Powering the home: fifty years of advertising home appliances (1920-1970)
The mid-20th century brought about an advertising renaissance in the western world. Technology boomed. Standards of living increased, innovation abounded, and 'luxury' consumer products such as TVs, fridges and gas heating became readily available to the public. In order to sell them, ads...
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
London
Artmonsky Arts
[2016]
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Zusammenfassung: | The mid-20th century brought about an advertising renaissance in the western world. Technology boomed. Standards of living increased, innovation abounded, and 'luxury' consumer products such as TVs, fridges and gas heating became readily available to the public. In order to sell them, ads needed to be as quirky and appealing as the new commodities themselves. This compact yet comprehensive book, written by an experienced design historian, explores the hand-in-hand development of advertisement and the many household amenities that we take for granted today. This book began its life as an offshoot of another, also written by Ruth Artmonsky, but focusing on the advertising of furniture. Her research led her to discover the expansive genre of domestic appliance advertising - not relevant to her book, but more than interesting enough to merit a new text in its own right. Adverts that caught Ruth's eye include "an advertisement for a gas iron, and a rare one of a man admitting he might be able to do the laundry when the house purchased a washing machine." Discover all this and more in 'Powering the Home' |
| Beschreibung: | 95 Seiten Illustrationen 18 x 22 cm |
| ISBN: | 9780993587818 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV044328225 | ||
| 003 | DE-604 | ||
| 005 | 00000000000000.0 | ||
| 007 | t | ||
| 008 | 170529s2016 a||| |||| 00||| eng d | ||
| 020 | |a 9780993587818 |c pbk |9 978-0-9935878-1-8 | ||
| 035 | |a (OCoLC)986530391 | ||
| 035 | |a (DE-599)BSZ486867080 | ||
| 040 | |a DE-604 |b ger |e rda | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-255 | ||
| 084 | |a KUNST |q DE-14 |2 fid | ||
| 084 | |a LH 79530 |0 (DE-625)95122: |2 rvk | ||
| 084 | |a QP 624 |0 (DE-625)141914: |2 rvk | ||
| 100 | 1 | |a Artmonsky, Ruth |d 19XX- |e Verfasser |0 (DE-588)136942075 |4 aut | |
| 245 | 1 | 0 | |a Powering the home |b fifty years of advertising home appliances (1920-1970) |c Ruth Artmonsky & Stella Harpley |
| 264 | 1 | |a London |b Artmonsky Arts |c [2016] | |
| 300 | |a 95 Seiten |b Illustrationen |c 18 x 22 cm | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 520 | 3 | |a The mid-20th century brought about an advertising renaissance in the western world. Technology boomed. Standards of living increased, innovation abounded, and 'luxury' consumer products such as TVs, fridges and gas heating became readily available to the public. In order to sell them, ads needed to be as quirky and appealing as the new commodities themselves. This compact yet comprehensive book, written by an experienced design historian, explores the hand-in-hand development of advertisement and the many household amenities that we take for granted today. This book began its life as an offshoot of another, also written by Ruth Artmonsky, but focusing on the advertising of furniture. Her research led her to discover the expansive genre of domestic appliance advertising - not relevant to her book, but more than interesting enough to merit a new text in its own right. Adverts that caught Ruth's eye include "an advertisement for a gas iron, and a rare one of a man admitting he might be able to do the laundry when the house purchased a washing machine." Discover all this and more in 'Powering the Home' | |
| 648 | 7 | |a Geschichte 1920-1970 |2 gnd |9 rswk-swf | |
| 650 | 0 | 7 | |a Hausgerät |0 (DE-588)4023740-0 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Werbung |0 (DE-588)4065541-6 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Produktgestaltung |0 (DE-588)4047340-5 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Hausgerät |0 (DE-588)4023740-0 |D s |
| 689 | 0 | 1 | |a Werbung |0 (DE-588)4065541-6 |D s |
| 689 | 0 | 2 | |a Geschichte 1920-1970 |A z |
| 689 | 0 | |5 DE-604 | |
| 689 | 1 | 0 | |a Produktgestaltung |0 (DE-588)4047340-5 |D s |
| 689 | 1 | 1 | |a Hausgerät |0 (DE-588)4023740-0 |D s |
| 689 | 1 | 2 | |a Geschichte 1920-1970 |A z |
| 689 | 1 | |5 DE-576 | |
| 700 | 1 | |a Harpley, Stella |e Verfasser |4 aut | |
| 856 | 4 | 2 | |m V:DE-604 |q application/pdf |u http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029731551&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |3 Inhaltsverzeichnis |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-029731551 | ||
