Strategic management for travel and tourism:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Oxford
Butterworth-Heinemann
2003
|
| Schlagworte: | |
| Online-Zugang: | FAW01 Volltext |
| Beschreibung: | Includes bibliographical references and index Strategic Management for Travel and Tourism is the must-have text for students studying travel and tourism. It brings theory to life by using industry-based case studies, and in doing so, 'speaks the language' of the Travel and Tourism student. Among the new features and topics included in this edition are: * international case studies from large-scale businesses such as Airtours, MyTravel and South West Airlines * user-friendly applications of strategic management theory, such as objectives, products and markets and strategic implementation, together with illustrative case studies, and longer case studies for seminar work and summaries * contemporary strategic issues affecting travel and tourism organizations, such as vertical integration and strategic alliances Strategic Management for Travel and Tourism is a well-rounded book, ideal for all undergraduate and postgraduate students focusing on strategy in travel and tourism. * Specifically written for the travel and tourism industry with strategic management applications and theory * Brings theory to life with industry-based case studies from Airtours, Marriott and Thomas Cook to enhance learning and understanding * Well rounded book which covers the contemporary strategic issues affecting travel and tourism organizations, such as cruising and 'all-inclusive' holidays |
| Beschreibung: | viii, 412 pages |
| ISBN: | 9781136362651 1136362657 0585459509 9780585459509 9781136362668 1136362665 9780750648547 0750648546 |
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| 100 | 1 | |a Evans, Nigel |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Strategic management for travel and tourism |c Nigel Evans, David Campbell and George Stonehouse |
| 264 | 1 | |a Oxford |b Butterworth-Heinemann |c 2003 | |
| 300 | |a viii, 412 pages | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 500 | |a Includes bibliographical references and index | ||
| 500 | |a Strategic Management for Travel and Tourism is the must-have text for students studying travel and tourism. It brings theory to life by using industry-based case studies, and in doing so, 'speaks the language' of the Travel and Tourism student. Among the new features and topics included in this edition are: * international case studies from large-scale businesses such as Airtours, MyTravel and South West Airlines * user-friendly applications of strategic management theory, such as objectives, products and markets and strategic implementation, together with illustrative case studies, and longer case studies for seminar work and summaries * contemporary strategic issues affecting travel and tourism organizations, such as vertical integration and strategic alliances Strategic Management for Travel and Tourism is a well-rounded book, ideal for all undergraduate and postgraduate students focusing on strategy in travel and tourism. * Specifically written for the travel and tourism industry with strategic management applications and theory * Brings theory to life with industry-based case studies from Airtours, Marriott and Thomas Cook to enhance learning and understanding * Well rounded book which covers the contemporary strategic issues affecting travel and tourism organizations, such as cruising and 'all-inclusive' holidays | ||
| 650 | 4 | |a Tourisme | |
| 650 | 4 | |a Planification stratégique | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Industries / Hospitality, Travel & Tourism |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Industries / General |2 bisacsh | |
| 650 | 7 | |a Strategic planning |2 fast | |
| 650 | 7 | |a Tourism |2 fast | |
| 650 | 7 | |a Toerisme |2 gtt | |
| 650 | 7 | |a Strategisch management |2 gtt | |
| 650 | 7 | |a Voyage |2 rasuqam | |
| 650 | 7 | |a Tourisme |2 rasuqam | |
| 650 | 7 | |a Gestion stratégique |2 rasuqam | |
| 650 | 4 | |a Industrie | |
| 650 | 4 | |a Wirtschaft | |
| 650 | 4 | |a Tourism | |
| 650 | 4 | |a Strategic planning | |
| 650 | 0 | 7 | |a Tourismus |0 (DE-588)4018406-7 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Strategisches Management |0 (DE-588)4124261-0 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Strategisches Management |0 (DE-588)4124261-0 |D s |
| 689 | 0 | 1 | |a Tourismus |0 (DE-588)4018406-7 |D s |
| 689 | 0 | |8 1\p |5 DE-604 | |
| 700 | 1 | |a Campbell, David |e Sonstige |4 oth | |
| 700 | 1 | |a Stonehouse, George |e Sonstige |4 oth | |
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Datensatz im Suchindex
| _version_ | 1804177648919773184 |
|---|---|
| any_adam_object | |
| author | Evans, Nigel |
| author_facet | Evans, Nigel |
| author_role | aut |
| author_sort | Evans, Nigel |
| author_variant | n e ne |
| building | Verbundindex |
| bvnumber | BV044383599 |
| collection | ZDB-33-ESD |
| ctrlnum | (ZDB-33-ESD)ocm52732413 (OCoLC)52732413 (DE-599)BVBBV044383599 |
| dewey-full | 338.4791 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 338 - Production |
| dewey-raw | 338.4791 |
