Innovating analytics: word of mouth index--use the next generation of net promoter to increase sales and drive results
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Hoboken, New Jersey
John Wiley & Sons, Inc.
[2014]
|
| Schlagworte: | |
| Online-Zugang: | TUM01 |
| Beschreibung: | Includes index Description based on print version record and CIP data provided by publisher; |
| Beschreibung: | 1 online resource |
| ISBN: | 9781118779491 1118779495 9781118779507 1118779509 |
Internformat
MARC
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| 020 | |a 1118779495 |c epub |9 1-118-77949-5 | ||
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| 020 | |a 1118779509 |c pdf |9 1-118-77950-9 | ||
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| 100 | 1 | |a Freed, Larry |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Innovating analytics |b word of mouth index--use the next generation of net promoter to increase sales and drive results |c Larry Freed |
| 264 | 1 | |a Hoboken, New Jersey |b John Wiley & Sons, Inc. |c [2014] | |
| 300 | |a 1 online resource | ||
| 336 | |b txt |2 rdacontent | ||
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| 500 | |a Includes index | ||
| 500 | |a Description based on print version record and CIP data provided by publisher; | ||
| 505 | 8 | |a Customer experience 2.0 -- NPS- What it is and what it does well -- NPS- Fundamentally flawed -- WoMI- The next generation of NPS -- The four drivers of business success -- Why the customer experience matters -- The customer experience measurement ecosystem -- Best customer experience practices -- Big data and the future of analytics | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Industrial Management |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Management |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Management Science |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Organizational Behavior |2 bisacsh | |
| 650 | 7 | |a Consumer satisfaction |2 fast | |
| 650 | 7 | |a Internet marketing |2 fast | |
| 650 | 7 | |a Marketing research / Statistical methods |2 fast | |
| 650 | 7 | |a Word-of-mouth advertising |2 fast | |
| 650 | 4 | |a Wirtschaft | |
| 650 | 4 | |a Consumer satisfaction |a Marketing research |x Statistical methods |a Word-of-mouth advertising |a Internet marketing | |
| 776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe |a Freed, Larry |t Innovating analytics |d Hoboken, New Jersey : John Wiley & Sons, Inc., [2014] |z 9781118779484 |
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Datensatz im Suchindex
| _version_ | 1804177603201859584 |
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| any_adam_object | |
| author | Freed, Larry |
| author_facet | Freed, Larry |
| author_role | aut |
| author_sort | Freed, Larry |
| author_variant | l f lf |
| building | Verbundindex |
| bvnumber | BV044357905 |
| collection | ZDB-4-NLEBK |
| contents | Customer experience 2.0 -- NPS- What it is and what it does well -- NPS- Fundamentally flawed -- WoMI- The next generation of NPS -- The four drivers of business success -- Why the customer experience matters -- The customer experience measurement ecosystem -- Best customer experience practices -- Big data and the future of analytics |
| ctrlnum | (ZDB-4-NLEBK)ocn852031647 (OCoLC)852031647 (DE-599)BVBBV044357905 |
| dewey-full | 658.8/72 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/72 |
| dewey-search | 658.8/72 |
| dewey-sort | 3658.8 272 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:50:42Z |
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| isbn | 9781118779491 1118779495 9781118779507 1118779509 |
| language | English |
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| spelling | Freed, Larry Verfasser aut Innovating analytics word of mouth index--use the next generation of net promoter to increase sales and drive results Larry Freed Hoboken, New Jersey John Wiley & Sons, Inc. [2014] 1 online resource txt rdacontent c rdamedia cr rdacarrier Includes index Description based on print version record and CIP data provided by publisher; Customer experience 2.0 -- NPS- What it is and what it does well -- NPS- Fundamentally flawed -- WoMI- The next generation of NPS -- The four drivers of business success -- Why the customer experience matters -- The customer experience measurement ecosystem -- Best customer experience practices -- Big data and the future of analytics BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Consumer satisfaction fast Internet marketing fast Marketing research / Statistical methods fast Word-of-mouth advertising fast Wirtschaft Consumer satisfaction Marketing research Statistical methods Word-of-mouth advertising Internet marketing Erscheint auch als Druck-Ausgabe Freed, Larry Innovating analytics Hoboken, New Jersey : John Wiley & Sons, Inc., [2014] 9781118779484 |
| spellingShingle | Freed, Larry Innovating analytics word of mouth index--use the next generation of net promoter to increase sales and drive results Customer experience 2.0 -- NPS- What it is and what it does well -- NPS- Fundamentally flawed -- WoMI- The next generation of NPS -- The four drivers of business success -- Why the customer experience matters -- The customer experience measurement ecosystem -- Best customer experience practices -- Big data and the future of analytics BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Consumer satisfaction fast Internet marketing fast Marketing research / Statistical methods fast Word-of-mouth advertising fast Wirtschaft Consumer satisfaction Marketing research Statistical methods Word-of-mouth advertising Internet marketing |
| title | Innovating analytics word of mouth index--use the next generation of net promoter to increase sales and drive results |
| title_auth | Innovating analytics word of mouth index--use the next generation of net promoter to increase sales and drive results |
| title_exact_search | Innovating analytics word of mouth index--use the next generation of net promoter to increase sales and drive results |
| title_full | Innovating analytics word of mouth index--use the next generation of net promoter to increase sales and drive results Larry Freed |
| title_fullStr | Innovating analytics word of mouth index--use the next generation of net promoter to increase sales and drive results Larry Freed |
| title_full_unstemmed | Innovating analytics word of mouth index--use the next generation of net promoter to increase sales and drive results Larry Freed |
| title_short | Innovating analytics |
| title_sort | innovating analytics word of mouth index use the next generation of net promoter to increase sales and drive results |
| title_sub | word of mouth index--use the next generation of net promoter to increase sales and drive results |
| topic | BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Consumer satisfaction fast Internet marketing fast Marketing research / Statistical methods fast Word-of-mouth advertising fast Wirtschaft Consumer satisfaction Marketing research Statistical methods Word-of-mouth advertising Internet marketing |
| topic_facet | BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior Consumer satisfaction Internet marketing Marketing research / Statistical methods Word-of-mouth advertising Wirtschaft Consumer satisfaction Marketing research Statistical methods Word-of-mouth advertising Internet marketing |
| work_keys_str_mv | AT freedlarry innovatinganalyticswordofmouthindexusethenextgenerationofnetpromotertoincreasesalesanddriveresults |