Datensatz im Suchindex
| _version_ | 1804177551700000768 |
|---|---|
| adam_text | A^
*F
SLUB
^Y
9 INTRODUCTION
11 THE GAS AND ELECTRICITY INDUSTRIES
29 COOKING
43 CLEANING
55 LIGHTING
65 HEATING
75 ENTERTAINMENT
91 EPILOGUE
94 BIBLIOGRAPHY
|
| any_adam_object | 1 |
| author | Artmonsky, Ruth 19XX- Harpley, Stella |
| author_GND | (DE-588)136942075 |
| author_facet | Artmonsky, Ruth 19XX- Harpley, Stella |
| author_role | aut aut |
| author_sort | Artmonsky, Ruth 19XX- |
| author_variant | r a ra s h sh |
| building | Verbundindex |
| bvnumber | BV044328225 |
| classification_rvk | LH 79530 QP 624 |
| ctrlnum | (OCoLC)986530391 (DE-599)BSZ486867080 |
| discipline | Kunstgeschichte Wirtschaftswissenschaften |
| era | Geschichte 1920-1970 gnd |
| era_facet | Geschichte 1920-1970 |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>02912nam a2200469 c 4500</leader><controlfield tag="001">BV044328225</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">00000000000000.0</controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">170529s2016 a||| |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9780993587818</subfield><subfield code="c">pbk</subfield><subfield code="9">978-0-9935878-1-8</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)986530391</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BSZ486867080</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rda</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-255</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">KUNST</subfield><subfield code="q">DE-14</subfield><subfield code="2">fid</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">LH 79530</subfield><subfield code="0">(DE-625)95122:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 624</subfield><subfield code="0">(DE-625)141914:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Artmonsky, Ruth</subfield><subfield code="d">19XX-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)136942075</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Powering the home</subfield><subfield code="b">fifty years of advertising home appliances (1920-1970)</subfield><subfield code="c">Ruth Artmonsky & Stella Harpley</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">London</subfield><subfield code="b">Artmonsky Arts</subfield><subfield code="c">[2016]</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">95 Seiten</subfield><subfield code="b">Illustrationen</subfield><subfield code="c">18 x 22 cm</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="520" ind1="3" ind2=" "><subfield code="a">The mid-20th century brought about an advertising renaissance in the western world. Technology boomed. Standards of living increased, innovation abounded, and 'luxury' consumer products such as TVs, fridges and gas heating became readily available to the public. In order to sell them, ads needed to be as quirky and appealing as the new commodities themselves. This compact yet comprehensive book, written by an experienced design historian, explores the hand-in-hand development of advertisement and the many household amenities that we take for granted today. This book began its life as an offshoot of another, also written by Ruth Artmonsky, but focusing on the advertising of furniture. Her research led her to discover the expansive genre of domestic appliance advertising - not relevant to her book, but more than interesting enough to merit a new text in its own right. Adverts that caught Ruth's eye include "an advertisement for a gas iron, and a rare one of a man admitting he might be able to do the laundry when the house purchased a washing machine." Discover all this and more in 'Powering the Home'</subfield></datafield><datafield tag="648" ind1=" " ind2="7"><subfield code="a">Geschichte 1920-1970</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Hausgerät</subfield><subfield code="0">(DE-588)4023740-0</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Werbung</subfield><subfield code="0">(DE-588)4065541-6</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Produktgestaltung</subfield><subfield code="0">(DE-588)4047340-5</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Hausgerät</subfield><subfield code="0">(DE-588)4023740-0</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">Werbung</subfield><subfield code="0">(DE-588)4065541-6</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="2"><subfield code="a">Geschichte 1920-1970</subfield><subfield code="A">z</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="1" ind2="0"><subfield code="a">Produktgestaltung</subfield><subfield code="0">(DE-588)4047340-5</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2="1"><subfield