorough understanding of the international hospitality business development Hospitality Business Development equips students and aspiring hospitality managers with the necessary knowledge, expertise and skills in business development. This book is a must-read for any one studying or working in the hospitality industry. * The first book addressing hospitality product development, which has become increasingly important in the long-term success of hospitality businesses of all sizes * Explains how product innovation can become key to organizational success and provides the reader with the skills to implement their own product development * Written by an expert author team, in-depth global cases are used to contextualise learning and illustrate practical insight | ||
| 500 | |a Includes bibliographical references and index | ||
| 650 | 7 | |a BUSINESS & ECONOMICS / Small Business |2 bisacsh | |
| 650 | 7 | |a Hospitality industry / Management |2 fast | |
| 650 | 7 | |a Hospitality industry / Planning |2 fast | |
| 650 | 7 | |a Strategic planning |2 fast | |
| 650 | 4 | |a Wirtschaft | |
| 650 | 4 | |a Hospitality industry |x Management | |
| 650 | 4 | |a Hospitality industry |x Planning | |
| 650 | 4 | |a Strategic planning | |
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Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Hassanien, Ahmed |
| author_facet | Hassanien, Ahmed |
| author_role | aut |
| author_sort | Hassanien, Ahmed |
| author_variant | a h ah |
| building | Verbundindex |
| bvnumber | BV044386331 |
| collection | ZDB-33-ESD ZDB-33-EBS |
| ctrlnum | (ZDB-33-ESD)ocn610009059 (OCoLC)610009059 (DE-599)BVBBV044386331 |
| dewey-full | 647.94068 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 647 - Management of public households |
| dewey-raw | 647.94068 |
| dewey-search | 647.94068 |
| dewey-sort | 3647.94068 |
| dewey-tens | 640 - Home and family management |
| discipline | Agrar-/Forst-/Ernährungs-/Haushaltswissenschaft / Gartenbau |
| edition | 1st ed |
| format | Electronic eBook |
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| id | DE-604.BV044386331 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:51:31Z |
| institution | BVB |
| isbn | 9781856176095 1856176096 9780080884981 0080884989 |
| language | English |
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| physical | xxi, 289 pages |
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| publishDate | 2010 |
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| publisher | Butterworth-Heinemann/Elsevier |
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| spelling | Hassanien, Ahmed Verfasser aut Hospitality business development Ahmed Hassanien, Crispin Dale, Alan Clarke 1st ed Amsterdam Butterworth-Heinemann/Elsevier 2010 xxi, 289 pages txt rdacontent c rdamedia cr rdacarrier Hospitality Business Development analyses and evaluates the different aspects of business growth routes and development processes in the international hospitality industry. It considers the essential features of the strategic business context, in which any hospitality organisation operates, and: Explores the essential requirements and challenges of hospitality business development, and the implications which these present for hospitality operators. . Explains how differentiation and€ innovation can become key to organizational success and provides you with the all of the skills you need to implement your own business development . Examines the shifting nature of demand, evaluating consumers' behaviour and relating the principles of customer centricity to the business development function . Is packed with case studies and industry related examples, which cover a broad range of hospitality sectors including in-flight catering, holiday homes, guest houses, licensed retail, catering, international restaurants and hotels, ensuring you have a thorough understanding of the international hospitality business development Hospitality Business Development equips students and aspiring hospitality managers with the necessary knowledge, expertise and skills in business development. This book is a must-read for any one studying or working in the hospitality industry. * The first book addressing hospitality product development, which has become increasingly important in the long-term success of hospitality businesses of all sizes * Explains how product innovation can become key to organizational success and provides the reader with the skills to implement their own product development * Written by an expert author team, in-depth global cases are used to contextualise learning and illustrate practical insight Includes bibliographical references and index BUSINESS & ECONOMICS / Small Business bisacsh Hospitality industry / Management fast Hospitality industry / Planning fast Strategic planning fast Wirtschaft Hospitality industry Management Hospitality industry Planning Strategic planning Hotelgewerbe (DE-588)4072636-8 gnd rswk-swf Management (DE-588)4037278-9 gnd rswk-swf Gastgewerbe (DE-588)4259231-8 gnd rswk-swf Gastgewerbe (DE-588)4259231-8 s Hotelgewerbe (DE-588)4072636-8 s Management (DE-588)4037278-9 s 1\p DE-604 Dale, Crispin Sonstige oth Clarke, Alan Sonstige oth http://www.sciencedirect.com/science/book/9781856176095 Verlag URL des Erstveröffentlichers Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Hassanien, Ahmed Hospitality business development BUSINESS & ECONOMICS / Small Business bisacsh Hospitality industry / Management fast Hospitality industry / Planning fast Strategic planning fast Wirtschaft Hospitality industry Management Hospitality industry Planning Strategic planning Hotelgewerbe (DE-588)4072636-8 gnd Management (DE-588)4037278-9 gnd Gastgewerbe (DE-588)4259231-8 gnd |
| subject_GND | (DE-588)4072636-8 (DE-588)4037278-9 (DE-588)4259231-8 |
| title | Hospitality business development |
| title_auth | Hospitality business development |
| title_exact_search | Hospitality business development |
| title_full | Hospitality business development Ahmed Hassanien, Crispin Dale, Alan Clarke |
| title_fullStr | Hospitality business development Ahmed Hassanien, Crispin Dale, Alan Clarke |
| title_full_unstemmed | Hospitality business development Ahmed Hassanien, Crispin Dale, Alan Clarke |
| title_short | Hospitality business development |
| title_sort | hospitality business development |
| topic | BUSINESS & ECONOMICS / Small Business bisacsh Hospitality industry / Management fast Hospitality industry / Planning fast Strategic planning fast Wirtschaft Hospitality industry Management Hospitality industry Planning Strategic planning Hotelgewerbe (DE-588)4072636-8 gnd Management (DE-588)4037278-9 gnd Gastgewerbe (DE-588)4259231-8 gnd |
| topic_facet | BUSINESS & ECONOMICS / Small Business Hospitality industry / Management Hospitality industry / Planning Strategic planning Wirtschaft Hospitality industry Management Hospitality industry Planning Hotelgewerbe Management Gastgewerbe |
| url | http://www.sciencedirect.com/science/book/9781856176095 |
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