Forecasting tourism demand: methods and strategies
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Oxford
Butterworth-Heinemann
2001
|
| Schlagworte: | |
| Online-Zugang: | FAW01 Volltext |
| Beschreibung: | Revised and updated version of: Practical tourism forecasting 'Forecasting tourism demand' is a text that no tourism professional can afford to be without. The tourism industry has experienced an overwhelming boom over recent years, and being able to predict future trends as accurately as possible is vital in the struggle to stay one step ahead of the competition. Building on the success of 'Practical Tourism Forecasting' this text looks at 13 methods of forecasting and with a user friendly style, 'Forecasting Tourism Demand' guides the reader through each method, highlighting its strengths and weaknesses and explaining how it can be applied to the tourism industry. 'Forecasting Tourism Demand' employs charts and tables to explain how to: * plan a forecasting project * analyse time series and other information * select the appropriate forecasting model * use the model for forecasting and evaluate its results Ideal for marketing managers and strategic planners in business, transportation planners and economic policy makers in government who must project demand for their products among tourists. Executives who rely on forecasts prepared by others will find it invaluable in assisting them to evaluate the validity and reliability of predictions and forecasts. Those engaged in analysing business trends will find it useful in surveying the future of what has been called the largest industry in the world. User-friendly guide to 13 methods of forecasting and selecting the one for you Examples from lodging, destination, airline and international tourism sectors Over 40 case studies illustrating the application of techniques described in the book Includes bibliographical references (pages 267-274) and index |
| Beschreibung: | xx, 279 pages |
| ISBN: | 9780750651707 0750651709 9781429484060 1429484063 008049496X 9780080494968 |
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Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Frechtling, Douglas C., (Douglas Carleton) |
| author_facet | Frechtling, Douglas C., (Douglas Carleton) |
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| author_sort | Frechtling, Douglas C., (Douglas Carleton) |
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| dewey-full | 338.4791 |
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| dewey-ones | 338 - Production |
| dewey-raw | 338.4791 |
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| dewey-tens | 330 - Economics |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV044385278 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:51:29Z |
| institution | BVB |
| isbn | 9780750651707 0750651709 9781429484060 1429484063 008049496X 9780080494968 |
| language | English |
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| physical | xx, 279 pages |
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| spelling | Frechtling, Douglas C., (Douglas Carleton) Verfasser aut Forecasting tourism demand methods and strategies Douglas C. Frechtling Oxford Butterworth-Heinemann 2001 xx, 279 pages txt rdacontent c rdamedia cr rdacarrier Revised and updated version of: Practical tourism forecasting 'Forecasting tourism demand' is a text that no tourism professional can afford to be without. The tourism industry has experienced an overwhelming boom over recent years, and being able to predict future trends as accurately as possible is vital in the struggle to stay one step ahead of the competition. Building on the success of 'Practical Tourism Forecasting' this text looks at 13 methods of forecasting and with a user friendly style, 'Forecasting Tourism Demand' guides the reader through each method, highlighting its strengths and weaknesses and explaining how it can be applied to the tourism industry. 'Forecasting Tourism Demand' employs charts and tables to explain how to: * plan a forecasting project * analyse time series and other information * select the appropriate forecasting model * use the model for forecasting and evaluate its results Ideal for marketing managers and strategic planners in business, transportation planners and economic policy makers in government who must project demand for their products among tourists. Executives who rely on forecasts prepared by others will find it invaluable in assisting them to evaluate the validity and reliability of predictions and forecasts. Those engaged in analysing business trends will find it useful in surveying the future of what has been called the largest industry in the world. User-friendly guide to 13 methods of forecasting and selecting the one for you Examples from lodging, destination, airline and international tourism sectors Over 40 case studies illustrating the application of techniques described in the book Includes bibliographical references (pages 267-274) and index BUSINESS & ECONOMICS / Industries / Hospitality, Travel & Tourism bisacsh Tourism / Forecasting fast Industrie Wirtschaft Tourism Forecasting Mathematisches Modell (DE-588)4114528-8 gnd rswk-swf Mathematische Methode (DE-588)4155620-3 gnd rswk-swf Prognose (DE-588)4047390-9 gnd rswk-swf Reiseverhalten (DE-588)4229526-9 gnd rswk-swf Tourismus (DE-588)4018406-7 gnd rswk-swf Tourismus (DE-588)4018406-7 s Prognose (DE-588)4047390-9 s Mathematisches Modell (DE-588)4114528-8 s 1\p DE-604 Reiseverhalten (DE-588)4229526-9 s Mathematische Methode (DE-588)4155620-3 s 2\p DE-604 http://www.sciencedirect.com/science/book/9780750651707 Verlag URL des Erstveröffentlichers Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Frechtling, Douglas C., (Douglas Carleton) Forecasting tourism demand methods and strategies BUSINESS & ECONOMICS / Industries / Hospitality, Travel & Tourism bisacsh Tourism / Forecasting fast Industrie Wirtschaft Tourism Forecasting Mathematisches Modell (DE-588)4114528-8 gnd Mathematische Methode (DE-588)4155620-3 gnd Prognose (DE-588)4047390-9 gnd Reiseverhalten (DE-588)4229526-9 gnd Tourismus (DE-588)4018406-7 gnd |
| subject_GND | (DE-588)4114528-8 (DE-588)4155620-3 (DE-588)4047390-9 (DE-588)4229526-9 (DE-588)4018406-7 |
| title | Forecasting tourism demand methods and strategies |
| title_auth | Forecasting tourism demand methods and strategies |
| title_exact_search | Forecasting tourism demand methods and strategies |
| title_full | Forecasting tourism demand methods and strategies Douglas C. Frechtling |
| title_fullStr | Forecasting tourism demand methods and strategies Douglas C. Frechtling |
| title_full_unstemmed | Forecasting tourism demand methods and strategies Douglas C. Frechtling |
| title_short | Forecasting tourism demand |
| title_sort | forecasting tourism demand methods and strategies |
| title_sub | methods and strategies |
| topic | BUSINESS & ECONOMICS / Industries / Hospitality, Travel & Tourism bisacsh Tourism / Forecasting fast Industrie Wirtschaft Tourism Forecasting Mathematisches Modell (DE-588)4114528-8 gnd Mathematische Methode (DE-588)4155620-3 gnd Prognose (DE-588)4047390-9 gnd Reiseverhalten (DE-588)4229526-9 gnd Tourismus (DE-588)4018406-7 gnd |
| topic_facet | BUSINESS & ECONOMICS / Industries / Hospitality, Travel & Tourism Tourism / Forecasting Industrie Wirtschaft Tourism Forecasting Mathematisches Modell Mathematische Methode Prognose Reiseverhalten Tourismus |
| url | http://www.sciencedirect.com/science/book/9780750651707 |
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