code="a">Hausgerät</subfield><subfield code="0">(DE-588)4023740-0</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2="2"><subfield code="a">Geschichte 1920-1970</subfield><subfield code="A">z</subfield></datafield><datafield tag="689" ind1="1" ind2=" "><subfield code="5">DE-576</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Harpley, Stella</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="856" ind1="4" ind2="2"><subfield code="m">V:DE-604</subfield><subfield code="q">application/pdf</subfield><subfield code="u">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029731551&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</subfield><subfield code="3">Inhaltsverzeichnis</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-029731551</subfield></datafield></record></collection> |
| id | DE-604.BV044328225 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T07:49:53Z |
| institution | BVB |
| isbn | 9780993587818 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029731551 |
| oclc_num | 986530391 |
| open_access_boolean | |
| owner | DE-255 |
| owner_facet | DE-255 |
| physical | 95 Seiten Illustrationen 18 x 22 cm |
| publishDate | 2016 |
| publishDateSearch | 2016 |
| publishDateSort | 2016 |
| publisher | Artmonsky Arts |
| record_format | marc |
| spelling | Artmonsky, Ruth 19XX- Verfasser (DE-588)136942075 aut Powering the home fifty years of advertising home appliances (1920-1970) Ruth Artmonsky & Stella Harpley London Artmonsky Arts [2016] 95 Seiten Illustrationen 18 x 22 cm txt rdacontent n rdamedia nc rdacarrier The mid-20th century brought about an advertising renaissance in the western world. Technology boomed. Standards of living increased, innovation abounded, and 'luxury' consumer products such as TVs, fridges and gas heating became readily available to the public. In order to sell them, ads needed to be as quirky and appealing as the new commodities themselves. This compact yet comprehensive book, written by an experienced design historian, explores the hand-in-hand development of advertisement and the many household amenities that we take for granted today. This book began its life as an offshoot of another, also written by Ruth Artmonsky, but focusing on the advertising of furniture. Her research led her to discover the expansive genre of domestic appliance advertising - not relevant to her book, but more than interesting enough to merit a new text in its own right. Adverts that caught Ruth's eye include "an advertisement for a gas iron, and a rare one of a man admitting he might be able to do the laundry when the house purchased a washing machine." Discover all this and more in 'Powering the Home' Geschichte 1920-1970 gnd rswk-swf Hausgerät (DE-588)4023740-0 gnd rswk-swf Werbung (DE-588)4065541-6 gnd rswk-swf Produktgestaltung (DE-588)4047340-5 gnd rswk-swf Hausgerät (DE-588)4023740-0 s Werbung (DE-588)4065541-6 s Geschichte 1920-1970 z DE-604 Produktgestaltung (DE-588)4047340-5 s DE-576 Harpley, Stella Verfasser aut V:DE-604 application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029731551&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Artmonsky, Ruth 19XX- Harpley, Stella Powering the home fifty years of advertising home appliances (1920-1970) Hausgerät (DE-588)4023740-0 gnd Werbung (DE-588)4065541-6 gnd Produktgestaltung (DE-588)4047340-5 gnd |
| subject_GND | (DE-588)4023740-0 (DE-588)4065541-6 (DE-588)4047340-5 |
| title | Powering the home fifty years of advertising home appliances (1920-1970) |
| title_auth | Powering the home fifty years of advertising home appliances (1920-1970) |
| title_exact_search | Powering the home fifty years of advertising home appliances (1920-1970) |
| title_full | Powering the home fifty years of advertising home appliances (1920-1970) Ruth Artmonsky & Stella Harpley |
| title_fullStr | Powering the home fifty years of advertising home appliances (1920-1970) Ruth Artmonsky & Stella Harpley |
| title_full_unstemmed | Powering the home fifty years of advertising home appliances (1920-1970) Ruth Artmonsky & Stella Harpley |
| title_short | Powering the home |
| title_sort | powering the home fifty years of advertising home appliances 1920 1970 |
| title_sub | fifty years of advertising home appliances (1920-1970) |
| topic | Hausgerät (DE-588)4023740-0 gnd Werbung (DE-588)4065541-6 gnd Produktgestaltung (DE-588)4047340-5 gnd |
| topic_facet | Hausgerät Werbung Produktgestaltung |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029731551&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
| work_keys_str_mv | AT artmonskyruth poweringthehomefiftyyearsofadvertisinghomeappliances19201970 AT harpleystella poweringthehomefiftyyearsofadvertisinghomeappliances19201970 |