Digital marketing:
Gespeichert in:
Hauptverfasser: | , |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Harlow, England
Pearson
2016
|
Ausgabe: | Sixth edition |
Schlagworte: | |
Online-Zugang: | FHD01 TUM01 |
Beschreibung: | 1 Online-Ressource |
ISBN: | 9781292077628 9781292077642 9781292125640 |
Internformat
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650 | 7 | |a BUSINESS & ECONOMICS / Organizational Behavior |2 bisacsh | |
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Datensatz im Suchindex
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author | Chaffey, Dave 1963- Ellis-Chadwick, Fiona |
author_GND | (DE-588)131879537 (DE-588)1026503094 |
author_facet | Chaffey, Dave 1963- Ellis-Chadwick, Fiona |
author_role | aut aut |
author_sort | Chaffey, Dave 1963- |
author_variant | d c dc f e c fec |
building | Verbundindex |
bvnumber | BV044357531 |
classification_rvk | QP 650 |
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dewey-full | 658.87202854678 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.87202854678 |
dewey-search | 658.87202854678 |
dewey-sort | 3658.87202854678 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
edition | Sixth edition |
format | Electronic eBook |
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genre_facet | Lehrbuch |
id | DE-604.BV044357531 |
illustrated | Not Illustrated |
indexdate | 2024-07-10T07:50:41Z |
institution | BVB |
isbn | 9781292077628 9781292077642 9781292125640 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029760163 |
oclc_num | 953234388 |
open_access_boolean | |
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owner_facet | DE-91 DE-BY-TUM DE-1050 |
physical | 1 Online-Ressource |
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publishDate | 2016 |
publishDateSearch | 2016 |
publishDateSort | 2016 |
publisher | Pearson |
record_format | marc |
spelling | Chaffey, Dave 1963- Verfasser (DE-588)131879537 aut Digital marketing Dave Chaffey, Fiona Ellis-Chadwick Sixth edition Harlow, England Pearson 2016 1 Online-Ressource txt rdacontent c rdamedia cr rdacarrier BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Internet marketing fast Wirtschaft Internet marketing Online-Marketing (DE-588)7706419-7 gnd rswk-swf 1\p (DE-588)4123623-3 Lehrbuch gnd-content Online-Marketing (DE-588)7706419-7 s 2\p DE-604 Ellis-Chadwick, Fiona Verfasser (DE-588)1026503094 aut Erscheint auch als Druck-Ausgabe 978-1-292-07761-1 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Chaffey, Dave 1963- Ellis-Chadwick, Fiona Digital marketing BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Internet marketing fast Wirtschaft Internet marketing Online-Marketing (DE-588)7706419-7 gnd |
subject_GND | (DE-588)7706419-7 (DE-588)4123623-3 |
title | Digital marketing |
title_auth | Digital marketing |
title_exact_search | Digital marketing |
title_full | Digital marketing Dave Chaffey, Fiona Ellis-Chadwick |
title_fullStr | Digital marketing Dave Chaffey, Fiona Ellis-Chadwick |
title_full_unstemmed | Digital marketing Dave Chaffey, Fiona Ellis-Chadwick |
title_short | Digital marketing |
title_sort | digital marketing |
topic | BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Internet marketing fast Wirtschaft Internet marketing Online-Marketing (DE-588)7706419-7 gnd |
topic_facet | BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior Internet marketing Wirtschaft Online-Marketing Lehrbuch |
work_keys_str_mv | AT chaffeydave digitalmarketing AT ellischadwickfiona digitalmarketing |