The SAGE encyclopedia of communication research methods:

Communication research is evolving and changing in a world of online journals, open-access, and new ways of obtaining data and conducting experiments via the Internet. Although there are generic encyclopedias describing basic social science research methodologies in general, until now there has been...

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Bibliographische Detailangaben
1. Verfasser: Adams, Tony E. (VerfasserIn)
Weitere Verfasser: Allen, Mike 1959- (HerausgeberIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: Thousand Oaks, California [u.a.] SAGE Publications, Inc April 03, 2017
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Zusammenfassung:Communication research is evolving and changing in a world of online journals, open-access, and new ways of obtaining data and conducting experiments via the Internet. Although there are generic encyclopedias describing basic social science research methodologies in general, until now there has been no comprehensive A-to-Z reference work exploring methods specific to communication and media studies. Our entries, authored by key figures in the field, focus on special considerations when applied specifically to communication research, accompanied by engaging examples from the literature of communication, journalism, and media studies. Entries cover every step of the research process, from the creative development of research topics and questions to literature reviews, selection of best methods (whether quantitative, qualitative, or mixed) for analyzing research results and publishing research findings, whether in traditional media or via new media outlets.
Beschreibung:Enthält die 4 Bände der Druckausgabe
Beschreibung:1 Online-Ressource (1972 Seiten)
ISBN:9781483381411
DOI:10.4135/9781483381411

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