APA-Zitierstil (7. Ausg.)

Alcántara-Pilar, J. M. (2015). Analyzing the cultural diversity of consumers in the global marketplace. Business Science Reference, an imprint of IGI Global. https://doi.org/10.4018/978-1-4666-8262-7

Chicago-Zitierstil (17. Ausg.)

Alcántara-Pilar, Juan Miguel. Analyzing the Cultural Diversity of Consumers in the Global Marketplace. Hershey PA, USA: Business Science Reference, an imprint of IGI Global, 2015. https://doi.org/10.4018/978-1-4666-8262-7.

MLA-Zitierstil (9. Ausg.)

Alcántara-Pilar, Juan Miguel. Analyzing the Cultural Diversity of Consumers in the Global Marketplace. Business Science Reference, an imprint of IGI Global, 2015. https://doi.org/10.4018/978-1-4666-8262-7.