Marketing strategy for the creative and cultural industries:
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
London
Routledge
2016
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Schriftenreihe: | Mastering management in the creative and cultural industries
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Schlagworte: | |
Online-Zugang: | UEI03 URL des Erstveröffentlichers |
Beschreibung: | 1 Online-Ressource (xiii, 246 Seiten) |
ISBN: | 9781315691336 |
DOI: | 10.4324/9781315691336 |
Internformat
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Datensatz im Suchindex
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any_adam_object | |
author | Kolb, Bonita M. |
author_GND | (DE-588)1127784455 |
author_facet | Kolb, Bonita M. |
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doi_str_mv | 10.4324/9781315691336 |
format | Electronic eBook |
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id | DE-604.BV044360414 |
illustrated | Not Illustrated |
indexdate | 2024-07-10T07:50:46Z |
institution | BVB |
isbn | 9781315691336 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029763045 |
oclc_num | 936379458 |
open_access_boolean | |
owner | DE-945 |
owner_facet | DE-945 |
physical | 1 Online-Ressource (xiii, 246 Seiten) |
psigel | ZDB-7-TFC |
publishDate | 2016 |
publishDateSearch | 2016 |
publishDateSort | 2016 |
publisher | Routledge |
record_format | marc |
series2 | Mastering management in the creative and cultural industries |
spelling | Kolb, Bonita M. Verfasser (DE-588)1127784455 aut Marketing strategy for the creative and cultural industries Bonita M. Kolb London Routledge 2016 1 Online-Ressource (xiii, 246 Seiten) txt rdacontent c rdamedia cr rdacarrier Mastering management in the creative and cultural industries Marketing (DE-588)4037589-4 gnd rswk-swf Kulturelle Einrichtung (DE-588)4136812-5 gnd rswk-swf Kulturelle Einrichtung (DE-588)4136812-5 s Marketing (DE-588)4037589-4 s DE-604 Erscheint auch als Druck-Ausgabe, Hardcover 978-1-138-91362-2 Erscheint auch als Druck-Ausgabe, Paperback 978-1-138-91363-9 https://doi.org/10.4324/9781315691336 Verlag URL des Erstveröffentlichers Volltext |
spellingShingle | Kolb, Bonita M. Marketing strategy for the creative and cultural industries Marketing (DE-588)4037589-4 gnd Kulturelle Einrichtung (DE-588)4136812-5 gnd |
subject_GND | (DE-588)4037589-4 (DE-588)4136812-5 |
title | Marketing strategy for the creative and cultural industries |
title_auth | Marketing strategy for the creative and cultural industries |
title_exact_search | Marketing strategy for the creative and cultural industries |
title_full | Marketing strategy for the creative and cultural industries Bonita M. Kolb |
title_fullStr | Marketing strategy for the creative and cultural industries Bonita M. Kolb |
title_full_unstemmed | Marketing strategy for the creative and cultural industries Bonita M. Kolb |
title_short | Marketing strategy for the creative and cultural industries |
title_sort | marketing strategy for the creative and cultural industries |
topic | Marketing (DE-588)4037589-4 gnd Kulturelle Einrichtung (DE-588)4136812-5 gnd |
topic_facet | Marketing Kulturelle Einrichtung |
url | https://doi.org/10.4324/9781315691336 |
work_keys_str_mv | AT kolbbonitam marketingstrategyforthecreativeandculturalindustries |