| dewey-search | 338.4791 |
| dewey-sort | 3338.4791 |
| dewey-tens | 330 - Economics |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV044383599 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:51:25Z |
| institution | BVB |
| isbn | 9781136362651 1136362657 0585459509 9780585459509 9781136362668 1136362665 9780750648547 0750648546 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029785820 |
| oclc_num | 52732413 |
| open_access_boolean | |
| owner | DE-1046 |
| owner_facet | DE-1046 |
| physical | viii, 412 pages |
| psigel | ZDB-33-ESD ZDB-33-ESD FAW_PDA_ESD |
| publishDate | 2003 |
| publishDateSearch | 2003 |
| publishDateSort | 2003 |
| publisher | Butterworth-Heinemann |
| record_format | marc |
| spelling | Evans, Nigel Verfasser aut Strategic management for travel and tourism Nigel Evans, David Campbell and George Stonehouse Oxford Butterworth-Heinemann 2003 viii, 412 pages txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references and index Strategic Management for Travel and Tourism is the must-have text for students studying travel and tourism. It brings theory to life by using industry-based case studies, and in doing so, 'speaks the language' of the Travel and Tourism student. Among the new features and topics included in this edition are: * international case studies from large-scale businesses such as Airtours, MyTravel and South West Airlines * user-friendly applications of strategic management theory, such as objectives, products and markets and strategic implementation, together with illustrative case studies, and longer case studies for seminar work and summaries * contemporary strategic issues affecting travel and tourism organizations, such as vertical integration and strategic alliances Strategic Management for Travel and Tourism is a well-rounded book, ideal for all undergraduate and postgraduate students focusing on strategy in travel and tourism. * Specifically written for the travel and tourism industry with strategic management applications and theory * Brings theory to life with industry-based case studies from Airtours, Marriott and Thomas Cook to enhance learning and understanding * Well rounded book which covers the contemporary strategic issues affecting travel and tourism organizations, such as cruising and 'all-inclusive' holidays Tourisme Planification stratégique BUSINESS & ECONOMICS / Industries / Hospitality, Travel & Tourism bisacsh BUSINESS & ECONOMICS / Industries / General bisacsh Strategic planning fast Tourism fast Toerisme gtt Strategisch management gtt Voyage rasuqam Tourisme rasuqam Gestion stratégique rasuqam Industrie Wirtschaft Tourism Strategic planning Tourismus (DE-588)4018406-7 gnd rswk-swf Strategisches Management (DE-588)4124261-0 gnd rswk-swf Strategisches Management (DE-588)4124261-0 s Tourismus (DE-588)4018406-7 s 1\p DE-604 Campbell, David Sonstige oth Stonehouse, George Sonstige oth http://www.sciencedirect.com/science/book/9780750648547 Verlag URL des Erstveröffentlichers Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Evans, Nigel Strategic management for travel and tourism Tourisme Planification stratégique BUSINESS & ECONOMICS / Industries / Hospitality, Travel & Tourism bisacsh BUSINESS & ECONOMICS / Industries / General bisacsh Strategic planning fast Tourism fast Toerisme gtt Strategisch management gtt Voyage rasuqam Tourisme rasuqam Gestion stratégique rasuqam Industrie Wirtschaft Tourism Strategic planning Tourismus (DE-588)4018406-7 gnd Strategisches Management (DE-588)4124261-0 gnd |
| subject_GND | (DE-588)4018406-7 (DE-588)4124261-0 |
| title | Strategic management for travel and tourism |
| title_auth | Strategic management for travel and tourism |
| title_exact_search | Strategic management for travel and tourism |
| title_full | Strategic management for travel and tourism Nigel Evans, David Campbell and George Stonehouse |
| title_fullStr | Strategic management for travel and tourism Nigel Evans, David Campbell and George Stonehouse |
| title_full_unstemmed | Strategic management for travel and tourism Nigel Evans, David Campbell and George Stonehouse |
| title_short | Strategic management for travel and tourism |
| title_sort | strategic management for travel and tourism |
| topic | Tourisme Planification stratégique BUSINESS & ECONOMICS / Industries / Hospitality, Travel & Tourism bisacsh BUSINESS & ECONOMICS / Industries / General bisacsh Strategic planning fast Tourism fast Toerisme gtt Strategisch management gtt Voyage rasuqam Tourisme rasuqam Gestion stratégique rasuqam Industrie Wirtschaft Tourism Strategic planning Tourismus (DE-588)4018406-7 gnd Strategisches Management (DE-588)4124261-0 gnd |
| topic_facet | Tourisme Planification stratégique BUSINESS & ECONOMICS / Industries / Hospitality, Travel & Tourism BUSINESS & ECONOMICS / Industries / General Strategic planning Tourism Toerisme Strategisch management Voyage Gestion stratégique Industrie Wirtschaft Tourismus Strategisches Management |
| url | http://www.sciencedirect.com/science/book/9780750648547 |
| work_keys_str_mv | AT evansnigel strategicmanagementfortravelandtourism AT campbelldavid strategicmanagementfortravelandtourism AT stonehousegeorge strategicmanagementfortravelandtourism |