APA (7th ed.) Citation

Willmann, D. (2017). Myopic marketing and R&D management in the context of corporate financing: An empirical investigation of manifestations and consequences. Apprimus.

Chicago Style (17th ed.) Citation

Willmann, Daniel. Myopic Marketing and R&D Management in the Context of Corporate Financing: An Empirical Investigation of Manifestations and Consequences. [Aachen]: Apprimus, 2017.

MLA (9th ed.) Citation

Willmann, Daniel. Myopic Marketing and R&D Management in the Context of Corporate Financing: An Empirical Investigation of Manifestations and Consequences. Apprimus, 2017.